Showing results for "Second" in Marketing & Sales

The Darker Side of Social Media: Consumer Psychology and Mental Health takes a research-based, scientific approach to examining problematic issues and outcomes that are related to social media use by consumers. Now in its second edition, it relies on psychological theories to help explain or predict problematic online behavior within the social media landscape through the lens of mental health.

Brendan Kane, a thinker and strategist who’s built platforms for celebrities like Taylor Swift and Rhianna and worked with Fortune 500 companies like Paramount and Viacom, has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World, he reveals the power of hook points—a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whatever you’re promoting, this book is the essential guide for making it in our three-second world.

In the first edition of this book, network marketing experts Ray and Jessica Higdon compared social media to the “gold rush” of the 21st century—a new, unchartered world where people in virtually every industry have found fame and fortune including network marketing.

Age of Invisible Machines quickly earned a reputation as a prophetic guide for technology and business leaders, swiftly becoming a Wall Street Journal bestseller by offering listeners an inside perspective shaped by Robb Wilson and Josh Tyson's hands-on experience collaborating with leading innovators across the AI space. When the first edition launched in late 2022, few realized how rapidly generative AI was advancing—but Wilson and Tyson were immersed in the cutting-edge developments happening across the industry.

In network building processes, especially in the MLM or multi-level marketing system, there is a need to be able to put your point across in a cogent and concise manner. 45 Second Mein Presentation Kaise De is a book which helps you do exactly that. This book was authored by Don Failla, who, along with his wife, Nancy Failla, helped change numerous lives by introducing the concept of setting up a business at home. 45 Second Mein Presentation Kaise De in Hindi highlights the importance of focus in daily life.

Content Inc. is the go-to guide to building a solid small business by establishing a loyal audience before you sell products or services. In this audiobook, Joe Pulizzi provides a lower-risk, more effective way to create a path to startup success by re-engineering the process that so often leads to failure: You’ll learn how to develop valuable content, build an audience around that content and then create a product for that audience. Content Inc. walks you through the entire process.

This is the second edition of A Coaching Business In A Book. It contains an additional 4 years' worth of knowledge and experience of helping qualified coaches to market their coaching businesses. To be a coach one must have clients. To have a successful coaching business, those clients must be ones who pay. The statistics say that 4 out of 5 coaches will fail to create a thriving business. This isn't because they're lousy coaches, it's because although they have great coaching skills, their business development skills are poor or missing all together.

As a salesperson your product knowledge is extensive, but that's not enough. If you fail to ask the right questions - the ones that uncover a customer's real needs - you will never close the deal. Questions that Sell reveals advanced questioning techniques that will help you sell your products or services based on value to the customer, rather than price - and increase your success rate as a result.

When Epic Content Marketing was first published eight years ago, content marketing was just starting to pick up speed in the marketing world. Now, this approach—which includes everything from blogging to YouTube videos to social media—is the core of most organizations’ marketing plans.

The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a new way of doing business, a method that is simultaneously socially responsible and far more effective than "old marketing". This new way is The Irresistible Offer.

The second edition of Building the Successful Theater Company takes listeners even deeper into the world of theatrical production, examining in great depth the financial realities of establishing - and maintaining - a successful organization. This indispensable reference is updated to include more theater company profiles with expert advice to better reveal the pitfalls, passions, and practicalities of the theater industry.

In this audiobook, you'll discover that you have to shift your mindset towards eliminating old sub-conscious behaviors that you’ve been conditioned to believe—by the vary industry that you are in.

“Packed with transformative insights, Dealmaking will help a new generation of business leaders get to yes.”—William Ury, coauthor of Getting to Yes Informed by meticulous research, field experience, and classroom-tested strategies, Dealmaking offers essential insights for anyone involved...

UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to and validated and have a platform to be heard - especially online. With UnMarketing, you'll create a relationship with your customers and make yourself the logical choice for their needs.

Here are proven methods for building an online income stream. Maybe you dream of making money with an online business, but haven’t tried so far because you’d have to quit your current job and enter the risky world of Internet startups. Or because you think you need lots of capital and way too much time. If these reasons sound familiar, Dave Lindahl and Jon Rozek beg to differ.

Improve your financial fitness and live a wealthier life... This new up to date audio edition of The Money Gym will enable you to earn more, shed toxic debt, keep more of what you earn, tone your financial muscles, and come out winning no matter what the financial market is doing. Listen to this audiobook to discover how to - quickly and simply - take control, make much more money, and create multiple and passive income streams from business, property, the stock market, and the internet.

Great Demo! provides sales and presales staff with a method to dramatically increase their success in closing business through substantially improved software demonstrations. It draws upon the experiences of thousands of demonstrations, both delivered and received from vendors and customers. The distinctive "Do the Last Thing First" concept generates a "Wow!" response from customers.

Six Second Stories: Maximize Your Impact in Minimal Time with Video Storytelling was written with you in mind -- the beginner storyteller, entrepreneur, small business owner, nonprofit director, content creator, or influencer. Filmmaker and storytelling expert, Rain Bennett, will walk you through how to utilize the power of storytelling via video as a key marketing technique to help boost your overall audience engagement, and keep them engaged for the long haul.

At more than a billion dollars, the mobile-food industry is enjoying more publicity and notoriety than ever before. Catering to a new generation of foodies looking for quick and unique specialties, the mobile-food business is booming with new opportunities for eager entrepreneurs like you. From gourmet food to all-American basics and hot dog wagons to bustaurants, our experts give you the delicious details behind starting and running a successful mobile-food business.

Candid conversations with the people shaping brands and culture. Inside how world-class creatives think, work and build lasting careers.