Showing titles in Writing & Publishing

Most organizations struggle to grow. The most common issues that sales teams cite are 1) not enough leads and 2) conversion rate is too low. Cold Email Manifesto fixes both of these by giving you access to a predictable system for finding leads, messaging them, selling to them and growing your sales team.

Discover a foolproof method for crafting customer-centric copy that converts visitors into leads and leads into sales—while staying true to your brand. The most effective copywriters aren’t wordsmiths—they’re salespeople. They follow a hidden system that helps them sell anything, from tech to subscriptions to experiences. They work with their marketers to engineer deliberate, strategic messaging. They understand that copy that sounds good isn’t the same as copy that sells.

Brought to you by Penguin. Verbs are the underrated stars of the English language. They hold it all together. A complete sentence cannot exist without one, yet a single verb can create complete meaning. (See?) In this glittering exploration of language, grammar, and style, Sarah L. Kaufman...

The "AI Technology Handbook" serves as a comprehensive guide for learners, practitioners, and enthusiasts seeking to navigate the expansive and rapidly evolving field of artificial intelligence (AI). Whether you are a seasoned professional aiming to deepen your understanding or a newcomer eager to grasp the fundamentals, this handbook is designed to demystify the complexities of AI technology and its applications across various domains.

In this revealing compendium, acclaimed writer Diana Gabaldon shares her invaluable lessons for creating an immersive reading experience, from evoking a mood to using the power of emotions to communicate physical intimacy. You'll learn the difference between gratuitous sex and genuine encounters that move the story forward and how to handle less-than-savory acts that nevertheless serve a narrative purpose. Gabaldon also notes that sex can be conveyed instead of described.

Now a Major Motion Picture titled Whiskey Tango Foxtrot starring Tina Fey, Margot Robbie, Martin Freeman, Alfred Molina, and Billy Bob Thornton. From tea with warlords in the countryside to parties with drunken foreign correspondents in the “dry” city of Kabul, journalist Kim Barker captures...

From 70 of the most successful mystery writers in the business, an invaluable guide to crafting mysteries—from character development and plot to procedurals and thrillers—“this is a writing guide that readers and writers will turn to again and again” (Booklist, starred review). Mystery...

Fascinating and informative - advice to inspire budding writers as well as entertaining Maeve Binchy fans the world over. 'A motivating, and pleasingly undaunting volume for the would be writer in your life' DAILY MAIL 'The most important thing to realise is that everyone is capable of telling a...

From one of America's most influential teachers, a collection of the best writing advice distilled from fifty language books -- from Aristotle to Strunk and White. With so many excellent writing guides lining bookstore shelves, it can be hard to know where to look for the best advice. Should you...

Tired of the hero's journey? Frustrated that funny, romantic, and comforting stories aren't taken seriously? Sad that the books and movies you love never seem to be critically acclaimed, even when they sell like crazy? The heroine's journey is here to help. Multiple New York Times best-selling author Gail Carriger presents a clear, concise analysis of the heroine's journey, how it differs from the hero's journey, and how you can use it to improve your writing and your life. Narrated by Starla Huchton.

The President of the United States regularly lies to the public and accuses anyone who criticises him of being fake. Politicians openly rubbish the views of 'so called experts', dissemble and mislead. So how do we hold those in power accountable? Fox News, Breitbart Media and the Murdoch papers peddle views not news, pushing politically motivated agendas. So, where can we look for reliable, verifiable sources of news and information? What does it mean for democracy? And what will the future hold?  

Over the years, I’ve written multiple novels, and I have condensed my best tips and practices to bring you How to Write Your First Novel: A Guide for Aspiring Fiction Authors. No matter your plan for publishing your novel, you first need to write the book. I’ve broken down the critical elements of success in two parts: your writing habits and your writing craft.

Brought to you by Penguin. Part deeply personal memoir, part masterclass in storytelling, Plot Twist is a refreshingly honest look at the life of a writer whose stories have thrilled us for decades. With 100 million books in print worldwide and over twenty blockbuster television and film...

From one of the world’s most celebrated humor writers, this easy-to-follow, step-by-step book lays out a clear system for producing living, breathing comedy characters that audiences will fall in love with.

They say writing is rewriting. So why does the second part get such short shrift? Refuse to Be Done will guide you through every step of the novel writing process, from getting started on those first pages to the last tips for making your final draft even tighter and stronger.

Are you looking for a side hustle to bring you an online income? "Passive income" is a word that gets thrown around often nowadays. The truth is that no income is truly passive, but with that said, Publishing books on Amazon & Audible is by far the closest thing to truly passive income today in the online business world. This course takes you from A-Z on KDP for high-content publishing, from showing you to outsource the content of your book to running your ads and maintaining them well, all will be covered.

A day-by-day guide to help aspiring writers through the process of getting the first draft of a novel or memoir onto the page, The 90-Day Novel was workshopped at LA Writers' Lab over the course of 10 years and has helped thousands of writers complete their work.

"Writing is spooky," according to Norman Mailer. "There is no routine of an office to keep you going, only the blank page each morning, and you never know where your words are coming from, those divine words." In The Spooky Art, Mailer discusses with signature candor the rewards and trials of the writing life, and recommends the tools to navigate it. Addressing the listener in a conversational tone, he draws on the best of more than fifty years of his own criticism, advice, and detailed observations about the writer's craft.

Brought to you by Penguin. 'The right book has a neverendingness, and so does the right bookshop.' This is the story of our love affair with books, whether we arrange them on our shelves, inhale their smell, scrawl in their margins or just curl up with them in bed. Taking us on a journey through...

Whether or not one has lived an exceptional or dramatic life, we inherently understand that writing memoir—whether it’s a book, blog, or just a letter to a child—is the single greatest portal to self-examination. Stop treading water in writing exercises or hiding behind “writer’s...