Ahead on Marketplaces (ENG) cover art

Ahead on Marketplaces (ENG)

Ahead on Marketplaces (ENG)

By: Florian Vette
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AOM is the podcast for brands and manufacturers looking to scale on Amazon and other online marketplaces. What opportunities and risks does a marketplace presence hold for brands? How can market share be grown and protected? How do you improve and monitor your brand image on online marketplaces? And what does an optimal setup look like — across sales model, logistics, SEO/content, advertising, Amazon DSP, and tools? As a leading agency with proprietary analytics software, MOVESELL is a pioneer in scalable growth and strategic brand-building on Amazon and the most relevant online marketplaces. Whether you're a Vendor, Seller, hybrid, or not yet active on marketplaces at all — Florian Vette and the MOVESELL experts share best practices from years of experience working with brands like Calvin Klein, Powerbar, Husqvarna and Carlsberg. Expect interviews with industry experts and deep dives packed with actionable insights.MOVESELL GmbH. All rights reserved
Episodes
  • AOM DSP Snack #1 – Launching Our New DSP Series for Brands

    AOM DSP Snack #1 – Launching Our New DSP Series for Brands
    Jun 29 2026
    AOM DSP SNACK – New format, new voice, deeper insights. AOM DSP SNACK – New format, new voices, deeper insights. In the AOM DSP Snack series, Florian Vette and Florian Giulio Votta take you on a deep dive into the world of Amazon DSP — sharing hands-on expertise, real-world cases, and forward-thinking strategies for brands. What makes Amazon DSP so powerful — and how did programmatic advertising actually evolve? What role does the upper funnel play in modern campaign strategies? And why is data-driven advertising on Amazon about so much more than just retargeting? In this first episode, the two look back at the origins of demand-side platforms — and forward to what's possible in the advertising landscape of tomorrow. Included: real-world insights, an OMR award-winning client case, and a first look at upcoming topics — from CTV campaigns to Amazon Marketing Cloud. Want to know how Amazon is becoming a game-changer in data-driven advertising? This episode is your starting point.
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    36 mins
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