Technically, No One Asked is a short-form series for business owners who don’t need more accounting theory, they need decisions, clarity, and momentum.

Each episode delivers a practical, real-world insight pulled straight from the day-to-day work of an operational CFO: what actually matters, what usually gets missed, and what to do next. No techincal literature. No jargon. Just clear thinking, actionable advice, and one concrete takeaway you can apply immediately.

cfominded.com

numbersscareme.com

Most people don’t say “I don’t understand my numbers.” They say:

• “I’m just not a numbers person.”
• “My accountant handles that.”
• “I’ll deal with it when we’re bigger.”

Numbers Scare Me isn’t about teaching accounting. It’s about naming the avoidance and what it’s quietly taking from you.

I’ve worked with Founders making good money but constantly stressed, operators running businesses they didn’t actually understand, and professionals who felt “successful” but powerless. The common thread wasn’t lack of intelligence. It was emotional distance from numbers. Numbers became something that judged them instead of something that served them.

The book is an invitation to replace fear with fluency.

cfominded.com

numbersscareme.com

Technically, No One Asked is a short-form series for business owners who don’t need more accounting theory, they need decisions, clarity, and momentum.

Each episode delivers a practical, real-world insight pulled straight from the day-to-day work of an operational CFO: what actually matters, what usually gets missed, and what to do next. No techincal literature. No jargon. Just clear thinking, actionable advice, and one concrete takeaway you can apply immediately.

cfominded.com

numbersscareme.com