Showing results by author "Renee Mauborgne" in All Categories
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Blue Ocean Strategy, Expanded Edition
- How to Create Uncontested Market Space and Make the Competition Irrelevant
- By: W. Chan Kim, Renee Mauborgne
- Narrated by: Roger Wayne
- Length: 8 hrs and 43 mins
- Unabridged
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In this perennial best seller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, Blue Ocean Strategy, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.
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Stunning
- By Anonymous User on 13-10-20
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Blue Ocean Strategy, Expanded Edition
- How to Create Uncontested Market Space and Make the Competition Irrelevant
- Narrated by: Roger Wayne
- Length: 8 hrs and 43 mins
- Release date: 14-07-20
- Language: English
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HBR's 10 Must Reads on Managing People
- By: W. Chan Kim, Daniel Goleman, Jon R. Katzenbach, and others
- Narrated by: Mark Cabus, Susan Larkin
- Length: 8 hrs and 7 mins
- Unabridged
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Managing people is fraught with challenges - even if you're a seasoned manager. Here's how to handle them. If you listen to nothing else on managing people, you should at least hear these 10 articles.
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Some great insights
- By Kenny Marshall on 27-10-16
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HBR's 10 Must Reads on Managing People
- Narrated by: Mark Cabus, Susan Larkin
- Series: HBR's 10 Must Reads series, Book 4
- Length: 8 hrs and 7 mins
- Release date: 04-08-15
- Language: English
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Blue Ocean Strategy
- How to Create Uncontested Market Space and Make Competition Irrelevant
- By: W. Chan Kim, Renee Mauborgne
- Narrated by: Grover Gardner
- Length: 6 hrs and 27 mins
- Unabridged
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In an audiobook that challenges everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that tomorrow's leading companies will succeed, not by battling their rivals for market share in the bloody "red ocean" of a shrinking profit pool, but by creating "blue oceans" of untapped new market spaces ripe for growth.
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Shame...
- By CT on 24-10-18
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Blue Ocean Strategy
- How to Create Uncontested Market Space and Make Competition Irrelevant
- Narrated by: Grover Gardner
- Length: 6 hrs and 27 mins
- Release date: 28-07-06
- Language: English
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HBR's 10 Must Reads on Change Management
- By: Renee Mauborgne, W. Chan Kim, John P. Kotter, and others
- Narrated by: Susan Larkin, Bernard Setaro Clark
- Length: 7 hrs and 30 mins
- Unabridged
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Most companies' change initiatives fail. Yours don't have to. If you listen to nothing else on change management, listen to these 10 articles (featuring "Leading Change" by John P. Kotter). We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you spearhead change in your organization.
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Great Cross Section of CM Case Examples
- By Mel Banford on 27-04-17
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HBR's 10 Must Reads on Change Management
- Narrated by: Susan Larkin, Bernard Setaro Clark
- Series: HBR's 10 Must Reads series, Book 6
- Length: 7 hrs and 30 mins
- Release date: 04-08-15
- Language: English
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Blue Ocean Shift
- Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth
- By: Renee Mauborgne, W. Chan Kim
- Narrated by: Christian Steiner
- Length: 9 hrs and 47 mins
- Unabridged
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Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space.
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great book, worth a read
- By Ms. A. Subbotina on 04-02-18
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Blue Ocean Shift
- Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth
- Narrated by: Christian Steiner
- Length: 9 hrs and 47 mins
- Release date: 21-09-17
- Language: English
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A estratégia do oceano azul [Blue Ocean Strategy]
- Como criar novos mercados e tornar a concorrência irrelevante
- By: W. Chan Kim, Renée Mauborgne
- Narrated by: Reinaldo Rodrigues
- Length: 10 hrs and 32 mins
- Unabridged
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Para os professores W. Chan Kim e Renée Mauborgne, o resultado de uma concorrência acirrada nada mais é que um oceano vermelho sangrento, repleto de rivais que lutam entre si por uma parcela de lucros cada vez menor. Com base em um estudo de 150 movimentos estratégicos (que abrangem mais de 100 anos e 30 setores), os autores afirmam que o êxito duradouro não decorre da disputa feroz entre concorrentes, mas da criação de “oceanos azuis” – novos e intocados espaços de mercado prontos para o crescimento.
