Episodes

  • Most Dealerships Think They Have a Process (But Don’t) | Shift Into Profit ft Gavin Janis

    Most Dealerships Think They Have a Process (But Don’t) | Shift Into Profit ft Gavin Janis
    Jan 9 2026
    Most dealerships think they have a process. Very few can actually prove it’s being followed. In this episode of Shift Into Profit, Jason Harris sits down with Gavin Janis Siro.ai to break down one of the biggest blind spots in automotive retail: confusing checklists with real process management. Dealers spend massive time and money getting customers into the showroom—but once the conversation starts, performance is often measured with nothing more than gut feel, assumptions, or outdated check-the-box reviews. If you manage sales, F&I, or dealership operations—and you care about consistency, compliance, customer experience, and profit—this episode will challenge how you think about process. 🟡 For more on Siro, visit: https://www.siro.ai/ 👉 Subscribe for more episodes breaking down People, Process, and Technology in automotive retail
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    28 mins
  • This Isn’t a Trend — It’s a Mandate for Dealers | Strategy with Jason ft. Adam Bruttell

    This Isn’t a Trend — It’s a Mandate for Dealers | Strategy with Jason ft. Adam Bruttell
    Jan 8 2026
    The dealership world is changing fast — and most dealers aren’t ready. In this episode of the Strategy with Jason Podcast, Jason Harris sits down with Adam Bruttell from Netsol to break down what’s really happening inside modern dealerships and why the traditional car-buying experience is breaking down. Today’s customer shops online first. In fact, 90% of the buying journey happens before they ever walk into the dealership — yet many stores still act like the customer is starting from zero when they arrive. That disconnect is costing dealers deals, trust, and long-term profitability. The future dealership will look very different in the next five years — and the dealers who adapt now will be the ones who win. 📍 Catch Adam and Netsol at NADA — Booth 7213, North Hall 🌐 For more on Netsol, vist: https://netsoltech.com/ 🔔 Don’t forget to like, subscribe, and share this episode with someone who needs to hear it.
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    41 mins
  • Why “Blasting Leads” Is Killing Dealership Profits | Shift Into Profit Podcast ft. Jake Hales

    Why “Blasting Leads” Is Killing Dealership Profits | Shift Into Profit Podcast ft. Jake Hales
    Dec 31 2025
    🔸 Too many dealerships are chasing new tech while ignoring the real problem: how their people actually communicate with customers. 🎧 In this episode of Shift Into Profit, Jason Harris sits down with Jake Hales to unpack what’s really broken inside modern dealerships — from lead response and spam filters to poor onboarding, weak leadership, and paper-based “processes” that don’t reflect real human behavior. You’ll hear why “blast marketing” no longer works, how AI is changing both customer outreach and customer defenses, and why dealerships must return to emotional communication, real conversations, and measurable in-person process execution. This episode goes deep on: • Why buyers ignore calls, texts, and emails more than ever • How AI is forcing sales teams to become more human, not less • The difference between transactional vs emotional communication • Why most dealerships train paperwork instead of people • How video builds trust before the customer ever shows up • What real coaching looks like for sales managers • How leaders should measure process instead of guessing • Why delegation, automation, and elimination are survival skills 🟡 For more on Siro, visit: https://www.siro.ai/ 👇 Subscribe for weekly conversations on people, process, and performance 👍 Like & share this episode with a manager who needs to hear it
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    50 mins
  • Automotive Tech Is Broken — Here’s Why | Driven Loyalty Podcast ft Adam Gillrie

    Automotive Tech Is Broken — Here’s Why | Driven Loyalty Podcast ft Adam Gillrie
    Dec 24 2025
    Automotive technology is broken — and it’s not because dealers don’t buy enough tools. In this episode of Driven Loyalty, Jason Harris sits down with automotive technology veteran Adam Gillrie from Savvy Dealer to unpack why dealership tech stacks are still 10 years behind, how innovation keeps getting derailed, and why no amount of marketing can fix a bad customer experience. They dig into the real reasons dealer technology fails: tools built for dealerships instead of customers, endless software band-aids for broken processes, and an industry that ignores its own data. From CRMs and websites to AI, digital BDCs, and data-driven decision making, this conversation cuts through the noise and challenges how dealers think about technology, people, and process. If you’re tired of buying “tools” that promise results but deliver friction, this episode will change how you evaluate tech, measure performance, and design experiences that actually create loyal customers. In this episode, you’ll learn: • Why automotive technology innovation keeps stalling • How dealers unintentionally sabotage great ideas • Why tools don’t fix broken processes • The danger of building tech for dealers instead of customers • How data should guide decisions — not dashboards • What AI gets right (and wrong) in dealerships today • How top operators actually create loyal customers This episode is for dealer principals, GMs, marketing leaders, and anyone responsible for choosing, managing, or fixing dealership technology. ⚡Powered by Podium, redefining customer connection. Visit: https://www.podium.com/swj
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    38 mins
  • Why Dealers Are Losing Profitable Deals (And Don’t Know It) Shift Into Profit ft. Jade Terreberry

