The Paradox of Choice

In the tradition of The Power of Habit and Thinking, Fast and Slow comes a practical, playful, and endlessly fascinating guide to what we really know about learning and memory today - and how we can apply it to our own lives. From an early age, it is drilled into our heads: Restlessness, distraction, and ignorance are the enemies of success.

This audiobook is about luck, or more precisely, how we perceive and deal with luck in life and business. It is already a landmark work, and its title has entered our vocabulary. In its second edition, Fooled by Randomness is now a cornerstone for anyone interested in random outcomes.

Why does paying for things often feel like it causes physical pain? Why does it cost you money to act as your own real estate agent? Why are we comfortable overpaying for something now just because we've overpaid for it before? In Small Change, world renowned economist Dan Ariely answers these intriguing questions and many more as he explains how our irrational behaviour often interferes with our best intentions when it comes to managing our finances.

Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions. Why can a 50p aspirin do what a 5p aspirin can't? If an item is free, it must be a bargain, right? Why is everything relative, even when it shouldn't be? How do our expectations influence our actual opinions and decisions? In this astounding audiobook, behavioural economist Dan Ariely cuts to the heart of our strange behavior....

Fascinating and provocative, Dan Ariely’s The (Honest) Truth about Dishonesty is an insightful and brilliantly researched take on cheating, deception, and willpower. The internationally best-selling author pulls no punches when it comes to home truths. His previous titles Predictably Irrational and The Upside of Irrationality have become classics in their field, revealing astonishing traits that run through modern humankind. Now acclaimed behavioural economist Dan Ariely delves deeper into psychology.

An eye-opening, groundbreaking tour of the purpose of work in our lives, showing how work operates in our culture and how you can find your own path to happiness in the workplace.

Superhuman by Habit examines habit building in depth. It covers the principles and philosophies of habit building, as well as the practical nuts and bolts implementing those habits. The second half of the audiobook is dedicated to specific habits in every major area of life, covering the pros and cons of each, the path to implementing them, and specific notes about each one.

Tribes are groups of people aligned around an idea, connected to a leader and to each other. Tribes make our world work, and always have. The new opportunity is that it's easier than ever to find, organize, and lead a tribe. The Web has enabled an explosion of all kinds of tribes - and created shortage of people to lead them. This is the growth industry of our time. Tribes will help you understand exactly what's at stake, and why YOU can and should lead a tribe of your own.

How do today's most successful tech companies - Amazon, Google, Facebook, Netflix, Tesla - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently from the vast majority of tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization and how to discover and deliver technology products that your customers will love.

Ever since we produced our course Thinking About Capitalism, customers have expressed interest in a follow-up course that could help them understand socialism in the same way. After much consideration, we determined that it actually would be more beneficial to create a course that compares and contrasts the two major global economic theories, examining them in ways that move past the polemics many of us are used to and looking at these systems as they relate to one another and the world at large.

A simple and accessible plan for success, based on seven scientifically tested steps that really work. We're often told to dream big, the sky's the limit and that nothing is impossible. While it is undoubtedly good advice to set yourself goals that have the potential to make you and those around you healthier and happier, how to reach those goals is often less clear. From getting fit or securing a new job to becoming a better manager or parent, simply setting your mind to something will rarely get you where you want to be.

For over 20 years, psychologist Professor Richard Wiseman has examined the quirky science of everyday life. In Quirkology, he navigates the backwaters of human behavior, discovering the telltale signs that give away a liar, the secret science behind speed dating and personal ads, and what a person's sense of humour reveals about the innermost workings of their mind - all along paying tribute to others who have carried out similarly weird and wonderful work.

The Big Moo is a simple audiobook in the tradition of Fish and Don't Sweat the Small Stuff. Instead of lecturing you, it tells stories that stick to your ribs and light your fire. It will help you to create a culture that consistently delivers remarkable innovations.

Popular blogger Cal Newport reveals the new key to achieving success and true meaning in professional life: the ability to master distraction. Many modern knowledge workers now spend most of their brain power battling distraction and interruption, whether because of the incessant pinging of devices, noisy open-plan offices or the difficulty of deciding what deserves their attention the most. When Cal Newport coined the term deep work on his popular blog, Study Hacks, in 2012, he found the concept quickly hit a nerve.

Insightful, surprising and with groundbreaking revelations about our society, Everybody Lies exposes the secrets embedded in our Internet searches, with a foreword by best-selling author Steven Pinker. Everybody lies, to friends, lovers, doctors, pollsters - and to themselves. In Internet searches, however, people confess their secrets - about sexless marriages, mental health problems, even racist views.