Tracy Sweeney, co-founder of Tomorrow Cellars, shares her journey in founding the company and creating award winning non-alcoholic wines. She discusses the inspiration behind Tomorrow Cellars, the collaboration with Ian Blessing, and the impact of non-alcoholic wine on the wine industry. Tracy also highlights the importance of inclusive hospitality and the future of Tomorrow Cellars in the market. The conversation covers the role of non-alcoholic wines in various occasions and traditions, the challenges and appreciation of red wines, the appreciation of white wines and sparkling wines, advancements in alcohol removal technology, the future of non-alcoholic wines, innovations in non-alcoholic wine production and flavor exploration, and pairing and storing non-alcoholic wines.

Takeaways

• Founder's Journey
• Creating Non-Alcoholic Wine
• Collaboration with Ian Blessing Non-alcoholic wines are enjoyed on various occasions, including alongside traditional wines.
• The process of dealcoholizing wine involves the removal of alcohol through gentle methods, preserving the wine's flavor and complexity.

Chapters

• 00:00 Introduction to Tomorrow Cellars and Tracy Sweeney
• 06:44 Releasing Tomorrow Cellars' First Wines
• 13:14 Inclusive Hospitality and Market Demand
• 19:11 Impact of Non-Alcoholic Wine on the Wine Industry
• 24:44 Challenges and Appreciation of Red Wines
• 36:25 Innovations in Non-Alcoholic Wine Production and Flavor Exploration

Bitters: the ingredient you own but never use. Ian Blessing, co-founder of All the Bitter, breaks down what they actually do, how to use them, and why your alcohol-free drinks need them.

Ian walks through the 3-month cold extraction process, explains why some drinks don't translate (just mourn the old fashioned and move on), and shares how he's partnering with winemakers like Tomorrow Cellars to solve the "de-alcoholized wine tastes hollow" problem. Plus: bitters on ice cream, cold foam hacks, and why being an entrepreneur in 2025 feels like your house is on the line.

This one's for bottle shop owners, home bartenders, and anyone trying to make better alcohol-free drinks.

Listen wherever you get your podcasts.

In the fifth episode of Swizzle & Sip, Austin sits down with Jennifer Kent, owner of Tactile Elements, a knitting and design company with top-of-the-line hand-knit housewares and more.

They discuss:

• The origins of Jennifer's knitting and design skills
• The differences (and similarities) in designing for machines vs. hand knitting
• How yarn is chosen and sourced
• And when YOU can join in on the knitting with regular meet-ups!

Thank you to Jennifer for stopping by and, as always, thank you for listening and taking time to visit Swizzle!

Listen now, subscribe, and join the movement!

SwizzleMarket.com | Jefferson Pointe, Fort Wayne | @SwizzleAFMarket

Today’s guest is Angie Cashdollar of Cashdollar Creations. Angie is not only one of our talented vendors—she’s the creative force behind Swizzle’s unforgettable window displays, the gorgeously bedazzled air plant wall, the alcove installations, and many of the design elements that make Swizzle feel so special.

In this episode of Swizzle & Sip, we chat about:

• Angie’s journey to her current artistic obsessions and distinctive design style

• The inspiration and intention behind Swizzle’s window displays

• A sneak peek at what’s coming for future displays

• …and so much more!

Make sure to swing by Swizzle both before Mother’s Day 2025 to experience Angie’s whimsical, handcrafted window displays—and don’t miss her collection of cards, art prints, original paintings, and moss hex boxes while you’re here.

Thanks for listening, and thanks for being part of the Swizzle community!

🎧 Listen now, subscribe, and join the movement.

SwizzleMarket.com | 📍 Jefferson Pointe, Fort Wayne | @SwizzleAFMarket #artistspotlight #VisualStorytelling #WhimsicalDesign #artinretail #fortwayne #getswizzled

Join Swizzle founder Crystal Vann Wallstrom and podcast producer Austin Wilson in this episode, where they chat about their favorite beverages in the store this spring.

As always, thank you for listening and taking time to visit Swizzle!

Listen now, subscribe, and join the movement!

SwizzleMarket.com | Jefferson Pointe, Fort Wayne | @SwizzleAFMarket

In the fourth episode of Swizzle & Sip, Crystal sits down with Felicia York, founder of Fort Wayne Social Club, to talk about all the fantastic events she's already held and those she plans to hold.

They discuss:

• What it's like to move from Brooklyn to Fort Wayne
• How we mold the community through action
• Finding a "third place"
• And all the great ways you can join and interact with Fort Wayne Social Club in the coming days and months!

Felicia brings passion, intention, and thoughtful consideration of both friendship and community-minded action to Fort Wayne Social Club. Read more about the club and see how to join by visiting FortWayneSocialClub.com as well as finding them on Instagram and Facebook.

Listen now, subscribe, and join the movement!

SwizzleMarket.com | Jefferson Pointe, Fort Wayne | @SwizzleAFMarket

In the third episode of Swizzle & Sip, founder Crystal Vann Wallstrom sits down with one of the many unique vendors from inside Swizzle, Lunar Infusions!

She chats with Lunar Infusions owner Sarah Trombley about:

• What kombucha actually is and how it is made
• The origins of her small business and the name Lunar Infusions
• Tinctures Lunar Infusions formulates for health and wellness
• And advice for starting and scaling YOUR small business!

Sarah gives an interesting look into what it takes to start small but seek out larger and larger audiences after encountering a customer base who simply loves her product. Visit lunarinfusions.com or follow them on Instagram @LunarInfusions.

Listen now, subscribe, and join the movement!

SwizzleMarket.com | Jefferson Pointe, Fort Wayne | @SwizzleAFMarket

In the second episode of Swizzle & Sip, founder Crystal Vann Wallstrom sits down with one of the many unique vendors from inside Swizzle, Moss Heart Books!

She chats with Moss Heart owner Austin Wilson about:

• The origins of the name
• How Moss Heart differentiates itself from other bookstores
• Building community within Swizzle and readers in general
• What stresses may come with operating a small business
• The future of Moss Heart!

This is a great peek into what it's like to operate as a vendor within Swizzle. If you'd like to order a book from Moss Heart Books go to mossheartbooks.com or follow the store on Instagram @MossHeartBooks.

Listen now, subscribe, and join the movement!

SwizzleMarket.com | Jefferson Pointe, Fort Wayne | @SwizzleAFMarket