The One-Percent Edge
Small Changes That Guarantee Relevance and Build Sustainable Success
Failed to add items
Add to basket failed.
Add to wishlist failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed
Get 3 months for £0.99/mo
The One-Percent Edge
Buy Now for £14.99
-
Narrated by:
-
Cassandra Campbell
About this listen
Want to stay competitive? Keep evolving.
Solid profits, a strong brand, steady customers - all of these can vanish when market shifts disrupt business as usual. So how do you keep from losing ground? How do you stay a step ahead of competitors?
The solution is surprisingly straightforward: innovate tweak by tweak. By making incremental adjustments to every aspect of the business - marketing, customer service, finances, products, people - then repeating the process, fixing weaknesses and spotting opportunities becomes a winning habit.
Entrepreneur Susan Solovic, an expert in business survival tactics, explains how to continually grow, improve, and move the business forward. With hundreds of strategies, examples, and a six-step process, The One-Percent Edge explains how to:
- Put energy into profitable areas and trim dead weight
- Raise prices by selling value instead of things
- Access new markets by adapting products or services
- Hire the right team players
- Turn customers into brand ambassadors
- Find your own niche and avoid imitating
- And more
When change happens swiftly and often, even successful brands are vulnerable. Businesses with the edge are constantly evolving...and pulling ahead of the pack.
©2018 Susan Solovic (P)2017 Brilliance Publishing, Inc., all rights reserved. Published by arrangement with AMACOM, a division of American Management Association International, New York.Listeners also enjoyed...
