Showing results by publisher "Pearson Education" in All Categories

The author argues that in an extremely cluttered marketplace, traditional differentiation is no longer enough—today companies need “radical differentiation” to create lasting value for their shareholders and customers.

Transform your organization using AI-driven solutions with Microsoft 365 Copilot Adoption: A Practical Guide for Business Leaders and Consultants. This book draws on real-world case studies and insights from Microsoft’s early adopters to provide a practical framework for successful AI integration. It emphasizes the importance of leadership alignment, cultural readiness, and continuous skill development, equipping listeners with the mindset and methods needed to foster innovation and efficiency in an AI-driven workplace.

Few books on software project management have been as influential and timeless as The Mythical Man-Month. With a blend of software engineering facts and thought-provoking opinions, Fred Brooks offers insight for anyone managing complex projects. These essays draw from his experience as project manager for the IBM System/360 computer family and then for OS/360, its massive software system.

In Coaching Agile Teams, Lyssa Adkins gives agile coaches the insights they need to adopt this new mind-set and to guide teams to extraordinary performance in a re-energized work environment. You’ll gain a deep view into the role of the agile coach, discover what works and what doesn’t, and learn how to adapt powerful skills from many allied disciplines, including the fields of professional coaching and mentoring.

The Brand Gap is the first audiobook to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this audiobook shows how both ways of thinking can unite to produce a “charismatic brand”—a brand that customers feel is essential to their lives.

Master advanced .NET techniques with a focus on actual value delivered by working within a modular, clean architecture. Microsoft Data Platform MVP Dino Esposito explains key clean architecture concepts with a mix of pragmatism and design discipline and helps you solidify your knowledge through a real-world project.

You can't afford to make every mistake yourself! Software Development Pearls helps you improve faster and bypass much of the pain by learning from others who have already climbed the learning curve. Drawing on 25-plus years of helping software teams succeed, Karl Wiegers has crystallized 60 concise, practical lessons for all your projects, regardless of your role, industry, technology, or methodology.

The AI Revolution in Customer Service and Support is a practical guide for professionals who want to harness the power of generative AI within their organizations to create more powerful customer and employee experiences.

This book reveals 60 proven principles and easy career-management techniques. Discover powerfully effective ways to start a new job and make a great first impression; work more smoothly with bosses and colleagues; build a high-performance personal network; manage workloads; decide who to trust (and distrust); handle enemies and overcome career setbacks; recognize when to move on; get noticed, get ahead, and get to the top!