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The Goal

A Process of Ongoing Improvement - 30th Anniversary Edition

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The Goal

By: Eliyahu M. Goldratt, Jeff Cox
Narrated by: uncredited
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About this listen

In this intriguing business novel, which illustrates state-of-the-art economic theory, Alex Rogo is a UniCo plant manager whose factory and marriage are failing. To revitalize the plant, he follows piecemeal advice from an elusive former college professor who teaches, for example, that reduction in the efficiency of some plant operations may make the entire operation more productive. Alex's attempts to find the path to profitability and to engage his employees in the struggle involve the listener; and thankfully the authors' economic models, including a game with matchsticks and bowls, are easy to understand. Although some characters are as anonymous as the goods manufactured in the factory, others ring true. In addition, the tender story of Alex and his wife's separation and reconciliation makes a touching contrast to the rest of the book. Recommended for anyone with an interest in the state of the American economy.

©1984 Original material © 1984, Revised 1986, 1992, 2004, 2014 Goldratt1 Ltd. "Standing on the Shoulders of Giants" © 2008 Eliyahu M. Goldratt. (P)2014 (p) 2014 Goldratt1 Ltd. Management Management & Leadership Organisational Behavior Workplace & Organisational Behavior Business Marriage Thought-Provoking Leadership Process Improvement
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Really got a kick out of listening to this fascinating and, probably for a lot of people relevant audiobook. I loved the life-balance aspect to the story, often this area is being completely overlooked, but is oh so important!

Couldn't stop listening!

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superb piece of art! if you are looking for improvements in your business in your life then go for it!

amazing stuff

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Such an interesting listen. Would highly recommend to any one in business. Learnt a lot and will definitely be listening again to make sure I pick up all the points discussed.

Very Goos

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works well in audiobook format. Great intro to the fundamentals of LEAN. The case study was more difficult to go through in audio format, would benefit from supporting documentation.

Great intro to lean

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So much easier to understand when presented as a story as it is done here. If you are interested in lean manufacturing, there will not be a lot of new information here, but it will help to really sink in.

So much easier to understand when presented as a story as it is done here

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