    Why Dealers Are Losing Profitable Deals (And Don’t Know It) Shift Into Profit ft. Jade Terreberry
    Dec 23 2025
    🔸 Most dealerships aren’t losing deals because of bad marketing. They’re losing deals because they’re measuring the wrong things. In this episode of Shift Into Profit, Jason Harris sits down with Jade Terreberry from Cox Automotive to break down what actually drives dealership profitability today—and why leads, CPL, and impressions are misleading most operators. This conversation digs into: • Why market share is the real North Star KPI • How the long-tail trade strategy turns one deal into 2–6 more • Why dealers are losing deals over trade values they should be winning • How the service drive is the most underutilized profit center in the dealership • Why great marketing fails when process and people aren’t aligned • How to “Moneyball” your dealership using data, not gut feel If you’re a dealer principal, GM, fixed ops leader, or marketing decision-maker trying to sell more cars, make more money, and build loyal lifetime customers—this episode is required listening. 👇 Watch, share, and drop your biggest takeaway in the comments. 🎧 Shift Into Profit The podcast where people, process, and technology turn dealerships into profit machines. 🟡 For more on Siro, visit: https://www.siro.ai/
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    43 mins
  • Keep your Service Customers Informed | Driven Loyalty ft. Corey Smith

    Keep your Service Customers Informed | Driven Loyalty ft. Corey Smith
    Dec 4 2025
    🎧 On this episode of the Driven Loyalty Podcast, CoreySmith and I discuss the aspects of your service process that you must get right to improve customer experience and create loyalty. ⚡Powered by Podium, redefining customer connection. Visit: https://www.podium.com/swj Corey Smith: https://www.linkedin.com/in/corey-smith-93583832/ #drivenloyalty #Podium #AIAssistants #CustomerRetention #AutomotiveInnovation #dealership #automotive #carguy #automotivepodcast #dealer #cardealer #dealers #cardealer #ev #electriccars #data #AI #automotiveindustry
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    34 mins
  • Does Your Marketing Agency Do This? Strategy with Jason Podcast ft DJ Sardana

    Does Your Marketing Agency Do This? Strategy with Jason Podcast ft DJ Sardana
    Nov 13 2025
    On today's episode of The Strategy with Jason Podcast, DJ Sardana joins me in Las Vegas at the Digital Dealer Conference. DJ and I discuss the questions you MUST ask your Marketing agency, how to know if they're a PARTNER and so much more! For more info on C-4 Analytics, visit: https://c-4analytics.com/ DJ Sardana: http://www.djsardana.com/ Strategy With Jason: https://strategywithjason.com Listen To The Strategy With Jason Podcast: Apple Podcast: https://apple.co/3IwlT3v Spotify: https://spoti.fi/3fT8V3H Soundcloud: https://bit.ly/347rnDb #automotive #automotiveindustry #automotivesoftware #dealership #dealerships #dealersolutions #bell2bell #strategy️ #data #automotivedata #automotivemarketing #customerexperience
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    42 mins
  • Growing Your Customer Loyalty | Driven Loyalty ft. Peter Smith

    Growing Your Customer Loyalty | Driven Loyalty ft. Peter Smith
    Nov 5 2025
    🎧 On this episode of the Driven Loyalty Podcast, Peter Smith and I discuss the death of "the journey to the sale", growing your customer loyalty organically, building better customer experience and so much more! ⚡Powered by Podium, redefining customer connection. Visit: https://www.podium.com/swj Peter Smith: https://www.linkedin.com/in/peterwsmithlion/ #drivenloyalty #Podium #AIAssistants #CustomerRetention #AutomotiveInnovation #dealership #automotive #carguy #automotivepodcast #dealer #cardealer #dealers #cardealer #ev #electriccars #data #AI #automotiveindustry
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    37 mins