Showing results for "audiobook" in Advertising

I took home more in a year than the CEOs of McDonalds, IKEA, Ford, Motorola, and Yahoo…. combined…. as a kid in my twenties…. using the $100M Offer method. It works. And it will work for you. Not that long ago though, my business had gotten so bad that I literally couldn’t even give my services away for free. At the end of each month, I would look at my bank account hoping to see progress (but there wasn’t). I knew something had to change... but what?

If you have a business, this book will help you make more from it. If you don’t have a business, this will help you start one. If you have parents, this book will help you retire them. If you have rivals, this book will help you beat them. If you have monetary goals, this book will help you achieve them. I can show you how to accelerate cash flow in a business — in other words, get more customers to spend more money in less time (over & over again).

You can get 2x, 10x, or 100x more leads than you currently are without changing anything about what you sell…This book contains the playbooks that took me from sleeping on my gym floor to owning a multimillion-dollar portfolio of companies that generate $200,000,000 a year. Wanna know the biggest difference between those two time periods? How many leads I was getting.

SCALING YOUR STORY is not written from the comfort of certainty. It is written from the memory of long days that blurred into longer nights, from a business that looked successful on the outside but felt heavy on the inside. There was a time when Brian Keane believed working harder was the answer. More hours. More content. More effort. But the truth revealed itself slowly growth doesn’t come from doing more, it comes from doing the right things, in the right order, with the right structure behind them.

Regarded as the fastest, easiest copywriting guide in the world and responsible for hundreds of millions worth of sales, this one-stop guide unlocks the secret language of copywriting, which allows you to bypass your customer's logic brain to speak directly to the emotional brain that makes them...

What if better prompts could do more than improve AI answersand start improving the economics of your work?What if Claude could help you research markets faster, understand customers more clearly, create stronger offers, improve marketing and sales, build digital products, and turn repeated AI...

David Ogilvy is 'The Father of Advertising' and in this new format of his seminal classic, he teaches you how to sell anything. 'The most sought-after wizard in the advertising business.' Times Magazine From the most successful advertising executive of all time comes the definitve guide to the...

We are in the golden era of boutiques. The business models of your clients are being disrupted. This makes it virtually impossible for them to have all the required expertise in-house. They are looking for external expertise. They have big budgets to spend. Clients are buying from boutiques in record numbers. The sun is shining. Time to make hay.

The world's foremost producer of personal development and motivational audio programs offers an expanded version of Brian Tracy's sales classic.

Jason Cohen founded two unicorns. At the first (Smart Bear), its prices went from $35 per seat to $1,300 in four years, yet signups went up. At the second (WP Engine), four changes to pricing and packaging took the company from $1 million to $5 million in a single year. If you run a business, or...

Uncover the psychological shortcuts that shape every decision you make – and learn how to use them in business. Voted #1 in the BBH World Cup of Advertising Books Winner of the Sales and Marketing Category at the Business Book Awards Before you can influence decisions, you need to understand...

TURN AI INTO A BUSINESS ADVANTAGEYou've probably already used AI.The bigger question is: Have you scaled it?There is a huge difference between an employee using AI to write an email and an organisation where AI systematically improves productivity, client service, reporting, decision-making...

FROM GRAPHIC DESIGNER JEFFREY BACON Discover the top 20 ways you can add impact and clarity when creating visuals. Learn how to break through the walls of clutter and effectively deliver your message by using the timeless tips gleaned from 30+ years in movie marketing. A career dedicated to...

Learn The Exact Strategies that Generated Over $300 Million in Revenue using Video Marketing. You'll learn how to successfully grow a YouTube Channel, run profitable YouTube Ads & leverage video marketing across all major platforms (YouTube, Facebook, Instagram, LinkedIn & TikTok) in a way that...

This isn't a book. It's a collection of chapters containing proven tactics I withheld from the $100M Series because they were "too advanced," "too niche," or "too much math." Translation: They work too well for specific situations.

The latest book from Dr. Direct will show you how to master online advertising and enhance your social media strategies. This is the perfect companion to the author’s bestselling book Ca$hvertising. Cashvertising revealed the secrets of ad agencies to the masses. With Cashvertising Online...

Brought to you by Penguin. *Narrated by Seth Godin* #1 Wall Street Journal Bestseller & Instant New York Times Bestseller A game-changing approach to marketing, sales, and advertising. For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless...

Part memoir, part manifesto, this is the story of a woman determined to go deep inside a business she was raised to hate, so she could save the world—and herself—through advertising. What could possibly go wrong? As a high-level advertising creative director for 14 years, Lu Chekowsky willed...

This second edition of contains over 25 new interviews and case histories, two completely new chapters, introduces a new typology of 12 different kinds of Challengers, has extensive updates of the main chapters, and a range of new exercises. 

Magnetic Marketing® is a radical, dramatically different sea-change in the way new customers, clients, patients, or prospects are attracted and in the way products, services, businesses, and practices are advertised. It is a “change movement” that has established itself in over 136 different niches, business categories, industries, and professions, but is still also a “best kept secret”.