Showing results by publisher "Hachette Audio" in Forecasting & Strategic Planning

A fully updated edition of the classic business reference book on product development from a world renowned innovation management scholar For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent...

An expert in trend forecasting shows how to anticipate what’s next and prepare your business, your market, and your products for the future “Amy Webb, with insight and a big dose of pragmatism, shows how to clearly see the next big disruption and then take action before it strikes.” ―Ram...

Protect your assets from attack! LLCs and LP offer benefits-and pitfall. Learn how to do it right. How to Use Limited Liability Companies and Limited Partnerships clearly explains the key asset protection strategies available to entrepreneurs and real estate investors using the right entities...

Every business faces the existential threat of competitors producing cheaper copies, but business management and innovation expert Howard Yu shows how companies can overcome these challenges to endure, and even prosper In a book of narrative history and practical strategy, IMD professor of...

The adviser to Senator Hillary Clinton, Bill Gates, and President Bill Clinton proves that small is big by identifying 75 hidden-in-plain-sight trends that are moving America, revealing that the nation is no longer a melting pot but a collection of communities with many individual tastes and...

The most powerful weapon in business today is the alliance between the mathematical smarts of machines and the imaginative human intellect of great leaders. Together they make the mathematical corporation, the business model of the future. We are at a once-in-a-decade breaking point similar to...