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WIT Podcast Whatever It Takes

WIT Podcast Whatever It Takes

By: Brandon James & Jon Paramore
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About this listen

Introducing the WIT Podcast: Whatever It Takes Life has been a wild ride for me—full of ups and downs, wins and losses. 6.5 years ago, I walked out of prison with nothing. I was given another chance at life, and I made a promise to myself and to God: I would give it everything I've got, hold nothing back, and leave it all on the field. I committed to doing Whatever It Takes. Since then, the journey has been nothing short of extraordinary. From scaling a business from $0 to $55 million, navigating setbacks, closing private equity deals, and helping others grow, I've learned that success isn't just about the wins—it's about failing forward, staying consistent, and relentlessly pursuing growth. The WIT Podcast isn't just about professional growth; it's about real, raw experiences—the kind that transform every area of your life. We're here to share the hard truths, the strategies that work, and the lessons learned from doing Whatever It Takes. This isn't just a podcast; it's a blueprint for anyone ready to take on life's challenges and come out stronger.2024 Economics Leadership Management & Leadership
Episodes
  • 63. The Cost of Being Out of Alignment
    Feb 18 2026

    You don't lose because you fail.
    You lose because you negotiate.

    In this episode, we break down what it really means to live in alignment — and the real price you pay when you don't. From entrepreneurship to personal discipline, faith, leadership, and relationships, we explore how small daily compromises slowly erode self-trust and confidence.

    Topics include:

    • Turning vision into reality (16 months instead of 6 years)

    • Why discipline feels like a fight at first

    • Reprogramming yourself through daily action

    • Losing the choice to quit

    • The mental toll of avoiding hard decisions

    • Accountability, ownership, and radical honesty

    • Grace vs. perfectionism

    If you've been carrying "that thing" around for months (or years), this episode is your wake-up call.

    Write it down.
    Get honest.
    Get accountable.
    Stay started.

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    36 mins
  • 62. Stuck in Place: The Barrier Between You and Your Next Level
    Feb 11 2026

    Why do so many people work hard yet never seem to reach the next level in life, business, or personal growth?

    In this episode, we dive into one of the biggest hidden reasons people stay stuck—and how subtle habits, beliefs, and daily decisions quietly hold them back. This is an honest, reflective conversation about growth, discipline, and the mindset shifts required to move forward.

    If you've been feeling frustrated, unfulfilled, or like you're capable of more but don't know what's blocking you, this episode will challenge you to look inward and rethink how you approach progress.

    Whether you're an entrepreneur, a professional, a student, or someone simply trying to improve their life, this discussion will push you to evaluate what needs to change so you can finally step into your next level.

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    45 mins
  • 61. How to Build Leaders, Hire the Right People, and Scale Without Burning Out
    Feb 5 2026

    In this episode of the WIT Podcast, Brandon and the team answer real questions from business owners inside the Whatever It Takes community—covering leadership development, hiring systems, growth strategy, and how to scale without losing control

    They break down how to intentionally build a growth-driven culture, why personal development must be baked into company systems, and how weekly leadership meetings, book studies, and accountability structures create teams that thrive. You'll hear how DISC assessments are used in hiring, what questions actually reveal character and coachability in interviews, and why most companies put the right people in the wrong seats.

    The conversation also dives into navigating busy seasons, setting aggressive yearly targets, creating roadmaps for long-term growth, and knowing when to shift from working in the business to working on it. Brandon shares his journey from sales rep to building toward a $100M vision—and why learning every role matters before delegating.

    They wrap up with practical insights on pricing strategy, controlling demand, fixing bottlenecks through systems rather than shortcuts, and why January and February can be the biggest separation months of the year for high performers.

    If you're building a team, hiring leaders, or trying to break through your next ceiling—this episode is packed with real-world playbooks.

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    37 mins
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