Showing results for "of science" in Marketing
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Influence
- Science and Practice, ePub, 5th Edition
- By: Robert B. Cialdini
- Narrated by: Lloyd James
- Length: 12 hrs and 25 mins
- Unabridged
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Overall523
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Performance447
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Story441
Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the listener of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.
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Says nothing new - drab delivery
- By Adrian Shaw on 11-11-14
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Influence
- Science and Practice, ePub, 5th Edition
- Narrated by: Lloyd James
- Length: 12 hrs and 25 mins
- Release date: 28-08-14
- Language: English
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£18.99 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Behavioural Science for Marketers
- By: PhillipAdcock
- Original Recording
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Behavioural Science for Marketers is a podcast series that explores the psychology behind consumer decision-making and how it can be applied to modern marketing. Each episode breaks down key concepts from behavioural science, like cognitive biases, choice architecture, habit formation, and persuasion, and translates them into practical strategies for brands, campaigns, and customer experiences. Designed for marketers, brand leaders, and communicators, the series blends academic insights with real-world case studies, giving listeners actionable tools to influence behaviour ethically and ...
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Hacking the Human Mind
- The behavioral science secrets behind 17 of the world's best brands
- By: MichaelAaron Flicker, Richard Shotton
- Narrated by: Matt Reeves
- Length: 5 hrs and 14 mins
- Unabridged
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Overall4
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Performance3
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Story3
'A book for the ages.' —Rory Sutherland, Author, Alchemy How did the world's best brands get so big? They had more than great products — they hacked the human mind. This book reveals their secrets. Richard Shotton (The Choice Factory, The Illusion of Choice) and 9x CEO MichaelAaron Flicker...
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Hacking the Human Mind
- The behavioral science secrets behind 17 of the world's best brands
- Narrated by: Matt Reeves
- Length: 5 hrs and 14 mins
- Release date: 30-09-25
- Language: English
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£12.99 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Marketing Principles Plus AI
- By: Paramendra Bhagat
- Narrated by: Ed Fairbanks's voice replica
- Length: 13 hrs and 37 mins
- Unabridged
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Overall0
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Performance0
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Marketing Principles Plus AI traces the evolution of marketing from ancient trade and storytelling to the age of algorithms, revealing how the timeless principles of persuasion—attention, trust, empathy, and storytelling—adapt to each technological era.
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Marketing Principles Plus AI
- Narrated by: Ed Fairbanks's voice replica
- Length: 13 hrs and 37 mins
- Release date: 18-11-25
- Language: English
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£8.48 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Story or Die
- How to Use Brain Science to Engage, Persuade, and Change Minds in Business and in Life
- By: Lisa Cron
- Narrated by: Katie Koster
- Length: 9 hrs and 12 mins
- Unabridged
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Overall8
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Performance5
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Story5
“A practical, heartfelt manual for anyone who needs to change minds and actions. Lisa Cron shares the art of practical empathy with leaders who care enough to make a difference.”—Seth Godin, author of The Practice A step-by-step guide to using the brain’s hardwired need for story to...
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Story or Die
- How to Use Brain Science to Engage, Persuade, and Change Minds in Business and in Life
- Narrated by: Katie Koster
- Length: 9 hrs and 12 mins
- Release date: 02-03-21
- Language: English
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£12.96 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Design for How People Think
- Using Brain Science to Build Better Products
- By: John Whalen PhD
- Narrated by: Mitchell Dorian
- Length: 4 hrs and 43 mins
- Unabridged
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Overall17
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Performance15
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Story15
User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights.
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Just another book on design, nothing special
- By Asier on 13-01-23
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Design for How People Think
- Using Brain Science to Build Better Products
- Narrated by: Mitchell Dorian
- Length: 4 hrs and 43 mins
- Release date: 18-05-21
- Language: English
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£7.99 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Science of Entrepreneurship
- By: Brian Tracy, Dan Strutzel
- Narrated by: Dan Strutzel, Brian Tracy
- Length: 8 hrs and 11 mins
- Unabridged
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Overall8
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Performance8
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Story8
In this entrepreneurial age, it's very tempting to leave your job to start your own business. Before you do, learn all you can from the best. World renowned best-selling author and business consultant Brian Tracy tells you about one of today's most needed skill sets, entrepreneurship, covering these important topics: myths of entrepreneurship, the best business choice for you, financing the business, shifting from employee mindset to entrepreneurial mindset, creating a realistic business plan, hiring the best and managing for success, and fueling your business growth.
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Amazing !!
