• S6 Ep23: Young Trump Voters Have Feelings (with Rachel Janfaza)
    Feb 7 2026

    Why are Gen Z men drifting right while Gen Z women move left? And why do right-wing zoomers think the gender gap is so wide? Sarah Longwell talks with the newest Bulwark contributor Rachel Janfaza, founder of The Up and Up, to analyze new focus groups of Gen Z Trump voters. They also get into these voters' Trump fatigue on foreign policy, why a future JD Vance presidential run isn't appealing, and whether these voters could ever date someone across the political divide.

    The Bulwark is heading to Minneapolis, and then to Texas. Get your tickets at https://TheBulwark.com/Events.

    Show notes:
    Rachel in Vox: The quiet reason why Trump is losing Gen Z
    From November 2025: Rachel Janfaza on The Focus Group Podcast

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    54 mins
  • S6 Ep22: Put Excuses on ICE (with Adrian Carrasquillo)
    Jan 31 2026

    We saw an ICE officer kill an American citizen for the second time in less than three weeks. This time, it was harder for some of the voters we talked to to make an excuse for it. Bulwark immigration correspondent Adrian Carrasquillo returns to the show to discuss his reporting and listen to voters' raw reactions to what they're seeing in the news.

    Show notes:
    The abhorrent power of the photograph of a 5-year-old held by ICE

    By Adrian Carrasquillo:
    Why a Scared 5-Year-Old Boy Shook Our National Conscience
    Portraits of the Minneapolis Resistance

    Let Rocket Money help you reach your financial goals faster. Join at https://RocketMoney.com/THEFOCUSGROUP

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    43 mins
  • S6 Ep21: The Heebie Jeebie GOP (with Will Sommer)
    Jan 24 2026

    Some strange, under-the-radar things are happening on the right. Marco Rubio is experiencing a strange rehabilitation with the Republican base, and some young men are excited about taxing OnlyFans. Meanwhile, JD Vance is still on the struggle bus with swing voters, especially women. Will Sommer, The Bulwark’s right-wing fever swamp correspondent, joins Sarah to break down the growing rift between the MAGA establishment and the America First wing—and what it means for 2028.

    By Will Sommer:
    MAGA Influencers Cheered Trump’s Venezuela War. Their Audience Said ‘WTF?!’
    Meet the First Groyper Politician

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    41 mins
  • S6 Ep20: Playing Stupid Games, Winning Stupid Prizes (with Bill Kristol)
    Jan 17 2026

    There's a lot of bad news right now—so much that none of it is breaking through that much to the voters we talked to. From the ICE killing of Renee Good to the Epstein files to the criminal investigation into Jerome Powell, Bulwark editor-at-large Bill Kristol joins Sarah for a reflective conversation on the tough times we live in and how voters are processing them.

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    Previous shows discussing the Epstein Files:
    With Will Sommer (November 2025)
    With Ashley Parker (September 2025)
    With Will Sommer (July 2025)

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    53 mins
  • S6 Ep19: What a Difference a Year Makes (with Jonathan Chait)
    Jan 10 2026

    The United States just captured Venezuela's dictator, and we needed to get some quick voter reactions. Is this REALLY what the newest members of Trump's coalition voted for? We're also sensing growing discontent from them with the state of the country, and with the Trump administration governing more for its friends than for them. Atlantic staff writer Jonathan Chait joins the show to break down voter sentiment nearly a year into Trump's term.

    Let Rocket Money help you reach your financial goals faster. Join at https://RocketMoney.com/THEFOCUSGROUP.

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    54 mins
  • S6 Ep18: Sarah’s First Focus Groups
    Jan 3 2026
    Sarah started doing focus groups in 2018 and 2019 hoping to save the Republican Party from Trump—by finding a primary challenger who wouldn’t embarrass themselves. Instead, she discovered voters who were fine with Trump, and she picked up a years-long addiction that turned into this show. We listen to audio from Sarah’s earliest focus groups with reluctant Ohio Trump voters, and not-so-reluctant New Hampshire Trump voters. Then, Sarah and producer Conor Kilgore take some listener questions and look ahead to 2026 races.

    Get free shipping and 365 day returns with Quince at https://Quince.com/THEFOCUSGROUP.
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    47 mins
  • S6 Ep17: America on Tape: A Brutal (and Hopeful) Year
    Dec 27 2025
    A year in review from The Focus Group Podcast: the revealing moments, toughest conversations, and warnings that hit a little harder with hindsight—from swing voters to Democrats to cracks inside MAGA.

    Get 15% off OneSkin with the code THEFOCUSGROUP at https://www.oneskin.co/THEFOCUSGROUP #oneskinpod

    Original episodes:

    Nothing is True, Everything is Possible (with Anne Applebaum):
    https://audioboom.com/posts/8711563-nothing-is-true-everything-is-possible-with-anne-applebaum

    Do the Next Right Thing, Change the World (with Heather Cox Richardson):
    https://audioboom.com/posts/8741588-do-the-next-right-thing-change-the-world-with-heather-cox-richardson

    The GOP's Life After Trump (with Robert Draper):
    https://audioboom.com/posts/8806639-the-gop-s-life-after-trump-with-robert-draper
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    3 hrs and 3 mins
  • S6 Ep16: MAGA's 'Crunchy' Surprise (with Jonathan Cohn)
    Dec 20 2025
    Robert F. Kennedy, Jr.'s 'Make America Healthy Again' movement and its adherents have done some of the most harm of anyone in Donald Trump's second term. The voters who are motivated by 'MAHA' are also some of the most interesting. The Bulwark's resident healthcare expert, Jonathan Cohn joins the show to break down the policy consequences of RFK's healthcare regime, and what motivates the everyday 'MAHA' voter.

    By Jonathan Cohn:
    This Is What It Looks Like When RFK Jr. Wins
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    48 mins