Geography of Wealth in the American South: Old Money vs New Money (Austin, New Orleans, Nashville, Atlanta, Tampa)

Nick continues the Geography of Wealth series by explaining how Southern wealth shifted from a plantation-based economy largely destroyed by the Civil War to a post-1980 boom driven by air conditioning, business-friendly policies, and migration, making the region more new-money dominated. He maps old- and new-money areas in five Southern cities: Austin (older areas east of the Colorado River like Tarrytown/Pemberton Heights/Enfield; newer wealth west and in South Austin and hill-country suburbs), New Orleans (old money in the Garden District and Audubon Park/Carrollton; limited new money near Metairie Country Club amid long-term decline), Nashville (limited old money in Belle Meade; newer wealth in Brentwood and Franklin), Atlanta (wealth concentrated north, with Buckhead a core mix; old money also in Cascade Heights, Inman Park, Druid Hills/Ansley; new money in northern suburbs from Sandy Springs to Alpharetta/Milton), and Tampa (old money in Davis Islands and Palma Ceia; new money south of Kennedy and on Pinellas barrier islands and Belleair areas).

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Nick argues most networking advice is ineffective because it prioritizes indiscriminate events and business-card tactics instead of building genuine relationships before you need them. He explains that at any event most people won’t click with you, so aiming for universal appeal is a poor strategy, and for professionals networking is often about finding true peers rather than social climbing. He recommends clarifying long-term goals, attending environments aligned with your real interests, and approaching conversations with curiosity rather than an agenda. Nick emphasizes giving first through referrals, keeping track of helpful contacts, and using personal stories to break the ice organically. He discusses how event pricing can filter crowds, why authenticity matters to avoid “social climbing” vibes, and why planting roots in one community helps networking compound over years, with elite schools or top firms as the only partial fast track.

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Where are America's High Trust Communities? Nick defines “high trust” communities by comparing them to Switzerland across metrics like low violent/property crime, strong K–12 schools, trust in neighbors, civic involvement, homeownership, and low transience, while explicitly excluding inequality as a metric. He argues the highest-trust areas are typically wealthy outer-ring suburbs in blue states rather than rural South/Midwest, college towns, or tourist towns, citing spillover from nearby cities and higher rural social problems.

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