Showing results for "The Brain Book" in Management & Leadership

A researcher and consultant burrows deep inside the heads of one modern two-career couple to examine how each partner processes the workday—revealing how a more nuanced understanding of the brain can allow us to better organize, prioritize, recall, and sort our daily lives. Emily and Paul are...

Meet Emily and Paul: The parents of two young children, Emily is the newly promoted VP of marketing at a large corporation while Paul works from home or from clients' offices as an independent IT consultant. Their lives, like all of ours, are filled with a bewildering blizzard of emails, phone...

Enjoy figuring out creative solutions to real-world problems that have led to important inventions, discoveries, and innovations throughout history! The problems in this audiobook are related to erudition in fundamental areas - nature, technology, business, science, how things work, or why things are made in a certain way. But, unlike in trivia or jeopardy, you most probably do not know the answer. Instead, logic, out-of-the-box thinking, or intuition leap should be added to your knowledge to puzzle out the correct solution.

It is evident that some of the most powerful brands are deeply embedded in our unconscious emotions and memories. The purpose of this book is to develop an understanding of the link between the human brain and brand management principles as well as activities. It will educate readers about...

New York Times bestselling author and neuroscientist Daniel J. Levitin shifts his keen insights from your brain on music to your brain in a sea of details. The information age is drowning us with an unprecedented deluge of data. At the same time, we’re expected to make more—and...

分析の基本は、「大きさを考える」「分けて考える」「比較して考える」「時系列を考える」の4つである。

Finally, a user’s guide for people with entrepreneurial brains and those they work and live with. When your biggest superpower is also your most critical weakness, it helps to have a manual on how to control it. Entrepreneurs are creative, bold thinkers and risk-takers capable of great...

A practical, neuroscience-backed guide to speak, listen, and persuade more effectively, from renowned speaker, author, and psychologist at Harvard Medical School Christopher Willard. This practical guide draws on the latest developments in neuroscience to help you get what you want and need when...

Business leaders are continually told they need to embrace digital disruption wholeheartedly to thrive in the 21st century. Legacy companies, we hear, are all doomed to fail unless they double down on the latest digital innovations, and disruptors are ordained to take over the world. Digital innovation is the answer to everything. False! Nothing in life or business is ever that simple.

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