Ask Me Your SEO Questions!

In this Beginner's SEO episode, I share a real SEO case study where a small service business website’s organic traffic grew by 141% simply by optimising the existing site structure and pages, without any ongoing SEO work afterwards.

I break down exactly what was changed, why these improvements made such a difference, and why getting the foundations right can sometimes outperform months of new content or backlinks. If you’re wondering whether your business website just needs better optimisation rather than more SEO activity, this episode will show you what’s possible.

Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here

Enroll Here!

Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide!

And if you're not already, follow me over on Instagram for easy SEO tips!

Website: theplansuccess.com
Instagram - @theplansuccess

Ask Me Your SEO Questions!

There are a lot of things the SEO industry loves to obsess over… but honestly, some of them just don’t matter that much when it comes to growing your small business website. In this Beginner's SEO episode, I share five controversial things I genuinely don’t care about in SEO, and why focusing on them often distracts people from what actually drives rankings and traffic. If you’ve ever felt overwhelmed by conflicting SEO advice, this episode will help you refocus on the fundamentals that really move the needle.

Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here

Enroll Here!

Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide!

And if you're not already, follow me over on Instagram for easy SEO tips!

Website: theplansuccess.com
Instagram - @theplansuccess

Ask Me Your SEO Questions!

SEO isn’t something you set once and leave forever. Sometimes the strategy that worked six months ago simply stops moving the needle. In this Beginner's SEO episode, I talk through the key signs it might be time to pivot your SEO strategy, from traffic drops and changing search behaviour to AI Overviews and shifting keyword intent. I’ll also walk through how to assess what’s actually happening and how to adapt your strategy so you’re focusing on what will drive growth next in your small business!

Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here

Enroll Here!

Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide!

And if you're not already, follow me over on Instagram for easy SEO tips!

Website: theplansuccess.com
Instagram - @theplansuccess

Ask Me Your SEO Questions!

In this Beginner's SEO episode, I walk through a real SEO case study where website traffic dropped by 77%… but the business continued to grow.

How is that possible?

We talk about why traffic alone is often a vanity metric, how AI Overviews and changing search behaviour are reshaping SEO, and why conversions, intent, and the right kind of visibility matter far more than raw traffic numbers.

If you’ve ever panicked about a drop in traffic, this episode will change the way you look at SEO performance.

Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here

Enroll Here!

Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide!

And if you're not already, follow me over on Instagram for easy SEO tips!

Website: theplansuccess.com
Instagram - @theplansuccess

Ask Me Your SEO Questions!

Running an online store but struggling to get traffic? In this episode, I break down how small e-commerce businesses can compete in search results without massive budgets or huge teams. We’ll cover the beginner SEO foundations that actually drive sales, how to optimise product and collection pages, and the biggest mistakes I see small stores making. If you want more organic traffic, more visibility in Google, and more sales from search, this episode will show you where to start.

Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here

Enroll Here!

Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide!

And if you're not already, follow me over on Instagram for easy SEO tips!

Website: theplansuccess.com
Instagram - @theplansuccess

Ask Me Your SEO Questions!

AI traffic is no longer theoretical. It’s showing up in GA4, influencing impressions, and quietly reshaping what “ranking” actually means.

In this episode, I’m sharing what I’m seeing across my clients’ websites when it comes to AI traffic and AI Overviews. Where it’s appearing, which types of pages benefit, what kind of content gets pulled in, and how it’s affecting branded vs non-branded search.

This isn’t hype. It’s real data, real patterns, and real shifts in behaviour. If you want to understand what AI visibility actually looks like in practice and how to adapt your SEO strategy, this is part one of what I’ve learned so far.

Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here

Enroll Here!

Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide!

And if you're not already, follow me over on Instagram for easy SEO tips!

Website: theplansuccess.com
Instagram - @theplansuccess

Ask Me Your SEO Questions!

Getting traffic is exciting. But if it’s not converting, more SEO is not the answer.

In this episode, I’m breaking down the uncomfortable truth: sometimes the problem isn’t rankings, it’s search intent, messaging, positioning, UX, or even the offer itself. I’ll explain how to diagnose whether you’ve got a traffic problem or a conversion problem, the common mistakes small businesses make when they blame SEO, and what to fix before you invest in more traffic.

If you’ve ever thought, “We’re getting visitors but no sales,” this episode will help you figure out why and what to do next.

Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here

Enroll Here!

Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide!

And if you're not already, follow me over on Instagram for easy SEO tips!

Website: theplansuccess.com
Instagram - @theplansuccess

Ask Me Your SEO Questions!

What do you do when a brand-new B2B SaaS website launches with zero traffic, zero rankings and zero authority? In this episode, I’m breaking down the exact SEO strategy we used to grow Easy T from scratch.

We niched down into specific recruitment sectors, built targeted service pages, created in-depth industry guides to support conversions, and used LinkedIn strategically to amplify what was already gaining traction. I’ll walk you through the structure, content decisions, and positioning shifts that helped turn a completely new domain into a growing traffic and leads engine.

If you’re starting from zero or launching a new brand, this case study will show you what actually works.

Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here

Enroll Here!

Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide!

And if you're not already, follow me over on Instagram for easy SEO tips!

Website: theplansuccess.com
Instagram - @theplansuccess