Selling War

You probably think sales reps close deals. But the data’s in. More than 90 percent of B2B buying happens during internal meetings—not sales meetings. Which means deals are won and lost when you're not in the room. Yet, the typical sales book and process still focuses on sales reps in sales meetings. It’s like trying to win a Formula 1 race while driving on the wrong track. That’s why Selling With teaches you the art of buyer enablement—the process of creating committed champions for every deal in your pipeline, while enabling them to sell internally with a compelling written message.

In Hate Crime Hoax, professor Wilfred Reilly examines over 100 widely publicized incidents of so-called hate crimes that never actually happened. With a critical eye and attention to detail, Reilly debunks these fabricated incidents - many of them alleged to have happened on college campuses - and explores why so many Americans are driven to fake hate crimes. We're not experiencing an epidemic of hate crimes, Reilly concludes - but we might be experiencing an unprecedented epidemic of hate crime hoaxes.

Richard Denny is the "godfather of salesmanship" and Selling to Win has established itself as both an international best seller and a classic sales text. The most inspirational business speaker in the UK, Richard has helped countless thousands of salespeople become high flyers and here he explains how to put his winning techniques into action. Selling to Win is full of unbeatable sales tips and essential practical advice, such as how to: get a sale when you are not the cheapest, turn your customer into an ambassador, build a positive attitude that gets results, beat the competition, and close a sale.

How to gain the attention you need to succeed in any economy.

This book shines a light on the war you face as an elite, high-producing B2B salesman and gives you a path to dominate your marketplace without sacrificing your body, your marriage, your children, or your soul. The Sales War not only confirms that you are not alone as a B2B salesman or entrepreneur in this fight, but also will equip you with an arsenal of new weapons. This book is a journey for those who are ready to wake up, take action, and dominate in every area of life. This is a book about fighting back and winning the Sales War.