Episodes

  • Marketers Are the New Engineers | Patrick Haede (Superscale)
    Jun 23 2026

    Patrick Haede is the CEO of Superscale, an AI platform that builds full paid ad campaigns from a single prompt. He has angel invested in more than twenty startups, including Lovable, and before this he ran a marketing agency.

    In this episode, Patrick argues that every business function is being rebuilt around agents, and that marketers are about to work the way engineers already do. One person, five to seven agents, with the human bringing the ideas and reviewing the output. He explains why he believes every ad you see will soon be AI generated, why that pressure is competitive rather than aesthetic, and his rule for staying relevant: estimate when AI will work, then cut that estimate in half. He also breaks down the playbook behind his last launch and the thesis behind his angel investments.

    The Quest. Growth stories from the people building AI.

    Listen at dikshadutta.com.


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    43 mins
  • AI Search Is Killing Clicks | Malte Landwehr, CPO/CMO at Peec AI
    Jun 2 2026

    Malte Landwehr is CPO and CMO at Peec AI, a Berlin startup tracking how brands show up inside ChatGPT, Claude, Gemini, and Perplexity. They're in the top 1% of fastest growing startups worldwide.

    Before this, Malte led a 40-person team at Idealo. He quit after a vacation in South Korea where he planned the entire trip without opening Google once.

    In this conversation, Malte argues that 5 to 20% of search traffic is already happening inside LLMs, that 60% of companies using AI content tools have already lost their visibility, and that clicks as a metric are dying. He also explains what he'd actually tell a founder who just raised 2 million dollars, and which AI search mistakes will cost companies the most over the next 2 to 3 years.

    The Quest. Growth stories from the people building AI.

    Listen at dikshadutta.com.


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    54 mins
  • Justin Vogel, CoFounder, Safary Club, on The Real Reason Founders Struggle to Hire Marketers in Web3
    Jul 22 2025

    In this episode of Web3 Quest, Diksha Dutta speaks with Justin Vogel, co-founder of Safary Club, the leading customer data platform built specifically for crypto teams.We dive deep into:

    • Justin’s journey from Web2 marketplaces to building a Web3 growth ecosystem
    • What it means to start anonymously and build a trusted personal brand in crypto
    • Why Web3 still struggles with data-driven marketing — and how to fix it
    • The myths founders believe about marketing hires
    • Why most crypto teams don’t actually need a CMO
    • How Safary Club became the go-to network for elite crypto marketers
    • The tools and mindset shifts needed to build trust and traction in Web3

    Whether you're a founder, marketer, or community builder, this episode offers an honest look at what it really takes to succeed in crypto growth.

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    54 mins
  • Burnt Banksy, Founder of Xion: This Founder Raised $36M to Kill Crypto Wallets
    Apr 21 2025

    In this episode, Diksha Dutta sits down with Burnt Banksy, the man who literally burned a Banksy to mint it as an NFT — sparking a pivotal moment in NFT history. They explore how this bold act led to the creation of Burnt, and eventually, the Layer 1 blockchain Xion, aimed at making crypto disappear for the end user.From the evolution of NFTs and the problems with crypto wallets to the rise of meme coins and the future of consumer apps in Web3 — this conversation is a candid, high-energy dive into the past, present, and future of crypto infrastructure.🧠 Topics Covered:- The story behind the name Burnt Banksy- Why they set fire to a $100k Banksy artwork — and sold the NFT for $400k- The media frenzy that followed and how it catalyzed NFT culture- Challenges with wallets, onboarding, and UX in crypto- The origin of Zion: Making crypto invisible and accessible- Transitioning from building apps to building infrastructure- Xion’s focus on consumer apps over DeFi- Creating real-world impact: Xion Houses in Argentina, Nigeria, and Lisbon- Developer acquisition: Why Web2 devs matter more than crypto-native ones- Collaborating with brands like Uber, Amazon Prime, and BMW- Honest takes on meme coins, NFTs, and what’s holding crypto back

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    52 mins
  • Chris Yin, Co-Founder & CEO, Plume Network : Making Tokenized Real-World Assets Hot Again !
    Jan 27 2025

    In this episode, Chris Yin, Founder of Plume Network, dives deep into the revolutionary process of bringing real-world assets (RWAs) on-chain. From the challenges of asset tokenization to Plume's innovative approach, Chris explains how RWAs can unlock new opportunities in the crypto ecosystem. Discover: 🌍 The potential of RWAs in transforming the crypto space 💡 Why stablecoins are the foundational RWA 📈 Trends in asset tokenization and Plume's target audience 🎯 The importance of timing and adaptability for crypto founders Chris reflects on his recent funding success, the delicate balance of scaling while preserving company culture, and the lessons learned from his dual role as a founder and investor.

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    54 mins
  • Nader Dabit, Director of Developer Relations at Eigen Labs: Understanding Network Effects
    Dec 19 2024

    In this episode of Web3 Quest, Nader Dabit shares his professional journey from AWS to the crypto space, highlighting his time at Graph Protocol and now EigenLayer. Nader discusses the roles and challenges of Developer Relations (DevRel), shedding light on transition strategies from Web2 to Web3, the importance of understanding company vision, and building long-term developer relationships. He emphasizes the increasing demand for web3 talent, the intricacies of hackathons, and the critical role of DevRel in achieving network effects. Throughout, he provides insights on effective content creation, the dynamics of remote versus in-person hackathons, and the trends driving the blockchain ecosystem.

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    1 hr and 3 mins
  • Karan Sirdesai, Co-Founder and CEO of Mira Network : Making AI Trustworthy with Blockchain
    Nov 14 2024

    In this episode of Web3 Quest, host Diksha Dutta engages with Karan Sirdesai, founder of Mira Network, discussing the intersection of crypto and AI. Karan shares insights on the current state of the crypto market, the ideological underpinnings of decentralized systems, and the vision behind Mira Network as a decentralized AI infrastructure. The conversation delves into the challenges developers face in the AI space, the importance of unique insights for fundraising, and the role of blockchain technology in securing AI data. Karan also reflects on his journey from concept to raising $9 million in funding, emphasizing the significance of building reliable applications in the AI landscape.

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    51 mins
  • Cecilia Hsueh, Founder of Morph on Building Consumer Apps On-Chain
    Sep 5 2024

    Cecilia Hsueh, founder of Morph, dives into the growing need for more blockchain applications focused on the consumer vertical. She discusses the common problem of too many infrastructure projects in the space and the lack of real user adoption. Cecilia explains how Morph sets itself apart by focusing on distribution and providing support to builders through its venture studio model. Cecilia also highlights the potential of developer communities in China and India, their cost advantages, and the challenges they face in going global. Morph's mission is to provide the infrastructure and support developers need to expand beyond their borders, with a focus on community engagement and user-friendly solutions.

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    55 mins