Showing results by publisher "Highbridge Audio" in Business & Careers

At one time or another, everyone in a position of authority, whether in a multi-national corporation or a local volunteer group, wonders what the key to great leadership is. Ken Blanchard and Mark Miller explore that important question in this revealing business fable. They uncover the secret that great leaders already know and detail what you need to do to truly inspire and motivate others.

Hiroshi Mikitani, founder of e-commerce giant Rakuten, has seen the next battleground in the fight for the future of the Internet. Today's major e-commerce players are quietly building borderless platforms that are overturning the global brick-and-mortar model, and changing the way local businesses think about their customers. But is this good or bad? Rejecting the zero-sum model practiced by some global retailers, who view the Internet purely as a facilitator of speed and profit, Mikitani argues for an alternate model....

Customers everywhere describe their interactions with companies in a deeply personal way: We hate our banks, love our smartphones, and think the cable company is out to get us. What is actually going through our brains when we make these judgments? Customer loyalty expert Chris Malone and top social psychologist Susan Fiske have discovered that our perceptions arise from spontaneous judgments on warmth and competence, the same two factors that also determine our impressions of people.

Steve Almond doesn't just love candy, he unabashedly worships every aspect of confectionary culture, from the creation of an exceptional malt ball through the tragic demise of a badly conceived candy bar, from the emotion-laden memories stirred by a bite of chocolate to his near-drooling anticipation of spotting a new package on the candy shelves.

Turn creativity from a hit-or-miss proposition into something you can count on with this highly-praised program. Its co-authors, Alan G. Robinson and Sam Stern, are top thinkers in the field of corporate creativity and together they have advised dozens of major organizations in the United States and abroad.

Over the past three decades, the once-efficient American health care system has evolved into a complex maze of monopolies and a racket of bureaucratic checks, approvals, denials, roadblocks, and detours. This shift has created a massive and at times redundant workforce that frustrates patients, as well as physicians, nurses, and administrative staff. Health care costs the United States more than $11,000 for each person in the country each year - more than double what it costs in most Western European countries to deliver equal or even better care.

Certain ideas about business leadership are held to be timeless, and certain characteristics of leaders - often including a square jaw, a deep voice, and extroversion - are said to be universal. In Leading in the Digital World, Amit Mukherjee argues that since digital technologies are changing everything else, how could they not change leadership ideologies and styles? Drawing on a global survey of 700 mid-tier to senior executives and interviews with C-level executives from around the world, Mukherjee explains how digital technologies are already reshaping organizations.

101 Smart Questions to Ask on Your Interview is for every job candidate who thinks the question "do you have any questions for me?" marks the end of an interview. In Fry's view it marks the beginning of the last and perhaps most important interview phase - one that's so important that failing to properly prepare for it can undo all the rest of your hard work, including providing great answers to tough questions.

As she was digging deep into the lives of community members, Heather Lende, the obituary writer for her tiny hometown newspaper in Haines, Alaska, began to notice something. Even the crustiest old Alaskan sourpuss who died in a one-room cabin always had Halloween candy for the neighborhood kids, and the eccentric owner of the seafood store who regularly warned her about government conspiracies knew how to be a true friend - his memorial service was packed.

You may have heard the terms "open-book management", "empowerment", "continuous improvement", "participatory management", and "self-directed work teams". Managers use all of these activities to help energize employees by making them an integral part of the team. Bob Nelson has taken the most useful elements of these concepts, and presented them in a highly accessible and usable way.

Teamwork, one of the most celebrated concepts in corporate life, is falling short on its promise. Why Teams Don't Work identifies the obstacles (most of them people-made) that prevent teams from achieving their potential, suggests methods to remove those obstacles, and explains how to take care of the team members.

In How to Smell a Rat, Ken Fisher takes an engaging and informative look at recent and historic examples of fraudsters, how they operated, and how they can be easily avoided. Fisher explains for listeners the quick, identifiable features of potential financial fraudsters. You will learn the questions to ask when assessing a money manager and how to spot red flags.

"America's Money Answers Man" explores the relationship between money and emotions, identifies seven "money types", and offers the keys to life-changing financial success.

Provocative political commentator Arianna Huffington yanks back the curtain on the unholy alliance of CEOs, politicians, lobbyists, and Wall Street bankers who have shown a brutal disregard for those in office cubicles and on factory floors.

As a trained body worker, Emily Francis offers a refreshing perspective into healing trauma. She reveals unique knowledge of the body as a holder for memory. Emily will lead you on a path deep within yourself to rearrange the ways that pain and trauma have been holding you back from whole body, mind, spirit, and energy healing. You will rearrange the dialogue within your body memory systems as well as learn a practice to rebirth by healing your inner child and adolescent selves, coming into the present to create the best adult self possible. 

Today's most successful businesses are storydoers. They create products and services that, from the very beginning, are manifestations of an authentic and meaningful story - one told primarily through action, not advertising. In True Story, creative executive Ty Montague argues that any business, regardless of size or industry, can embrace the principles of storydoing. Indeed, our best-run companie - from small start-ups to global conglomerates - organize around a coherent narrative that is then broadcast through every action they take (from product design to customer service to marketing).

Selling professional services, particularly for new or aspiring consultants, can seem daunting and distasteful. The Best Selling Coach shows that it doesn’t need to be this way and, using a four-stage process, shows coaches how to first build their confidence and go on to locate, connect, and meet desirable clients, virtually or in person. This book guides listeners through asking for the sale and keeping control of the business relationship as it develops.

Getting your employees to do their best work has never been easy. But it is a particular challenge for knowledge workers, who must attend to many different tasks and whose to-do list is often ambiguous, requiring outside-the-box thinking. Lists of dos and don'ts are rarely effective. Instead, your best bet is to align their interests with your own - the heart of motivation - and set them free to use their own drive and creativity on their, and your, behalf.

In 1989, Brad Schaeffer was working as an artist when his trader brother invited him to visit the floor of the Chicago Mercantile Exchange. Schaeffer promptly quit his job and became a clerk in that most iconic arena of raw capitalism. During the next six years, Schaeffer rose from clerk to trader, making markets on Eurodollar options in Chicago and heating oil options in New York. In that time, jammed literally shoulder-to-shoulder, he screamed, flailed his arms, hurled expletives, and pushed and shoved his way through his day.

In Matthew Mockridge's Your Next Big Thing you'll find an entrepreneurial rough-guide and "real world" paint-by-numbers approach to creating and running big ideas; advice on time management, business acumen, financial management, and building healthy relationships; and practical chapters such as "Matthew's 10 Favorite Idea-Testing Tools" and "Matthew's 10 Tips for Mega-Mindsets that Produce Ideas and Get Them Done."