Showing results for "MIND" in Marketing & Sales

'A book for the ages' – Rory Sutherland, author of Alchemy How did the world's best brands get so big? They had more than great products – they hacked the human mind. This book reveals their secrets. Richard Shotton, author of The Choice Factory and The Illusion of Choice combines with...

Are you looking for a fast track to success in your sales, business, and personal life? Would you like to be able to sell anything to anybody and in any situation? This is not just another sales book. Using the science of persuasion and ©Power2Mind technology will totally transform your sales, business, and personal life. Includes ©Rapid Learning Accelerator Bonus Audio to fast track your success. This book is a shortcut and a fast-track to success. In this book, you will learn the hidden secrets of how people’s minds actually work.

For salespeople feeling stressed and disappointed that their customers don’t want to hear from them, this guide is the key to developing the mindset and habits required to reach a new level of sales success. The world of sales can be tough, so it’s easy to get discouraged when the rejections...

Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention. This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms. How can you make a significant impact in the digital world and stand out among all the noise?

Unleash the Power of Storytelling offers a practical roadmap to crafting and delivering more powerful, persuasive stories that you can use to get more of what you want out of your career and your life. Study after study confirms that stories have unparalleled power to break down walls, build trust, and influence people to act. More than facts and data alone, stories are fundamental to capturing and expressing our ideas, wishes, and beliefs and getting the results we want.

Shhh. Did you know there is a secret Language of Leadership: a timeless set of cues and signals that still determines who reaches the top in politics and business today? The ancient Greeks were the first to study the art of communication 2,500 years ago. It is only now, with recent breakthroughs in neuroscience, that we can say for sure what works and how.

Sell your tech (without getting technical). B2B tech marketing is confusing buyers with technical jargon and drowning them in meaningless buzzwords that leave them overwhelmed (and not all that interested in buying). When everyone’s using the same tired lingo, how do you cut through the noise and show buyers your value? You get punchy. In Make It Punchy, tech messaging expert Emma Stratton explains how and why you need to leave all the jargon behind. How to get real with buyers about why your technology matters to them.

Why can't salesmen sell? And why won't prospects listen? We offer great products to prospects. We say great things to people. We share our vision and passion with others. And they don't buy, they don't believe us, and they don't share our vision and passion. We say great things, but people don't believe us, and they don't trust us. So we don't need more good things to say. Instead, we need to learn how to get people to believe and trust the good things we are saying already.

Unlock your limitless potential with Turbo Success – Program Your Mind for Success, the ultimate guide to transforming your life and achieving your wildest dreams! Written by internationally acclaimed author, entrepreneur, and business mentor Ron G Holland, this book is your blueprint for mastering the art of success. Imagine a life where failure is no longer an option. With Turbo Success, you’ll uncover the secrets to reprogramming your mind, harnessing the full power of your subconscious, and achieving any goal.

"Explores how industry has manipulated our most deep-seated survival instincts."—David Perlmutter, MD, Author, #1 New York Times bestseller, Grain Brain and Brain Maker The New York Times–bestselling author of Fat Chance reveals the corporate scheme to sell pleasure, driving the...

This audiobook will be your comprehensive guide to understanding the concepts of persuasion and how to apply them through all areas of your life. Mastering these techniques will quickly improve the quality of your life. This audiobook is an essential tool for anyone who wants to lead and influence others and ultimately take control of one's own life.

Don’t you wish you possessed the ability to convince, influence, manipulate, and persuade people to do, think, and act as you want them to? Manipulation isn’t always the negative thing it is often made out to be. Think of it as a tool that can be used to create as well as destroy. Using the powerful tips, techniques, and strategies mentioned in this audiobook, a person can become an effective influencer, manipulator, persuader, negotiator, salesperson, and orator.

Drawing on the latest discoveries in disciplines ranging from neuroscience to behavioral economics, McQueen suggests that we are too often using 19th- and 20th-century techniques to change 21st-century minds—and are wondering why it’s not working. What we need is an upgrade in our understanding of what it really takes to influence others.

Imagine walking into any room and instantly picking up on the true feelings, intentions, and motivations of the people around you. If you’ve ever struggled to read social cues, decode mixed messages, or sense when someone’s being dishonest, you're not alone. But what if you could understand people deeply, connect effortlessly, and navigate any situation with clarity and confidence? This audiobook is your practical, step-by-step guide to mastering the hidden language of human behavior—so you can stop second-guessing and start reading people like a book.

Persuasion is a technique that you use on a daily basis, but how persuasive are you? Are you getting what you are seeking when attempting to persuade others? If not, it is time to start working on your ability to persuade. It is often thought that persuasion, and the techniques that fall under it, is only used for selfish reasons, but this is not true. In fact, being good at persuasion is needed to get ahead at work, form friendships, and even when interacting with strangers.

From the best-selling authors of The Power of Visual Storytelling comes the highly anticipated follow-up, The Laws of Brand Storytelling - the definitive, quick rulebook for how to use the power of storytelling to win over customers' hearts, minds, and long-term loyalty.

You can read it at ListenPath.com. But now you can hear it, right here. The ListenPath podcast is the audio counterpart to our blog—music marketing explained through science, psychology and insights you will not find anywhere else.

As much as 95% of our decisions are made by the subconscious mind. As a result, the world's largest and most sophisticated companies are applying the latest advances in neuroscience to create brands, products, package designs, marketing campaigns, store environments, and much more, that are designed to appeal directly and powerfully to our brains.

A revolutionary way to discover real sales success and bring new value to your company! Sales is not just about logic and emotion. Extraordinary salespeople are top earners because they understand the deeper levels of the brain and how buyers think. Global sales expert John Asher explores these...

The Evolution of a Sales Mind is aimed at high-performance sales professionals and leaders, primarily but not exclusively in the technology space, looking to re-energize their approach in a rapidly shifting commercial landscape. Written by veteran sales strategist and mentor Lou Leuzzi, this book distils decades of frontline sales experience, consultancy insights, and behavioral expertise, into a powerful new playbook for those who recognize that their current strategies are increasingly ineffective in a business world that is being continually disrupted. This isn’t a beginner’s guide.