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The Lida Citroën Podcast

The Lida Citroën Podcast

By: Lida Citroën
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About this listen

 Ready to lead with purpose and stand out in your field? The Lida Citroën Podcast delivers actionable and inspiring strategies on personal branding, leadership development, reputation management, and influence building. Join Lida and her guests as they share stories, tips, and tools to help you grow your presence and make your mark. Get ready to step up, speak out, grow your presence and make your mark.Copyright 2025 All rights reserved. Career Success Economics
Episodes
  • Personal Branding for Leaders: How to Build Influence That Lasts

    Personal Branding for Leaders: How to Build Influence That Lasts
    Feb 17 2026
    Everyone has a personal brand, by design or by default! In this episode of The Lida Citroën Podcast, Lida breaks down what personal branding really means (and what it doesn’t), why it’s the foundation of influence, and how your values, reputation, narrative, and visibility shape the opportunities that come your way. If you’ve ever believed that doing good work quietly should be enough, this conversation will challenge that thinking. Lida shares the practical framework she uses in her executive coaching sessions with professionals around the world to help them: • Identify the values that anchor their brand • Understand how they are currently perceived (perception mapping) • Define how they want to be known and remembered • Identify their true target audience • Align their narrative, network, and digital presence with their desired reputation You’ll learn why personal branding is not self-centered; it’s service-centered! And why clarity about who you are makes it easier to say no, set boundaries, and show up with confidence and authenticity. This episode will help you build a personal brand that gives you influence, credibility, and the ability to be advocated for, even when you’re not in the room. ____________________ Links from this episode The New Rules of Influence ______________ Stay connected LinkedIn Instagram YouTube Facebook
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    38 mins
  • Finding Your Voice at Work: Mentorship, Visibility, and Career Growth

    Finding Your Voice at Work: Mentorship, Visibility, and Career Growth
    Feb 3 2026

    Why do so many talented professionals stall right when they’re ready for more?

    In this episode of The Lida Citroën Podcast, Lida Citroën shares her own career journey and sits down with corporate executive, Navy veteran, and senior enlisted leader, Latoya Roberts, for a candid conversation about mentorship, visibility, and using your voice when it matters most.

    They dig into the moments where careers quietly plateau—especially for women—how always putting others first can limit your growth, and why mentorship isn’t optional if you want to build confidence, credibility, and momentum.

    You’ll learn:

    • Why staying silent costs more than you think

    • How mentorship accelerates leadership growth

    • How to navigate career transitions without losing confidence or identity

    • Where boundaries, grace, and priorities actually fuel success

    • How to find the right mentor—and be a powerful mentee

    If you’re stepping into leadership, navigating a career pivot, or ready to stop doing it all alone, this episode will challenge you to claim your voice, and grow your influence. ____________________ Links from this episode Control The Narrative

    ______________ Stay connected LinkedIn Instagram YouTube Facebook

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    34 mins
  • The Key to Influence: Being Visible When You’d Rather Hide

    The Key to Influence: Being Visible When You’d Rather Hide
    Jan 20 2026

    Visibility is not about being everywhere, it’s about being intentional!

    In this episode of The Lida Citroën Podcast, Lida challenges the myths around visibility and personal branding, and reframes visibility as a leadership strategy, not ego. Drawing from real client conversations, her book The New Rules of Influence, and a recent LinkedIn poll of over 33,000 professionals, Lida explores why becoming visible is a challenge leaders face today. You’ll learn how to: • Build visibility without self-promotion or burnout • Move from being seen to being seen as valuable • Align visibility with your values and personal brand • Navigate imposter syndrome and other roadblocks • Show up in the right places, at the right time, with the right people • Use LinkedIn and in-person moments as influence accelerators Whether you’re an introvert or extrovert, early-career or senior leader, this episode offers practical, empowering strategies to help you speak up, be recognized, and expand your influence, without compromising who you are. If you want your ideas to matter, your voice to be heard, and your leadership to scale, this conversation is for you! _____________________ Links from this episode The New Rules of Influence The Power of Presence: Influence Every Room With Confidence ______________ Stay connected LinkedIn Instagram YouTube Facebook
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    42 mins
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