Showing results by author "Search Influence" in All Categories

Weekly intelligence on AI search, GEO, and paid media — what's changing, what it means, and what to do about it. Built for digital marketing teams navigating the shift to AI-driven visibility. From Search Influence.

Higher Ed Marketing Insider is your go-to podcast for actionable strategies, expert insights, and real-world analysis tailored for today's higher education marketers. Whether you're managing digital campaigns for a university, leading enrollment marketing at a college, or supporting higher ed institutions through an agency, this show helps you stay ahead of the curve.Hosted by virtual experienced education marketers and featuring guests from across the industry, each episode dives into topics like:SEO & content strategy for higher edPaid media and enrollment marketingBrand storytelling in ...