Tracy Sweeney, co-founder of Tomorrow Cellars, shares her journey in founding the company and creating award winning non-alcoholic wines. She discusses the inspiration behind Tomorrow Cellars, the collaboration with Ian Blessing, and the impact of non-alcoholic wine on the wine industry. Tracy also highlights the importance of inclusive hospitality and the future of Tomorrow Cellars in the market. The conversation covers the role of non-alcoholic wines in various occasions and traditions, the challenges and appreciation of red wines, the appreciation of white wines and sparkling wines, advancements in alcohol removal technology, the future of non-alcoholic wines, innovations in non-alcoholic wine production and flavor exploration, and pairing and storing non-alcoholic wines.

Takeaways

• Founder's Journey
• Creating Non-Alcoholic Wine
• Collaboration with Ian Blessing Non-alcoholic wines are enjoyed on various occasions, including alongside traditional wines.
• The process of dealcoholizing wine involves the removal of alcohol through gentle methods, preserving the wine's flavor and complexity.

Chapters

• 00:00 Introduction to Tomorrow Cellars and Tracy Sweeney
• 06:44 Releasing Tomorrow Cellars' First Wines
• 13:14 Inclusive Hospitality and Market Demand
• 19:11 Impact of Non-Alcoholic Wine on the Wine Industry
• 24:44 Challenges and Appreciation of Red Wines
• 36:25 Innovations in Non-Alcoholic Wine Production and Flavor Exploration

Bitters: the ingredient you own but never use. Ian Blessing, co-founder of All the Bitter, breaks down what they actually do, how to use them, and why your alcohol-free drinks need them.

Ian walks through the 3-month cold extraction process, explains why some drinks don't translate (just mourn the old fashioned and move on), and shares how he's partnering with winemakers like Tomorrow Cellars to solve the "de-alcoholized wine tastes hollow" problem. Plus: bitters on ice cream, cold foam hacks, and why being an entrepreneur in 2025 feels like your house is on the line.

This one's for bottle shop owners, home bartenders, and anyone trying to make better alcohol-free drinks.

Listen wherever you get your podcasts.

In the fifth episode of Swizzle & Sip, Austin sits down with Jennifer Kent, owner of Tactile Elements, a knitting and design company with top-of-the-line hand-knit housewares and more.

They discuss:

• The origins of Jennifer's knitting and design skills
• The differences (and similarities) in designing for machines vs. hand knitting
• How yarn is chosen and sourced
• And when YOU can join in on the knitting with regular meet-ups!

Thank you to Jennifer for stopping by and, as always, thank you for listening and taking time to visit Swizzle!

Listen now, subscribe, and join the movement!

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