The Focus Group Podcast cover art

The Focus Group Podcast

The Focus Group Podcast

By: The Bulwark
Listen for free

Season's Savings | £0.99/mo for 3 months

£5.99/mo after 3 months - terms apply. Cancel monthly
Unfiltered, uncompromising, unexpected—The Focus Group is a look into what the average voter thinks about politics, policy, and current events. Sarah Longwell, publisher of The Bulwark, has conducted hundreds of hours of focus groups all across the country. She and a series of special guests will take you behind the glass to hear what real focus group participants have to say. https://www.thebulwark.com/podcast/focus-group/Bulwark Media Political Science Politics & Government Social Sciences
Episodes
  • S6 Ep63: Some Trump Voters Are Gushing Over This Iowa Democrat (with Elaine Godfrey)
    Oct 17 2026

    There are a lot of red states with big elections this year where Democrats are 'sayin' there's a chance,' like Mississippi, Nebraska, South Carolina, or Iowa, where they may have more than just a chance. The Atlantic's Elaine Godfrey joins Sarah to talk about her travels with Iowa's two leading Democratic candidates, the other long shots Democrats are eyeing in red states, and what disaffected Trump voters are saying about all of it.

    Go to https://Leesa.com for up to 30% off mattresses during their Evergreen Fall Savings Sale, PLUS get an extra $50 off with promo code FOCUSGROUP.

    Show links:
    Sarah's Focus Group Newsletter on Ashley Hinson
    Elaine Godfrey: A Democrat in Name Only
    Elaine Godfrey: Democrats Might Actually Win Iowa
    Elaine Godfrey: The GOP’s Culture-War Hail Mary

    The Bulwark's October Surprise sale ends soon. Get 30% off your annual subscription through SUNDAY.

    Show More Show Less
    48 mins
  • S6 Ep62: Republicans Thought Florida Was Safe. Then Everything Changed (with Kimberly Leonard)
    Oct 10 2026

    Republicans have been on a long winning streak in Florida...but they might be playing defense in 2026...because they have one candidate who's REALLY into data centers, and another candidate running what's being called a 'Joe Biden Basement' campaign. And the Democratic ticket may be one of the oddest couples in the history of politics, led by a former Republican Congressman (David Jolly) and a DSA-aligned state legislator (Angie Nixon). POLITICO's Kimberly Leonard joins Sarah to discuss whether Florida is back in the 'swing state' column in 2026.

    • Go to https://kachava.com and use code thefocusgroup for 15% off your first order.
    • Go to https://DrinkAG1.com/THEFOCUSGROUP and for a limited time, get a free Immune Support Bundle, including a bottle of Omega-3 fish oil and a bottle of Vitamin D3K2, with your first subscription order of AG1 Next Gen or AG1 Pro.
    • Tickets are on sale for CrookedCon on November 7 in Washington. Get discounted tickets at https://CrookedCon.com/Tickets, with code Bulwark20.
    • SARAH IS MAD ABOUT THIS SALE: Get 30% off an annual Bulwark+ subscription at https://TheBulwark.com/SURPRISE before she changes her mind.
    Show More Show Less
    1 hr and 9 mins
  • S6 Ep61: These Trump Voters Are Considering the Unthinkable: Voting for a Democrat (with Amy Walter)
    Oct 3 2026

    It’s October, and the political environment is really, really, REALLY bad for the Republican Party. Cook Political Report editor in chief Amy Walter explains how Cook is approaching its race ratings this year, and she and Sarah discuss the ever-growing list of reasons swing voters are mad about the state of the country, discuss Michigan’s Senate race and Sarah’s latest Focus Group Newsletter, and have a more high-minded discussion about how AI is affecting voters’ information diets (and the next election).

    Show links:
    Sarah’s Michigan Focus Group Newsletter
    Subscribe to the Cook Political Report!
    CPR’s PollTracker (Trump Approval Rating Aggregator)
    CPR’s “Find a Race” sorter
    CPR’s Battleground District Project

    Show More Show Less
    1 hr and 6 mins
adbl_web_anon_alc_button_suppression_t1
No reviews yet