From YouTube's Head of Culture and Trends, a rousing and illuminating behind-the-scenes exploration of Internet video's massive impact on our world. Whether your favorite YouTube video is a cat on a Roomba, 'Gangnam Style', the 'Bed Intruder' song, an ASAPscience explainer, Rebecca Black's 'Friday', or the 'Evolution of Dance', Kevin Allocca's Videocracy reveals how these beloved videos and famous trends - and many more - came to be and why they mean more than you might think.

Ryan Williams is a former standup comedian, author, and podcast host. In the past three years, on the Stories From The Influencer Economy podcast, he's interviewed more than 100 influencers who have built ideas Online such as: Seth Godin, Brad Feld, Derek Sivers, Troy Carter, Jemele Hill, Kevin Kelly, and many others. In the audiobook, he explains how influence is a learned and acquired skill and how your influence can be honed and crafted over time. Williams answers the question: what are the secrets to grow your influence?   

The rules of entertainment have changed. Last year the vlogger PewDiePie made more money from his YouTube videos than high-profile movie stars such as Meryl Streep, Cameron Diaz and Anne Hathaway. And no one knows more about how it works than Robert Kyncl, chief business officer at YouTube. YouTube is the first truly global media platform, reaching 87 percent of all online adults in the UK.

For 15 years and 35 seasons, the Bachelor franchise has been a mainstay in American TV viewers' lives. Since it premiered in 2002, the show's popularity and relevance has only grown - more than eight million viewers tuned in to see the conclusion of the most recent season of The Bachelor. The iconic reality television show's reach and influence into the cultural zeitgeist is undeniable. Bachelor Nation is the first behind-the-scenes, unauthorized look into the reality television phenomenon.

The only guide you need to build a podcast from scratch with tips, techniques and stories from the pioneers of podcasting, by expert and early adopter Gilly Smith. From This American Life's Ira Glass and George the Poet to the teams behind My Dad Wrote a Porno and Table Manners with Jessie Ware, this practical book is packed full of exclusive, behind-the-scenes advice and informative, inspiring stories that will teach you how to tell the greatest stories in the world. 

Daniel Bettridge provides us with an ultimate fan guide on an A to Z journey from Atari to the Upside Down. So you can brush up on your knowledge and get ready for what's yet to come! Providing an all new insight into one of the world's most popular television programmes, Bettridge explores the show, its many themes and influences and so much more, giving you the inside information from an outsider's perspective.

Whether you’re a producer, screenwriter, filmmaker, or other creative, you probably have a project that needs constant exposure, or a product to promote. But how do you rise above the noise? In Crowdsourcing for Filmmakers: Indie Film and the Power of the Crowd, Richard Botto explains how to put crowdsourcing to use for your creative project, using social media, networking, branding, crowdfunding, and an understanding of your audience to build effective crowdsourcing campaigns, sourcing everything from film equipment to shooting locations.

So you love the spotlight and drama of Bollywood and want to make it your life. But what is the right time to become a professional actor? What sort of hindrances are you likely to face as you make your way through the film and television industry? Where will this road take you? And, most importantly, how do you make it happen? In Cracking the Code, Ayushmann Khurrana - actor, singer and television personality - tries to answer these questions and outlines a step-by-step guide to making it big in Tinseltown.

In this highly moving narrative, author Michael Henderson takes a deep dive into the lives, achievements, and challenges of some of the most influential African Americans today. Inspirational Black Biographies offers a detailed look into the characters of inspirational modern Black figures including Oprah Winfrey, Trevor Noah, Michelle Obama, Kevin Hart, Tiffany Haddish, LeBron James, Beyoncé, and Charlamagne tha God.  

Once upon a time a girl said, ‘In India, real people don’t become movie stars’. The same girl became the biggest crossover star. That very girl can’t walk around in New York City now ‘without being mobbed’. That’s Priyanka Chopra for you. The quintessential ‘Girl Uninterrupted’. She came from a small-town middle-class family in North India. During the Miss India contest, she was grilled by none other than Shah Rukh Khan. She prevailed and won the hearts of millions.  

Do you want to achieve a long-held dream or reach a life-changing goal? That big promotion or fulfilling new job? That business you want to start? That exciting new life in the sun? That amazing idea you long to put into action? Are you held back by fears that you haven't got what it takes? You may not realise it, but your personality, character, experiences, skills and even personal circumstances are all fantastic tools and assets which you can use to create the life and career you've always wanted.

This audiobook is a survival guide for emerging talent navigating the music industry and searching for a path to sustainability. 

Throughout the history of Hollywood, perhaps no actor has a reputation as unique as Johnny Depp. Depp began his career in a very traditional manner by being a teen heartthrob on shows like 21 Jump Street, but as he once admitted, "As a teenager I was so insecure. I was the type of guy that never fitted in because he never dared to choose. I was convinced I had absolutely no talent at all. For nothing. And that thought took away all my ambition too."

Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In this lively, practical, and inspiring audiobook, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each.

Sex and the City and Us is the story of how a columnist, two gay men - Darren Star and fellow executive producer Michael Patrick King - and a writers’ room full of women used their own poignant, hilarious, and humiliating stories to launch a cultural phenomenon, pushing the boundaries of television and ignited a national conversation about single women and sex in the process.