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AWS for Software Companies Podcast

AWS for Software Companies Podcast

By: AWS - Amazon Web Services
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Stay ahead of the rapidly evolving cloud and AI landscape with the AWS for Software Companies podcast.

Hear from renowned software leaders, respected industry analysts, and experienced consultants alongside AWS experts as they explore the technologies shaping the future—from generative AI and agentic systems to intelligent cloud architectures, and modern data management. Learn how AI agents are transforming enterprise workflows, how leading companies are modernizing their cloud strategies with security best practices at the core, and what's driving the next wave of SaaS innovation.

New episodes drop regularly to keep you informed on the trends that matter most to your business.

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Episodes
  • Ep186: Transforming Video Surveillance into Business Intelligence with March Networks and Amazon Bedrock
    Jan 6 2026

    Executives from March Networks explain how Amazon Bedrock transformed petabytes of surveillance video into economically viable solutions that unlock untapped business value.

    Topics Include:

    • March Networks CEO and CPO discuss video surveillance for enterprise banks and retailers globally
    • Company serves 10,000 customers with 250,000 installations worldwide since 2003 from Ottawa headquarters
    • Banking customer operates across 25 countries centralizing video operations on one standardized platform
    • Single enterprise customer manages 65 petabytes of distributed data across March Networks recorders
    • AWS partnership enables five-to-ten-year cloud transition starting with economical DeepGlacier storage solutions
    • Amazon Bedrock powers AI Smart Search analyzing snapshots for searchable business intelligence insights
    • Enterprise video data remains largely untapped for retail traffic patterns and operational efficiency
    • One retailer processes three million daily POS transactions across 6,000 locations synchronized with video
    • 2025 brought AI Smart Search launch enabling natural language queries across entire operations
    • Cloud storage became economically viable using Glacier after traditional quotes reached millions annually
    • Fraudsters exploit 90-180 day retention windows by waiting six months to file lawsuits
    • 2026 vision emphasizes consultative selling for efficiency gains supported by strong AWS partnership


    Participants:

    • Peter Strom – President & Chief Executive Officer, March Networks
    • Jeff Corrall – Chief Product Officer, March Networks


    See how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/

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    17 mins
  • Ep185: The AI Maturity Curve - A Playbook for Enterprise Transformation with Anthropic
    Dec 29 2025

    Anthropic's Tobias Harrison Noonan shares the enterprise AI playbook: why coding leads to broader AI adoption, practical tips for getting started, and why you shouldn't wait for perfection.

    Topics Include:

    • Tobias from Anthropic's Applied AI team discusses enterprise AI adoption trends and insights.
    • Anthropic founded four years ago balancing AI safety mission with world's most intelligent models.
    • Remarkable velocity: Claude 3.7 and Claude Code both shipped just in 2025 alone.
    • Three-layer partnership: foundation models, enterprise capabilities, and end-user platforms like Claude Code.
    • Anthropic leads in agentic coding for eighteen months, now number one enterprise AI market share.
    • Claude Opus 4.5 launched last week, again tops software engineering benchmark for complex tasks.
    • Claude Code enables thirty-hour autonomous coding sessions, ships features five times faster than before.
    • Next frontier expands beyond coding into data-heavy knowledge work like financial and legal analysis.
    • AI adoption maturity curve: employee workflows, internal processes, core products, then AI-native products.
    • Thomson Reuters started with Claude Code for development team doing code modernization and refactoring.
    • They expanded to Claude.ai for sales, marketing, and finance teams after seeing tangible ROI.
    • Built Claude into core products including co-counsel legal platform and fraud prevention systems strategically.
    • Today Thomson Reuters has eight different product lines powered by Claude across their portfolio.
    • AWS partnership offers safe, secure, scalable deployment from POC to production in existing environments.
    • Don't wait for perfection: AI today is dumbest it'll ever be, start prototyping now.


    Participants:

    • Tobias Harrison-Noonan: Member of Technical Staff, Anthropic


    See how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/

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    15 mins
  • Ep184: Architecting agentic AI systems - Technical insights for ISVs
    Dec 21 2025

    Straight from re:Invent 2025, technology leaders from C3 AI, nCino, New Relic and Vercel reveal learnings, best practices and predictions for the future of Agentic AI.

    Topics Include:

    • Four technology executives introduce their companies' AI innovations in fintech, cloud, enterprise software, and observability.
    • Vercel built agents for code reviews, infrastructure optimization, and across finance, sales, and support functions.
    • C3.ai deploys enterprise AI applications from scratch to production in six months for Fortune 500s.
    • New Relic provides observability for AI systems and built agents that resolve infrastructure issues in real-time.
    • Vercel's agents improve code quality by incorporating security and framework best practices into AI-generated output.
    • C3.ai partnered with Department of Defense to autonomously produce mission-critical intelligence assessment reports from data.
    • Industry shifted from copilots everywhere to agents that actually own outcomes and land the plane.
    • New Relic moved beyond natural language translation to agents that execute actions and resolve issues autonomously.
    • Panel debates whether Model Context Protocol or broader ecosystem approaches better enable agent interoperability and communication.
    • Autonomy requires accountability: agent decisions must be explainable with traceable steps and replay capabilities built-in.
    • Governance and security should be prerequisites for acceleration, not impediments—a critical mental model shift needed.
    • Many enterprises struggle with process bottlenecks preventing them from harnessing high-quality agents despite having technology.
    • Financial services must carefully balance where human discretion remains essential versus where agent autonomy justified.
    • Will Jung envisions deeply continuous context enabling banks to deliver truly personalized insights without appearing creepy.
    • Suraj Krishnan predicts agents will own outcomes by 2026, coordinating tools and other agents to achieve goals.


    Participants:

    • Panelist: Merel Witteveen, SVP of Operations, C3.ai
    • Panelist: Will Jung, Chief Technology Officer, nCino
    • Panelist: Suraj Krishnan, GVP of Engineering, New Relic
    • Panelist: Aparna Sinha, Senior Vice President, Product, Vercel
    • Moderator: Olawale Oladehin, Managing Director, NAMER Technology Segments (Enterprise, ISV, DNB, and Model Providers), Amazon Web Services


    See how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/

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    31 mins
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