Showing titles in Marketing

Romi Neustadt is passionate about helping others build lucrative direct sales and network marketing businesses that help create lives with more freedom and flexibility, greater purpose, and a lot more fun. In this book she offers you the same direct, no-BS coaching she's given to tens of thousands to help you acquire the skills to build this sucker and teach your team to do the same. And, equally important, she'll work on your mindset so you stop over complicating it all and stop letting the negative voices in your head win.

In Magnetic Story Selling, Russell Brunson and Dan Kennedy pull back the curtain on the science of storytelling in marketing and sales, revealing their proven frameworks for crafting stories that captivate audiences, build authority, and drive massive sales. This book combines exclusive, never-before-released transcripts and presentations from two of the most influential marketers of all time, along with modern strategies for digital storytelling that convert like wildfire.

Customers, followers, subscribers. It's easy to just look at the numbers. How many likes? How many purchases? How many email subscribers? But as entrepreneurs, we have to remember that there are people behind all that data. People who are looking to us to be a leader, to give advice, and to care. In this dog-eat-dog world, these are the people who are looking for someone who they can trust and who they know have their best interests in mind.

Simply broadcasting a message to millions by social media accomplishes little for most businesses. Dan S. Kennedy and Kim Walsh Phillips are here to tell it like it is: If you're not focusing on converting social media traffic into sales, you might as well set your money on fire. Kennedy and Walsh Phillips teach you the customer-getting, sales-boosting direct-response strategies you must employ with every social media campaign so you can stop accepting non-monetizable "likes" and "shares" as a return on your time.  

Learn how today’s artists survive, exhibit, and earn money, without selling out! This book explains how to be a professional artist and new methods to define and realize what success means. Whether you’re a beginner, a student, or a career artist looking to be in the best museum shows, this book provides ways of advancing your plans on any level. Making It in the Art World is an invaluable resource for artists at every stage, offering readers a plethora of strategies and helpful tips to plan and execute a successful artistic career.

What does the rapid rise and astonishing rate of improvement of AI mean for brands in the next five years? Listen to what OpenAI CEO Sam Altman told authors Adam Brotman and Andy Sack when he met them: "It will mean that 95 percent of what marketers use agencies, strategists, and creative professionals for today will easily, nearly instantly, and at almost no cost be handled by AI. No problem." Upon hearing that astonishing statement, the authors began a journey of discovery to understand what the transition to an AI first world would mean.

How many business books can stand a 100-year test of time? This little volume has done just that. It's been called "The best marketing book you've never read". And while it continues to slip under the radar of many, thousands of ambitious business people regard this classic tale as one of the most important business lessons they've ever learned.

Every salesperson must endure many NOs in order to get to YES. Objections don't care or consider: who you are, what you sell, how you sell, or if you are new to sales or a veteran. For as long as salespeople have been asking buyers to make commitments, buyers have been throwing out objections. And, for as long as buyers have been saying no, salespeople have yearned for the secrets to getting past those NOs. Objections is a comprehensive and contemporary guide that engages your heart and mind.

Why are you struggling to grow your business when everyone else seems to be crushing their goals? If you needed to triple revenue within the next three years, would you know exactly how to do it? Doubling the size of your business, tripling it, even growing 10 times larger isn't about magic. It's not about privileges, luck, or working harder. There's a template that the world's fastest-growing companies follow to achieve and sustain much, much faster growth.

Discover network marketing secrets to grow your business, such as taprooting, the art of sponsoring a circle of influence, how to grow your business through social media, how to utilize events and expos, creating a recruiting mindset, and much more.

Every day, thousands of creators upload videos that nobody watches. Not because the content is bad. Not because the niche is wrong. But because they're still playing by the old rules — on a platform that has already rewritten the game. YouTube has evolved. And Artificial Intelligence is the force driving that evolution. In YouTube AI Evolution, you'll discover exactly how AI has transformed the world's second largest search engine from the inside out — and how you can use that transformation to build, grow, and monetize a channel faster than ever before.

Forget hustle harder. Forget a mandatory 5 a.m. wake-up. Forget outlining your life plan in six-month, one-year, and five-year spans. We're living in a cultural shift as we reframe our perspectives around the purpose of work, what work/life balance really means, and how we want to spend our time...

TubeTalk tackles the questions that real YouTubers are asking. Each week we discuss how to make money on YouTube, how to get your videos discovered, how to level up your gaming channel, or even how the latest YouTube update is going to impact you and your channel. If you've ever asked yourself, "How do I grow on YouTube?" or "Where can I learn how to turn my channel into a business?" you've come to the right podcast! TubeTalk is a vidIQ production. To learn more about how we help YouTube creators big and small, visit https://vidIQ.com

There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning—note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics...

You're doing the work of a media company with the resources of one person. Filming, scripting, editing, posting, engaging, analyzing, monetizing — and somewhere around hour twelve of the week, the same thought surfaces: there has to be a better way to do this. There is. But it's not another content calendar. Not a better editing workflow. Not a list of ChatGPT prompts to speed up your captions. It's the system nobody told you was possible to build alone. AI Content Machine delivers the operating system for a one-person content business.

A weekly podcast featuring the leading thinkers in business and management.

Most businesses and creators on Facebook are working harder than ever and seeing less than ever in return. They post consistently, boost the occasional ad, engage with their audience — and still wonder why the platform never quite delivers the results they know it should. The answer is not more effort. The answer is a fundamentally different approach — one that understands what Facebook has actually become, how its AI systems really work, and how to use artificial intelligence to build, grow, and monetize a Facebook presence faster and smarter than your competition.

From the creator of Product Launch Formula, an expanded edition of the #1 New York Times best-selling guide that’s helped countless entrepreneurs make millions. "What Jeff Walker teaches in LAUNCH is vital for modern marketing success. You don't need more tactics or tools; you need smart...

Content marketing doesn't work – at least not in the way most people do it. Most people make content marketing harder work than it needs to be. This book will show you how to get your content marketing working hard for you, rather than the other way around! To do the work once and reap the rewards again and again (and again!).

Magnetic Marketing® is a radical, dramatically different sea-change in the way new customers, clients, patients, or prospects are attracted and in the way products, services, businesses, and practices are advertised. It is a “change movement” that has established itself in over 136 different niches, business categories, industries, and professions, but is still also a “best kept secret”.