Showing results for "We" in Business & Careers

Are you ready to fill your life with more peace, power, and joy? We Should All Be Millionaires details a realistic, achievable, step-by-step path to creating the support, confidence, and plan you need to own your success and become the millionaire the world needs you to be. Only 10 percent of...

Our ability to foresee and protect against natural catastrophes has never been greater; yet we consistently fail to heed the warnings and protect ourselves and our communities, with devastating consequences. What explains this contradiction? In The Ostrich Paradox, Wharton professors Robert Meyer and Howard Kunreuther draw on years of teaching and research to explain why disaster preparedness efforts consistently fall short.

Brought to you by Penguin. We are all bombarded with advice about what we should and shouldn’t eat, and new scientific discoveries are announced every day. Yet the more we are told about nutrition, the less we seem to understand. Through his pioneering scientific research, Tim Spector has been...

When we are baffled by the insanity of the “other side”—in our politics, at work, or at home—it’s because we aren’t seeing how the conflict itself has taken over. That’s what “high conflict” does. It’s the invisible hand of our time. And it’s different from the useful...

A business anthropologist reveals how cultural intelligence is the essential tool for understanding human behavior. Why do people do what we do? To answer this question, many of us turn to psychology. But it’s not enough to understand how we think. We also have to recognize the influence of...

A page-turning story that helps readers to rethink work, life, and leadership from a relational rather than individualistic perspective, and shows how to open up never-before-seen opportunities in our companies and communities to heal the rifts threatening societies around the world.

Brought to you by Penguin. We all want to know what on earth is going on. Why real wages are flatlining but taxes are rising, and public services are still collapsing. Why our children can’t afford a house and our neighbours are using foodbanks. We are all yearning for a way out of the...

Every week, Jack Frimston and Zac Thompson from We Have A Meeting chat with brilliant entrepreneurs about sales, mindset, marketing, and everything in between. It’s smart, human, and full of ideas you can actually use. Tune in for sharp conversations, fresh perspectives, and a few laughs along the way.

If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing. The book specifically demonstrates why decision science has proven invaluable to the field of marketing by helping to explain purchasing behaviors.

The author of the bestselling Bold and The Rise of Superman explores altered states of consciousness and how they can ignite passion, fuel creativity, and accelerate problem solving, in this groundbreaking book in the vein of Daniel Pink’s Drive and Charles Duhigg’s Smarter Faster Better...

Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription. These choices might appear to be freely made, but psychologists have shown that subtle changes in the way products are positioned, promoted, and marketed can radically alter how customers behave.

Drawing from a fascinating range of sources, from Richard Scarry to Siri Hustvedt, from historians to trade unionists, philosophers and crucially, to hours of original research through workshops, Hilary Cottam writes of the history of work and new ways of looking at work.

Tribes are groups of people aligned around an idea, connected to a leader and to each other. Tribes make our world work, and always have. The new opportunity is that it's easier than ever to find, organize, and lead a tribe. The Web has enabled an explosion of all kinds of tribes - and created shortage of people to lead them. This is the growth industry of our time. Tribes will help you understand exactly what's at stake, and why YOU can and should lead a tribe of your own.

By observing a typical day of decision-making, from trivial food choices to significant work-place moves, he investigates how our behaviour is shaped by psychological shortcuts. With a clear focus on the marketing potential of knowing what makes us tick, Shotton has drawn on evidence from academia, real-life ad campaigns and his own original research. The Choice Factory is written in an entertaining and highly-accessible format, with 25 short chapters, each addressing a cognitive bias and outlining simple ways to apply it to your own marketing challenges.

Do you try not to be late, but it just keeps happening? You are not alone - one in five people struggle to be on time, and would love to change their lateness habit. Until now it’s been a lonely battle, but in this trailblazing audiobook Grace Pacie, a lifelong self-confessed "Timebender", reveals the surprising truth about why we are late - it’s not a personal failing, we are hard-wired that way. She explains not only when and why we are late, but also when and why we can be early; what is going on in our brains; and what we can do to fix it.

Why is it that the CEO of Apple and JPMorgan two of the world’s biggest organisations are happy to defend their approach to DEI while others such as McDonald’s, Nissan, IBM and PepsiCo have all publicly rolled back theirs? In a world where countless organisations are attempting to navigate a DEI rollback or rebranding DEI to avoid the tough questions and scrutiny, Dawn Hurst and Craig Richards highlight a troubling trend, the hollow celebration of DEI initiatives that has ultimately led to a place where people believe WOKE IS BROKE.

Work has recently undergone profound changes, not all for the better. Workplace expert Jennifer Moss, author of The Burnout Epidemic, takes listeners to the front lines of this historic shift. Through extensive interviews, she uncovers why work has changed and highlights the leaders and organizations who have managed to build cultures that everyone really wants.

Author Elira Fontayne explains why the showroom feels so carefully staged–the lighting, the music, the polished displays–and how every element is engineered to keep you relaxed, impressed, and just a little dazzled. She reveals the psychological triggers dealerships rely on, from “anchoring” high prices to make lesser ones seem like bargains, to the “Monthly Payment Maze” that hides the true cost of your car behind appealingly small numbers.

In this New York Times bestseller, comedic actor, producer, and writer Rainn Wilson explores the problem-solving benefits that spirituality gives us to create solutions for an increasingly challenging world. The trauma that our world experienced in recent years—as result of both the pandemic...

Donald Trump and Robert Kiyosaki are both concerned. Their concern is that the rich are getting richer but America is getting poorer. Like the polar ice caps, the middle class is disappearing. America is becoming a two-class society. Soon you will be either rich or poor. Donald and Robert want...