- By OrganicGreen on 04-09-20
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The Science of Entrepreneurship
- Narrated by: Dan Strutzel, Brian Tracy
- Length: 8 hrs and 11 mins
- Release date: 18-10-19
- Language: English
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£12.99 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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What Your Customer Wants and Can’t Tell You
- Unlocking Consumer Decisions with the Science of Behavioral Economics
- By: Melina Palmer
- Narrated by: Rachel Perry
- Length: 8 hrs and 12 mins
- Unabridged
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Overall29
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Performance24
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Story24
This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book.
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Feels too much like a lead magnet
- By Fred on 05-08-23
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What Your Customer Wants and Can’t Tell You
- Unlocking Consumer Decisions with the Science of Behavioral Economics
- Narrated by: Rachel Perry
- Length: 8 hrs and 12 mins
- Release date: 11-05-21
- Language: English
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£13.62 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Science of Selling
- By: David Hoffeld
- Original Recording
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Overall0
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The Science of Selling podcast provides listeners with actionable sales strategies based on neuroscience and behavioral science that have been proven to radically increase sales. The host of the podcast is the CEO and Chief Sales trainer at Hoffeld Group, David Hoffeld. David is the author of the bestselling books, The Science of Selling and Sell More With Science. He is a sought after sales speaker and trainer who provides sales training to the most successful companies in the world. He's been featured in Fast Company, Fortune, US News and World Report, The Wall Street Journal, Forbes, ...
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Captivology
- The Science of Capturing People's Attention
- By: Ben Parr
- Narrated by: Lloyd James
- Length: 7 hrs and 59 mins
- Unabridged
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Overall5
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Performance5
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Story5
The former editor of Mashable and cofounder of DominateFund examines the psychological phenomena that captivate our attention—and how we can leverage them to draw and retain attention for our ideas, work, companies, and more. Whether you’re an artist or a salesperson, a teacher or an...
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Captivology
- The Science of Capturing People's Attention
- Narrated by: Lloyd James
- Length: 7 hrs and 59 mins
- Release date: 03-03-15
- Language: English
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£11.49 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Science of Getting Rich - Network Marketing Edition
- By: Wallace D. Wattles, Hugh Newman
- Narrated by: Jim Kipping
- Length: 2 hrs and 52 mins
- Unabridged
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Overall5
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Performance3
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Story3
People don't get rich by accident. There is a science of getting rich, and it is an exact science, like algebra or arithmetic. There are certain laws which allow (or prevent) the accumulation of wealth. Once you know how to use these laws, you will get rich with mathematical certainty. Yes, you can learn how to get rich.
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Useless rubbish
- By Phil A on 28-09-17
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Science of Getting Rich - Network Marketing Edition
- Narrated by: Jim Kipping
- Length: 2 hrs and 52 mins
- Release date: 12-03-14
- Language: English
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£6.99 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Platform
- The Art and Science of Personal Branding
- By: Cynthia Johnson
- Narrated by: Cynthia Johnson
- Length: 6 hrs and 34 mins
- Unabridged
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Overall13
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Performance11
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Story11
The indispensable guide to developing a personal brand, building an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson. In the modern world, influence is everything and personal branding equals influence. Platform is the why-to, how-to handbook by top...
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Could have been shorter
- By J.Doherty on 19-04-21
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Platform
- The Art and Science of Personal Branding
- Narrated by: Cynthia Johnson
- Length: 6 hrs and 34 mins
- Release date: 05-02-19
- Language: English
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£11.34 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Immersion
- The Science of the Extraordinary and the Source of Happiness
- By: Paul J. Zak
- Narrated by: Rich Miller
- Length: 7 hrs and 29 mins
- Unabridged
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Overall4
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Performance4
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Story4
No one raves about boring movies, bland customer service experiences, or sleep-inducing classes. The world is rapidly transforming into an experience economy as people increasingly crave extraordinary experiences.
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Immersion
- The Science of the Extraordinary and the Source of Happiness
- Narrated by: Rich Miller
- Length: 7 hrs and 29 mins
- Release date: 09-11-22
- Language: English
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£13.42 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Gravitational Marketing
- The Science of Attracting Customers
- By: Jimmy Vee, Joel Bauer, Travis Miller
- Narrated by: Travis Miller
- Length: 6 hrs and 18 mins
- Unabridged
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Overall10
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Performance0
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Story0
Wouldn't it be great if you could just sit there on your duff while customers came to you - with no need for cold-calling, prospecting, hard-selling, or flat-out begging for business? Too bad it doesn't work that way in the real world. Or does it?
