Showing titles in Entrepreneurship

Content Inc. is the go-to guide to building a solid small business by establishing a loyal audience before you sell products or services. In this audiobook, Joe Pulizzi provides a lower-risk, more effective way to create a path to startup success by re-engineering the process that so often leads to failure: You’ll learn how to develop valuable content, build an audience around that content and then create a product for that audience. Content Inc. walks you through the entire process.

From the creator of Valuetainment, the #1 YouTube channel for entrepreneurs, and “one of the most exciting thinkers” (Ray Dalio, author of Principles) in business today, comes a practical and effective guide for thinking more clearly and achieving your most audacious professional goals. Both...

ChatGPT Money Machine is the ultimate guide for turning artificial intelligence into automated income—no tech background required. Whether you're a freelancer, entrepreneur, or side-hustler, this book hands you the exact tools, prompts, and strategies to transform ChatGPT into your personal profit engine.

Over the past twenty years, as he first worked as an early employee at Salesforce and later cofounded Okta, a publicly traded software company now valued at over $40 billion, Frederic Kerrest met hundreds of business leaders and investors in Silicon Valley and beyond. In Zero to IPO, he's collected a trove of nitty-gritty tips for each stage of a company's growth and assembled them into a clear blueprint for how to build a business. 

Read by the author. A step-by-step guide for creatives to transform your passion into a profitable business. Whether you’re a musician, photographer, painter, writer, dancer, singer, or any other creative with aspirations of making a living from your art, this is the perfect time to turn your...

Banking on It is the firsthand account of one woman's quest to rebuild Britain's broken banking system. After a lengthy career at the top of some of Britain's leading banks, Anne Boden had become disillusioned with the status quo - the financial crash had broken trust in the whole sector, but there seemed to be little appetite to make the most of emerging technologies to revolutionise customer experience. Increasingly frustrated with the inertia within the industry, she decided to shake things up herself by doing something totally radical - setting up her own bank.

Do you have a grip on your business, or does your business have a grip on you? All entrepreneurs and business leaders face similar frustrations: personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or once made, fail to be properly implemented. But there is a solution. It’s not complicated or theoretical.

You didn’t start a business to become its most overworked employee. Yet here you are, buried in emails, chasing follow-ups, juggling systems, and wondering when “freedom” quietly slipped out the back door. Agent AI for Entrepreneurs is for business owners who are done doing everything themselves and are ready for a smarter, calmer way to grow. In this engaging, refreshingly human guide, entrepreneur and coach Roger Best cuts through the hype and explains what agentic AI really is, and why it may be the most important business shift you’ll make this decade. No jargon. No techno wizardry.

Over 5 Million Copies Sold! Imagine a workplace where everyone chooses to bring energy, passion, and a positive attitude to the job every day. A powerful parable that will help you see your life and work in a new way. It's a rainy day in Seattle, and on the third floor of First Guarantee...

In February 2009, Dan Maccarone, a digital product design executive who works with some of the world’s top brands, walked through the doors of what would be his new bar, Destination, in Manhattan’s East Village. The overwhelming stale-beer smell, ruined floor, and “Happy New Year 2008” banners that hung from the walls were the least of his worries. He had just six weeks and a budget of $150,000 to turn the place into the neighborhood’s new favorite hang-out - and start turning a profit.

Life is getting more and more expensive. The cost of living keeps going up, pensions have dwindled and are taking longer than ever to pay out, and people are having to work more and longer for the same (or lower) quality of life. The postapocalyptic recession has left many businesses having to start again.

Founders at Work: Stories of Startups' Early Days is a collection of interviews with founders of famous technology companies about what happened in the very earliest days. These people are celebrities now. What was it like when they were just a couple friends with an idea? Founders like Steve Wozniak (Apple), Caterina Fake (Flickr), Mitch Kapor (Lotus), Max Levchin (PayPal), and Sabeer Bhatia (Hotmail) tell you in their own words about their surprising and often very funny discoveries as they learned how to build a company.

Ever wonder why some game companies succeed while others fail? This book explains why. Game industry veteran Kim Nordström spent two years interviewing over 100 of the industry's most successful founders, CEOs, and leaders, about lessons learned and wisdom gained from their biggest wins and most disastrous failures.

Brought to you by Penguin. All of us hit a wall sometimes, in our life and in our jobs. What is getting in the way of your ability to make progress and do good work? We’re accustomed to thinking that we can only pivot in response to an emergency or an existential threat. This book is about how...

Ready to Reclaim Your Time and Stay Ahead in the AI Revolution? Feeling overwhelmed by all the AI hype—and unsure where to start? You're not alone. But in today’s fast-moving world, those who leverage AI tools like ChatGPT will work faster, earn more, and enjoy more freedom. This 2-in-1 beginner’s guide cuts through the confusion and gives you the practical steps to turn AI into your personal assistant, idea machine, and productivity partner—whether you're a busy professional, entrepreneur, or total beginner.

More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. 

If you’re an entrepreneur, you already know the hustle. You’re spinning plates, managing teams, launching ideas, chasing opportunities—and somehow, you still feel stuck. You’re working harder than ever, yet your impact feels smaller than you expected. Sound familiar? You’re not alone—and you’re not broken. In Visionary, author Mark C. Winters unpacks the real reason so many high-achieving entrepreneurs feel frustrated: they’re doing too much of what they shouldn’t be.

They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question, and everyone will lie to you at least a little. As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it, and it's worth doing right.

Samuel Leeds has helped thousands of investors towards achieving their goal of financial freedom. Being able to make complicated strategies become simple philosophies, Samuel has earned a reputation for being one of the most inspiring investors in the U.K.

Buying an established company – rather than creating a start-up from scratch – is an increasingly popular path to success for many entrepreneurs. So what's stopping you? Let's face it – starting a business is stressful, time-consuming and often ends in failure. Buying into an existing business (known as Entrepreneurship through Acquisition or ETA) is becoming a popular alternative, and it's not surprising.