Showing results for "dave" in New Business Enterprises

Building a brand and growing a business can be expensive and time-consuming. But you have a key advantage and secret strategy, one that will set you apart no matter your industry, product, or company size. You have a story, and it’s one of your most valuable assets. In Founder Brand, marketing expert Dave Gerhardt reveals how to build your brand by positioning yourself as the story, heart, and soul of your business. This is a tactical guidebook that first shows you how to tell your story, then how to put your story to use as a marketing strategy.

A Financial Times Best Book of the Year A groundbreaking exploration of the shifting landscape of technological innovation and how it has transformed into a global phenomenon, challenging the traditional dominance of Silicon Valley. The US is the source of just about all the technologies that...