In today’s episode of the Wellness Marketing Lab, we’re roasting the trends that need to go! From stock photos that scream 2014 to the ‘perfect’ morning routines that feel inauthentic, we’re diving deep into what's hurting your brand.

Real wellness is about connection and authenticity, not curated perfection. Your audience craves genuine content that resonates with their real lives.

So, if you’ve been stuck in the trend trap, it’s time to break free and show your true self! Let’s embrace the messy, human side of wellness together.

Remember, authenticity wins in the end. What’s your take on these trends?

For more insights, check out the full episode

Podcast Description — Episode 1

In this punchy, practical first episode, host Sarah Strasser of Washington Park Media House breaks down the secret sauce behind turning everyday social media posts into powerful local SEO fuel for wellness practitioners in Denver. If you’ve ever wondered why your Instagram is popping but your Google Business Profile is… not, this episode connects the dots.

Sarah walks you through how neighborhood‑specific content, consistent business info, strategic hashtags, and weekly GMB posts can help your practice show up exactly where patients are searching. It’s fun, witty, and packed with real‑world examples pulled straight from her Denver‑focused marketing guide — making local SEO feel less like a mystery and more like a system you can actually use.

Whether you’re a chiropractor in Wash Park, an acupuncturist in LoHi, or a wellness studio anywhere in the Mile High City, this episode gives you the tools to get found, get booked, and grow.

And at the end, Sarah shares how Washington Park Media House can help you turn these strategies into a done‑for‑you system — so you can focus on healing people while your marketing quietly works in the background.