Design Thinking in Business and IT: Overview, Techniques and Example Workshop

As companies evolve to adopt, integrate, and leverage software as the defining element of their success in the 21st century, a rash of processes and methodologies are vying for their product teams' attention. In the worst of cases, each discipline on these teams - product management, design, and software engineering - learn a different model.

Design-oriented firms such as Apple and IDEO have demonstrated how design thinking can directly affect business results. Yet most managers lack a real sense of how to put this new approach to use for issues other than product development and sales growth. Solving Problems with Design Thinking details 10 real-world examples of managers who successfully applied design methods at 3M, Toyota, IBM, Intuit, and SAP; entrepreneurial start-ups such as MeYou Health; and government and social sector organizations.

Jeanne Liedtka and Tim Ogilvie educate listeners on one of the hottest trends in business development: "design thinking", or the ability to turn abstract ideas into practical applications for maximal business growth. Jeanne Liedtka's recent book, The Catalyst: How YOU Can Lead Extraordinary Growth, was named a Top Innovation and Design Thinking Book by Business Week. Tim Ogilvie has been hailed as a visionary for his pioneering contributions to service innovation, business model innovation, and customer experience design.

How do today's most successful tech companies - Amazon, Google, Facebook, Netflix, Tesla - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently from the vast majority of tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization and how to discover and deliver technology products that your customers will love.

Is IQ destiny? Not nearly as much as we think. This fascinating and persuasive program argues that our view of human intelligence is far too narrow, ignoring a crucial range of abilities - emotional intelligence - that matter immensely in terms of how we do in life.

Emotions feel automatic to us; that's why scientists have long assumed that emotions are hardwired in the body or the brain. Today, however, the science of emotion is in the midst of a revolution on par with the discovery of relativity in physics and natural selection in biology. This paradigm shift has far-reaching implications not only for psychology but also medicine, the legal system, airport security, child-rearing, and even meditation.

The first book to deal with the problems of communicating to a skeptical, media-blitzed public, Positioning describes a revolutionary approach to creating a "position" in a prospective customer's mind, one that reflects a company's own strengths and weaknesses as well as those of its competitors.

Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions. Why can a 50p aspirin do what a 5p aspirin can't? If an item is free, it must be a bargain, right? Why is everything relative, even when it shouldn't be? How do our expectations influence our actual opinions and decisions? In this astounding audiobook, behavioural economist Dan Ariely cuts to the heart of our strange behavior....

Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.

Entrepreneurs and leaders face big questions every day. How should you be focusing your efforts? What will your idea look like in real life? How do you start? How many meetings and discussions does it take before you can be sure you've got the right solution? Now there's a surefire way to answer these important questions: the sprint.

Confidence is the doorway to success in all areas of life. Whether you want to excel in your career, triple your income, create an amazing relationship, or just feel happy and satisfied with who you are, self-confidence is essential. In this inspiring and liberating book, Dr. Aziz slices through each obstacle on the path towards ever-increasing confidence.

Why do you lose arguments with people who know MUCH LESS than you? Why can you recognise that woman, from that thing...but can't remember her name? And why, after your last break-up, did you find yourself in the foetal position on the sofa for days, moving only to wipe the snot and tears haphazardly from your face? Here's why: the idiot brain. For something supposedly so brilliant and evolutionarily advanced, the human brain is pretty messy, fallible and disorganised.

An unstoppable business revolution is under way - and it is Agile. Companies that embrace Agile Management learn to connect everyone and everything...all the time. They can deliver instant, intimate, frictionless value on a large scale.

Co-founder of Mule Design and raconteur Mike Monteiro wants to help you do your job better. From contracts to selling design, from working with clients to working with each other, this brief book is packed with knowledge you can't afford not to know.

The Japanese phenomenon that teaches us the simple yet profound lessons required to liberate our real selves and find lasting happiness. The Courage to Be Disliked shows you how to unlock the power within yourself to become your best and truest self, change your future and find lasting happiness. Using the theories of Alfred Adler, one of the three giants of 19th-century psychology alongside Freud and Jung, the authors explain how we are all free to determine our own future.