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Excellent
- By Gary Woodfine on 04-10-11
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Gravitational Marketing
- The Science of Attracting Customers
- Narrated by: Travis Miller
- Length: 6 hrs and 18 mins
- Release date: 17-06-09
- Language: English
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£12.98 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Power of Fifty Bits
- The New Science of Turning Good Intentions into Positive Results
- By: Bob Nease PhD
- Narrated by: Qarie Marshall
- Length: 5 hrs and 24 mins
- Unabridged
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As the former chief scientist of Express Scripts, a Fortune 25 health-care company dedicated to making the use of prescription medications safer and more affordable, Bob Nease is an expert on applying behavioral sciences to health care. Now, he applies his knowledge to the wider world, providing important practical solutions marketers, human resources professionals, teachers, and even parents can use to improve the behavior of others around them and get the positive results they want.
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The Power of Fifty Bits
- The New Science of Turning Good Intentions into Positive Results
- Narrated by: Qarie Marshall
- Length: 5 hrs and 24 mins
- Release date: 27-01-16
- Language: English
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£12.20 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Brain Sell
- When Science Meets Shopping; How the New Mind Sciences and the Persuasion Industry Are Reading Our Thoughts, Influencing Our Emotions, and Stimulating Us to Shop
- By: Dr. David Lewis
- Narrated by: Steven Menasche
- Length: 9 hrs and 26 mins
- Unabridged
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Overall1
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Performance1
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Story1
From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing pioneer Dr. David Lewis goes behind the scenes of the "persuasion industry" to reveal the powerful tools, techniques, technologies, and psychologies seeking to stimulate us all to buy more - often without us consciously realizing it.
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The Brain Sell
- When Science Meets Shopping; How the New Mind Sciences and the Persuasion Industry Are Reading Our Thoughts, Influencing Our Emotions, and Stimulating Us to Shop
- Narrated by: Steven Menasche
- Length: 9 hrs and 26 mins
- Release date: 24-07-15
- Language: English
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£14.36 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Iconist
- The Art and Science of Standing Out
- By: Jamie Mustard
- Narrated by: Jamie Mustard
- Length: 5 hrs and 39 mins
- Unabridged
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Overall4
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Performance3
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Story3
With the rise of digital media and advertising, a constant barrage of information makes it nearly impossible to be seen and heard. In The Iconist, branding and design strategist Jamie Mustard shows you how individuals, organizations, and brands can break through the noise. The secret to standing out lies in creating content that the desired audience will “lock” onto and remember with little effort - simple, bold ideas that can be immediately understood.
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Essential in an age of information overload
- By Handyfeet on 06-06-20
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The Iconist
- The Art and Science of Standing Out
- Narrated by: Jamie Mustard
- Length: 5 hrs and 39 mins
- Release date: 01-10-19
- Language: English
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£18.99 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Science of Customer Connections
- Manage Your Message to Grow Your Business
- By: Jim Karrh PhD, Dorie Clark - foreword
- Narrated by: Jim Karrh PhD, Joyce Bean
- Length: 5 hrs and 28 mins
- Unabridged
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The vast majority of word of mouth happens offline, in everyday conversations. In The Science of Customer Connections, Karrh offers simple concepts plus practical guidance for individual professionals, teams, and complex organizations to be part of those conversations in ways that grow their business.
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The Science of Customer Connections
- Manage Your Message to Grow Your Business
- Narrated by: Jim Karrh PhD, Joyce Bean
- Length: 5 hrs and 28 mins
- Release date: 01-09-19
- Language: English
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£12.20 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Art and Science of the Pitch
- By: John Aguilar
- Narrated by: Richard Bhakti Klein
- Length: 8 hrs and 30 mins
- Unabridged
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WHAT MAKES A PITCH GOOD, BAD, OR AMAZING?Serial entrepreneur and The Final Pitch creator and host John Aguilar shares valuable lessons, tips and techniques he picked up from years of producing and hosting the reality pitching show.In this book, he straddles the East and the West to interview...
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The Art and Science of the Pitch
- Narrated by: Richard Bhakti Klein
- Length: 8 hrs and 30 mins
- Release date: 20-08-24
- Language: English
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£11.34 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Hacking of the American Mind
- The Science Behind the Corporate Takeover of Our Bodies and Brains
- By: Robert H. Lustig
- Narrated by: Robert H. Lustig
- Length: 10 hrs and 26 mins
- Unabridged
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"Explores how industry has manipulated our most deep-seated survival instincts."—David Perlmutter, MD, Author, #1 New York Times bestseller, Grain Brain and Brain Maker The New York Times–bestselling author of Fat Chance reveals the corporate scheme to sell pleasure, driving the...
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The Hacking of the American Mind
- The Science Behind the Corporate Takeover of Our Bodies and Brains
- Narrated by: Robert H. Lustig
- Length: 10 hrs and 26 mins
- Release date: 12-09-17
- Language: English
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