Showing titles in Marketing

** A New York Times, Wall Street Journal, and USAToday Bestseller ** Regardless of what you want to accomplish, from growing your business, creating a great company culture, championing a social cause, or affecting your habits, you can’t do it alone. The people around you define your success...

Revealing the secrets and mindset of some of the best subversive marketers in the business, Just Evil Enough is the essential audiobook for anyone who wants to cut through the noise and stride ahead in the attention economy.

With "SEO Mastery for 2025: Your Ultimate Guide to Search Engine Optimization," you may discover the keys to taking the lead in search engine rankings and dramatically increasing your organic traffic. In the realm of digital marketing, where visibility is critical, this in-depth guide is your passport to understanding the always changing field of SEO. This book simplifies complicated ideas into doable tactics that will keep you ahead of the curve in 2025 and beyond, regardless of experience level in marketing.

The book that Inc. says "every entrepreneur should read" and an FT Book of the Month selection... How did the movie The Shawshank Redemption fail at the box office but go on to gross more than $100 million as a cult classic? How did The 48 Laws of Power miss the bestseller lists for more than a...

Why do so many smart people struggle with marketing? The answer is simple: smart people love complexity, and complexity brews problems. But when it comes to marketing, simple is better. Unfortunately, marketing has become overly complicated. We are bombarded with marketing tools and tactics, gimmicks and fads, and countless social media channels. It’s overwhelming. As a smart person, you don’t want to become a professional marketer. You offer a valuable product or service and want to attract more customers.

Bossbabe is one of the world's largest communities of ambitious women, with over 4.2 million followers and the top online membership for women entrepreneurs. We're passionate about helping you build a Freedom-Based Business™ to make more money + live a lifestyle you love. Every week, the bossbabe podcast brings you the real behind-the-scenes of building a wildly successful, profitable + reliable business, plus tools and strategies to make sales on repeat, grow an audience on social media, + create the life you truly want.

This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the...

The principles presented in this book are a very valuable sum of the practical and scientific knowledge that the human being uses to dominate others, through persuasion, in all aspects of life: the producer of the favorite program, the car salesman, the presidential candidate, the crying little girl, the elementary teacher, and even our mother use some of these principles without knowing it. Only a few privileged people knew them formally to dominate the will of others; now you also have the power in your hands. 

A Lifestyle Business is a real business: it earns real money, solves real problems, and supports a real life. An Ambitious Lifestyle Business goes one step further: it gives you the freedom to grow your small business without giving up everything else that matters. Welcome to the Ambitious Lifestyle Business podcast – the weekly show that helps UK small business owners build a business that supports the life they really want. Hosted by author and entrepreneur John Lamerton (and his business partner Jason Brockman), this no-fluff, down-to-earth podcast delivers practical, actionable ...

Too many businesses start with a big idea and ultimately fail because nobody wants to pay for their product. What are they missing? The audience-driven approach of an embedded entrepreneur. Instead of building solutions looking for customers, embedded entrepreneurs find customers and build a solution with them. When you begin building your business with your future audience in mind, the guesswork ends. The audience-driven approach of an embedded entrepreneur is the path to a sustainable, customer-centric business. 

Hosted by Madix-3 and inviting a different up-and-coming litrpg/progression fantasy author each week, CritRPG is your One-Stop-Shop for everything LitRpg, Progression Fantasy, and Royalroad!Warning! This Podcast may contain traces of writing advice, talks about video games, anime, and tips on how to market your books in the Progression Fantasy space.

If you read (or listen to) nothing else on marketing that delivers competitive advantage, listen to these ten articles. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you reinvent your marketing by putting it—and your customers—at the center of your business.

If you're an aspiring wedding photographer or established creative business entrepreneur and you’re looking for value-packed photography education, wisdom, and real talk about how to run your biz, this is the place for you! I’m a wedding photographer/business coach who went from quitting my 9-5 to pursue full-time photography, started out making less than a thousand per wedding to booking six figs/year, and learning SO much along the way that I'm bursting at the seams to share with you. See you right here twice week (M & W) and hit that subscribe/follow button so you never miss a thing!

Welcome to 'Manipulation Games: Psychology & Marketing,' a podcast that explores the intricate dance between the human psyche and the world of marketing. Join hosts Gene and Darren as they explore how psychological principles influence marketing strategies, and vice versa, revealing the subtle art of persuasion that shapes our decisions and behaviors. Each episode of 'Manipulation Games' will take you on a journey through fascinating topics at the intersection of psychology and marketing. From the role of storytelling in brand creation to the psychological triggers behind consumer behavior, ...

Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs. In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.

Known as the "guru of direct response marketing," Brian Kurtz distills the expertise he's gained after almost four decades in the industry to teach readers how to build a business that lasts a lifetime on the fundamentals of direct response. Marketing is critical to every kind of business...

We cover the most common challenges in the fitness industry to help you overcome them and GSD! This podcast is also available in high-def video and audio only formats. -- Read the show: https://gsdgyms.com/podcast Facebook: https://www.facebook.com/GSDgyms Instagram: https://www.instagram.com/gsdgyms YouTube: https://www.youtube.com/@GSD-gyms

This book has helped thousands of network marketers, entrepreneurs, and individuals experience explosive growth following the program featured in this book. Scott's strategic approach to teaching others how to create wealth online is people-focused and results driven, with a focus on organic traffic, a game changer when it comes to competing in a saturated digital world.

Ponzinomics by Robert L. FitzPatrick, author of False Profits, is the first comprehensive account of how "multi-level marketing" was created in America, escaped criminal and civil prosecution, and spread all over the world. It is the first book to fully explain how the legitimate business of "direct selling" was turned into pyramid recruiting. Ponzinomics reveals how multi-level marketing helped to lay a foundation on Main Street of pervasive deception, financial self-destruction, authoritarian leader-worship, and economic make-believe. 

Celebrated branding agency founder and influencer Dain Walker delivers an expert roadmap to harnessing your authority, credibility, and skills in your field to create consistent money-making opportunities. In the book, you’ll learn how to get paid for being a known name in your industry through your businesses, products, and services.