• 087: The Business Owner's Wheel of Life
    Dec 14 2025

    Business owners need their own 'wheel of life' because your business makes up so much of your life. The traditional wheel misses what actually matters when you're running a business - like cashflow, time freedom, and whether you even enjoy what you've built.

    So I created one specifically for business owners. We'll start the exercise together in this episode, and you can download the full PDF to complete it yourself.

    By listening [and taking notes], you’ll learn:

    • Why the traditional wheel of life doesn't work for business owners
    • The specific areas you need to assess in YOUR business
    • How this exercise reveals what's really working (and what's not)
    • Why you should do this BEFORE setting your 2026 goals

    If you want your business to bring you profit, peace and fulfilment, not just look good on paper, this episode is for you.

    Enjoy!

    Resources:

    • Website
    • Facebook
    • Facebook Group
    • LinkedIn
    • Instagram


    If you’d like to work together with me as your 1:1 business and marketing consultant, book a call here.

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    14 mins
  • 086: Let’s Pause. What Business Do You Actually Want?
    Nov 30 2025

    In this open conversation, I’m asking you the most pivotal question that has unlocked every great evolution of business for both me and my clients. I’m giving you permission to re-create your business and everything that follows into something that serves you so much better.

    By listening [and taking notes], you’ll learn:

    • Why this is critical to ask ahead of any business decisions
    • How line in the sand moments can solidify great changes
    • Why it’s ok to not know what you want

    Even if you can’t change everything in your business right this instant, this episode will help you create a vision for an evolving business that will bring you greater fulfilment.

    Enjoy!

    Resources:

    • Website
    • Facebook
    • Facebook Group
    • LinkedIn
    • Instagram


    If you’d like to work together with me as your 1:1 business and marketing consultant, book a call here.

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    21 mins
  • 085: More Clients Who Spend Over $20K-50K+/Year With You? Here’s How.
    Nov 16 2025

    “Have your clients spend more with you”, it’s something people harp on about but “HOW do I do this” is your real question. I’ve got you covered, iIn this episode by listening [and taking notes], you’ll learn:

    • Understanding the annual value of a client
    • Six strategies; three do’s and three don’ts that will help you to ensure clients are spending upwards of $10K-$20K (and more) per year with you
    • The importance of applying this these ideas to each conversation and interaction

    Enjoy!

    Resources:

    • Website
    • Facebook
    • Facebook Group
    • LinkedIn
    • Instagram


    If you’d like to work together with me as your 1:1 business and marketing consultant, book a call here.

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    30 mins
  • 084: Marketing Isn't Your Problem, It’s Just Your Most Obvious Problem
    Nov 2 2025

    I could be marketing-rich or I could tell you the truth. Yes, marketing is needed, it just might not be the priority right now. Growing your business requires much more than more clients and customers.

    In this episode by listening [and taking notes], you’ll learn:

    • The more strategic shifts that will get you far better results
    • Why your business model, offer, pricing (and more) needs attention, first
    • How fixing your foundation will equate to better ROI from your marketing

    Enjoy!

    Resources:

    • Website
    • Facebook
    • Facebook Group
    • LinkedIn
    • Instagram


    If you’d like to work together with me as your 1:1 business and marketing consultant, book a call here.

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    20 mins
  • 083: Established Businesses, These Strategies Are For You
    Apr 13 2025

    Been in business a while? It’s time to reap the (marketing) rewards! And to do this you must know what you can leverage thanks to the business you’ve created which has lasted through the decades.

    By listening [and taking notes], you’ll learn:

    • Seven different strategies that are unique to established businesses
    • How embracing the authentic elements of your business can put you in front
    • Even if your business is simply heads-down and doing great work, how to apply a humble brag

    Enjoy!

    Resources:

    • Website
    • Facebook
    • Facebook Group
    • LinkedIn
    • Instagram


    If you’d like to work together with me as your 1:1 business and marketing consultant, book a call here.

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    21 mins
  • 082: Competitors, What Competitors?
    Feb 23 2025

    Standing out shouldn’t mean keeping wide eyes on your ‘competitors’ - in fact, it should be far from that. In order to stand out you should look much closer to home because the ways your clients and customers will choose to work with you for a lifetime are right under your nose.

    By listening [and taking notes], you’ll learn:

    • How to see your competitors as legitimate allies
    • The competitive edge you create when you focus on your customers, not competitors
    • How the inside of your business will demonstrate what keeps your clients around for longer

    Enjoy!

    Resources:

    • Website
    • Facebook
    • Facebook Group
    • LinkedIn
    • Instagram


    If you’d like to work together with me as your 1:1 business and marketing consultant, book a call here.

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    18 mins
  • 081: Grow Your Business From The Inside Out
    Feb 9 2025

    What if your business achieved the same revenue levels but with far less stress, time and volatility? And once you achieved that, then you focused on scaling it? This is growing your business from the inside out, consider it the anti-scale which still scales your business.

    By listening [and taking notes], you’ll learn:

    • How streamlining client delivery created 150% of new working time
    • How to scale your business but do so the right way
    • How to increase profits without more clients

    Let’s not scale problems and leaky buckets, let’s fix them first and then go bananas with taking on more quality clients in your now smooth-operator business.

    Resources:

    • Website
    • Facebook
    • Facebook Group
    • LinkedIn
    • Instagram


    If you’d like to work together with me as your 1:1 business and marketing consultant, book a call here.

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    22 mins
  • 080: How To Book More Discovery Calls
    Dec 22 2024

    We’re talking QUANTITY, how to have more Discovery Calls in your calendar.

    Increasing your businesses enquiries, sales and overall profit can be directly attributed to the quality and quantity of your Discovery Calls.

    By listening [and taking notes], you’ll learn:

    • Seven methods to generate more Discovery Calls
    • Why it’s important to have multiple leads sources
    • A challenge you can take on to increase the quantity of Discovery Calls

    This episode is the fourth and final in a series which marks December (2024) as being the month of Discovery Calls. Each Monday throughout we focused on an aspect of improving your businesses Discovery Calls, as well as a Masterclass where I shared “10 Insights to Drive Results With Your Discovery Calls” - if you would like a copy of the replay, simply message Shannon Stone on LinkedIn or send an email to shannon@shannonstone.com.au.

    Enjoy!

    Resources:

    • Website
    • Facebook
    • Facebook Group
    • LinkedIn
    • Instagram


    If you’d like to work together with me as your 1:1 business and marketing consultant, book a call here.

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    16 mins