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A estratégia do oceano azul [Blue Ocean Strategy]
- Como criar novos mercados e tornar a concorrência irrelevante
- Narrated by: Reinaldo Rodrigues
- Length: 10 hrs and 32 mins
- Release date: 18-03-22
- Language: Portuguese
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A transição para o oceano azul [Blue Ocean Shift]
- Muito além da competição
- By: W. Chan Kim, Renée Mauborgne
- Narrated by: Rico Ribeiro
- Length: 10 hrs and 20 mins
- Unabridged
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Esse livro está repleto de exemplos reais e inspiradores de como líderes em diversos setores e organizações deixaram oceanos vermelhos de competição acirrada e passaram para amplos oceanos azuis em novos mercados aplicando o processo e as ferramentas apresentados aqui. Os autores mostram, passo a passo, como construir a confiança em sua equipe para alcançar e aproveitar o novo crescimento.
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A transição para o oceano azul [Blue Ocean Shift]
- Muito além da competição
- Narrated by: Rico Ribeiro
- Length: 10 hrs and 20 mins
- Release date: 24-03-22
- Language: Portuguese
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Stratégie Océan Bleu
- Comment créer de nouveaux espaces stratégiques
- By: W. Chan Kim, Renée Mauborgne
- Narrated by: Maxime Metzger
- Length: 8 hrs and 40 mins
- Unabridged
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Ne cherchez pas votre succès, créez-le ! Dans leur best-seller international, W. Chan Kim et Renée Mauborgne, les penseurs en matière de gestion de renommée mondiale bouleversent votre vision de la concurrence dans le monde des affaires. Ils affirment que la concurrence acharnée ne crée qu'un océan rouge sanglant où les rivaux se battent pour le revenu diminué. La seule issue de cette situation pour atteindre le succès, c'est de créer l'océan bleu, le marché complètement neuf.
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Stratégie Océan Bleu
- Comment créer de nouveaux espaces stratégiques
- Narrated by: Maxime Metzger
- Length: 8 hrs and 40 mins
- Release date: 11-02-19
- Language: French
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Blue Ocean Classics
- By: W. Chan Kim, Renee Mauborgne
- Narrated by: Steve Menasche
- Length: 1 hr and 52 mins
- Unabridged
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W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business with their path-breaking "blue ocean strategy", a model for creating uncontested markets that unlock new demand and new opportunities for growth. This audiobook brings together three of their classic blue ocean strategy articles, all first published in Harvard Business Review. This collection is the ideal start, or refresher, for creating more blue oceans.
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Blue Ocean Classics
- Narrated by: Steve Menasche
- Length: 1 hr and 52 mins
- Release date: 20-08-19
- Language: English
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The W. Chan Kim & Renée Mauborgne Blue Ocean Strategy Reader
- The Iconic Articles by the Bestselling Authors of Blue Ocean Strategy
- By: Renée Mauborgne, W. Chan Kim
- Narrated by: James Conlan
- Length: 6 hrs and 41 mins
- Unabridged
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The seminal book Blue Ocean Strategy has sold over 3.6 million copies globally and is in print in 44 languages. But much of W. Chan Kim and Renée Mauborgne's work on creating new market spaces was originally published in the pages of Harvard Business Review. This book brings the best of those articles together all in one place.
