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Northon's Media PR & Marketing Ltd

Northon's Media PR & Marketing Ltd

By: Northon's Media PR & Marketing Ltd
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Northon's IP Media PR & Marketing Ltd.
We are a Media PR & Marketing consultancy based in London. Our aim is to help IP Law firms and service providers brand their businesses and services in environments that are relevant to their business and to give solid media and marketing support to IP businesses & Professionals lacking expertise in this area. Our vision is to work successfully in exclusive partnerships with law firms and service providers ‘Internationally’ to build up a legible network of professionals that have similar goals in enhancing their profiles and businesses within environments that are relevant to their growth.

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Episodes
  • Episode 2: IP Technovation Talks – Season 1, Episode 2
    Jul 15 2026

    Host:
    Dr Claudia Duffy
    Founder
    Innovare IP, United Kingdom

    Guest:
    Hady Khawand
    Founder & CEO
    AÏP Genius, United Arab Emirates

    We are delighted to present Episode 2 of Season 1 of IP Technovation Talks, the podcast series presented by the IP Tech & Innovation Services Annual. In this episode, host Dr Claudia Duffy, Founder of Innovare IP, is joined by Hady Khawand, Founder and CEO of AÏP Genius, to discuss his feature article, "From Guesswork to Infrastructure: Reimaging IP Practice with Vertical AI," published in the inaugural IP Tech & Innovation Services Annual, exploring how artificial intelligence is transforming intellectual property practice and why the future of IP lies in intelligent, integrated technology solutions.

    Drawing on more than four decades of experience in intellectual property across the GCC region, Hady shares the journey that led to the creation of AÏP Genius, the world's first vertical AI ecosystem developed exclusively for intellectual property professionals. Expanding on the key themes of his article, he explains how years of navigating fragmented systems and administrative inefficiencies inspired a new approach to delivering IP services through AI-powered innovation.

    A key focus of the discussion is the distinction between general-purpose AI and vertical AI, with Hady outlining why trusted, industry-specific AI solutions are essential for legal and IP professionals. He introduces the AÏP Genius ecosystem, including AskAÏP, SearchAÏP, AÏP Nexus, and AMS, the firm's AI-native IP management platform, demonstrating how these technologies simplify prosecution, improve transparency, reduce costs, and streamline multi-jurisdictional IP management.

    They also discuss the future of AI in intellectual property, the importance of maintaining human expertise alongside automation, the growing role of IP awareness among SMEs, and why continuous learning will be critical as the profession evolves.

    Click here to read the article.

    Tune in now to hear Hady Khawand's insights on vertical AI, intellectual property innovation, automation, and the future of technology-driven IP practice.

    To learn more about the IP Tech & Innovation Services Annual and opportunities to participate in future editions, visit www.iptechnovation.com.

    #TechnovationTalks #AÏPGenius #ArtificialIntelligence #IPTechnology #IntellectualProperty #Innovation #IPTechInnovationServicesAnnual

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    37 mins
  • Episode 1: Technovation Talks – Season 1, Episode 1
    Jun 15 2026

    Host:
    Dr Claudia Duffy
    Founder
    Innovare IP, United Kingdom

    Guest:
    Carlos Northon
    Founder & CEO
    Northon’s Media PR & Marketing Ltd, United Kingdom

    We are delighted to present the inaugural episode of Technovation Talks, the brand-new podcast series presented by the IP Tech and Innovation Services Annual. In Episode 1 of Season 1, host Dr Claudia Duffy, Founder of Innovare IP, is joined by Carlos Northon, Founder and CEO of Northon’s Media, to explore the vision behind the launch of the IP Tech and Innovation Services Annual and the growing role of technology in shaping the future of intellectual property.

    As the first guest of the series, Carlos shares his journey within the intellectual property publishing industry, explaining how his experience with leading IP publications led to the creation of Northon’s Media and its portfolio of internationally recognised publications serving the global IP community.

    A key focus of the discussion is the launch of the IP Tech and Innovation Services Annual, a publication designed to help IP professionals navigate the rapidly evolving world of IP technology, innovation services, artificial intelligence, data solutions, analytics platforms, and specialist providers. Carlos discusses the publication’s mission to bring greater transparency, education, and independent guidance to the increasingly complex IP technology marketplace.

    They also explore industry research findings, the growing adoption of AI across intellectual property practice, and the opportunities and challenges facing law firms, corporate IP departments, and technology providers.

    Click here to view the Magazine.

    Tune in now to hear Carlos Northon's perspective on innovation, transparency, artificial intelligence, and the future of IP technology.

    To learn more about the IP Tech and Innovation Services Annual and opportunities to participate in future editions, visit www.iptechnovation.com.

    #TechnovationTalks #IPTech #IntellectualProperty #IPTechnology #IPServices #IPTechInnovationServicesAnnual #NorthonsMedia


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    17 mins
  • Episode 1: Women's IP World Podcast - Season 5, Episode 8
    May 12 2026

    Host:
    Michele Katz
    Founding Partner
    Advitam IP, LLC – Chicago, USA

    Guest:
    Elleson Fraenk
    Founder
    Vision Legalis Advocaten – Suriname

    We are pleased to present the final episode of Season 5 of the Women’s IP World Podcast, Episode 8, featuring an insightful conversation with Elleson Fraenk, Founder of Vision Legalis Advocaten in Suriname. Elleson joins our host, Michele Katz, Founding Partner at Advitam IP in the USA, to discuss her journey in intellectual property law, the evolving business landscape in Suriname, and the importance of educating entrepreneurs on the value of protecting their trade marks, insights she further explores in her featured article in the Women’s IP World Annual 2025.


    In this episode, Elleson introduces listeners to Suriname, one of the world’s greenest, located on the northern coast of South America. She highlights the country’s cultural diversity, eco-conscious tourism sector, and the growing commercial activity surrounding Suriname’s developing oil and gas industry. Through the discussion, she shares how these developments are creating new opportunities for businesses and increasing the importance of intellectual property awareness within the country.


    A key focus of the conversation is Elleson’s article in the Women’s IP World Annual 2025, How Attorneys in Smaller Countries Can Encourage Small Business Owners to Protect Their Trademarks. Drawing from her practical experience advising entrepreneurs, Elleson explains the importance of educating clients step-by-step about intellectual property, helping them understand the value of their brands, and guiding them through practical trademark protection strategies.

    Throughout the discussion, Elleson reflects on founding her own firm after years in private practice, driven by her desire to build a people-focused culture and help clients turn their business visions into legally protected realities.

    Click here to read Elleson’s full article

    Tune in now to hear Elleson’s perspective on intellectual property practice in Suriname, supporting small business owners, and strengthening IP awareness within emerging and rapidly evolving markets.

    As the final episode of Season 5, we would like to thank all our listeners and contributors for being part of another inspiring season of the Women’s IP World Podcast. Stay tuned for the upcoming new season alongside the launch of the Women’s IP World Annual 2026.

    #WomensIPWorldPodcast #WomenInIP #SurinameIP #TrademarkLaw #SmallBusiness #WomenLeadersInIP #GlobalIPCommunity #IntellectualProperty #IPLaw #VisionLegalisAdvocaten

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    25 mins
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