In The Breakthrough Company, Keith McFarland pinpoints how everyday companies become extraordinary, showing that luck is a negligible factor. Rather, breakthrough success turns out to be associated with a clearly identifiable set of strategies and skills that anyone in any business can emulate, from small startup to industry leader.
Encouraged by experts such as business legend Peter Drucker and Good to Great author Jim Collins that identify the drivers that enable a company to push past the entrepreneurial phase, McFarland spent five years building and analyzing the world's largest growth-company performance database and interviewing more than 1,500 growth-company executives on four continents. His goal was simple: to identify the secrets of breakthrough.
The Breakthrough Company is the result. Winnowing a study pool of more than 7,000 companies down to nine that have made the transition to major-player status, McFarland highlights real-world tools and myth-busting insights that can be used by anyone wanting his or her business to join this exclusive circle.
Awesome book, great author. If you have a small business this is the book to listen to. I liked it so much we hired Keith McFarland to speak at our company event.
2 of 2 people found this review helpful
This is a great book - gave me a lot of insights and take aways for my own organization. Highly recommended for any business owner, manager or professional.
1 of 1 people found this review helpful
good read for business owners that want to take ir to the next level