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The W. Chan Kim & Renée Mauborgne Blue Ocean Strategy Reader
- The Iconic Articles by the Bestselling Authors of Blue Ocean Strategy
- Narrated by: James Conlan
- Length: 6 hrs and 41 mins
- Release date: 16-02-17
- Language: English
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Blue Ocean Shift (German edition)
- Jenseits des Wettbewerbs. Bewährte Schritte, die Mut erzeugen und neues Wachstum schaffen
- By: W. Chan Kim, Renée Mauborgne
- Narrated by: Uwe Daufenbach
- Length: 11 hrs and 19 mins
- Unabridged
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Von den Autoren eines der wirkungsvollsten Strategiebücher, das jemals geschrieben wurde. Blue Ocean Shift bietet einen klugen, systematischen Plan, um jedem Unternehmen zu helfen, sich vom Wettbewerb in existierenden Märkten wegzubewegen, um neue Märkte zu schaffen. Das Hörbuch beschreibt die konzeptuellen Unterschiede und das zugrunde liegende Muster, das Maßnahmen des Marktwettbewerbs - was als Red Ocean-Strategie bezeichnet wird - von Maßnahmen zur Marktschaffung - was als Blue Ocean-Strategie bezeichnet wird, trennt.
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Blue Ocean Shift (German edition)
- Jenseits des Wettbewerbs. Bewährte Schritte, die Mut erzeugen und neues Wachstum schaffen
- Narrated by: Uwe Daufenbach
- Length: 11 hrs and 19 mins
- Release date: 23-09-20
- Language: German
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Creating New Market Space
- By: W. Chan Kim, Renee Mauborgne
- Narrated by: uncredited
- Length: 36 mins
- Unabridged
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Head-to-head competition can only get you a larger piece of an existing pie. To break free from the pack and stake out new ground requires a different competitive mind-set and a systematic way of looking for opportunities. This article, which originally appeared in the January-February 1999 Harvard Business Review, is offered in audio form exclusively through Audible.
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Creating New Market Space
- Narrated by: uncredited
- Length: 36 mins
- Release date: 16-12-99
- Language: English
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Cap sur l'Océan Bleu
- Au-delà de la concurrence. Les étapes concrètes pour inspirer confiance et engendrer la croissance
- By: W. Chan Kim, Renée Mauborgne
- Narrated by: Pascal Besserve
- Length: 8 hrs and 55 mins
- Unabridged
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Échappez à l'hyper-concurrence avec le bestseller #1 du New York Times et du Wall Street Journal - "Cap sur l'Océan Bleu : au-delà de la concurrence". Cette suite du bestseller mondial "Stratégie Océan Bleu" révèle comment survivre et prospérer dans cette ère de concurrence économique impitoyable. "Cap sur l'Océan Bleu" vous montrera comment éviter les luttes fatigantes pour quelques misérables gains au milieu de la concurrence acharnée de l'océan rouge et pour vous concentrer à atteindre les marchés vierges et la croissance exponentielle des océans bleus.
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Cap sur l'Océan Bleu
- Au-delà de la concurrence. Les étapes concrètes pour inspirer confiance et engendrer la croissance
- Narrated by: Pascal Besserve
- Length: 8 hrs and 55 mins
- Release date: 24-08-20
- Language: French
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Der Blaue Ozean als Strategie
- Wie man neue Märkte schafft wo es keine Konkurrenz gibt
- By: W. Chan Kim, Renee Mauborgne
- Narrated by: Olaf Renoldi
- Length: 9 hrs and 16 mins
- Unabridged
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Der Wall-Street-Journal-Bestseller! Über 3,5 Millionen verkaufte Exemplare weltweit. cDieses Buch ist ein globales Phänomen. Es wurde in 43 Sprachen publiziert und ist auf 5 Kontinenten zum Bestseller geworden. Die meisten Unternehmen liefern sich erbitterte Kämpfe mit ihren Konkurrenten - um Kunden, Wettbewerbsvorteile und Marktanteile. Und trotzdem wird es für sie immer schwieriger, nachhaltig profitables Wachstum zu erreichen.
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Der Blaue Ozean als Strategie
- Wie man neue Märkte schafft wo es keine Konkurrenz gibt
- Narrated by: Olaf Renoldi
- Length: 9 hrs and 16 mins
- Release date: 22-08-19
- Language: German
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