Showing titles in Writing & Publishing

Most people think the way to write a best seller is to have a lot of talent and even more luck. As you will learn, there is a recipe for success, and luck may be the least important ingredient in creating a best seller. No one has cracked the code better than James Scott Bell. A best-selling author himself, and the author of the number-one best seller for writers, Plot & Structure, Mr. Bell has been teaching the principles of best-selling fiction for over 20 years, principles that apply to any genre or style.

This easy-listen audiobook will teach you all the essentials of copywriting, from understanding products, audiences, and benefits to closing the sale. It’s packed with real-life examples that will show you exactly how the ideas work in the real world. Plus there's a whole chapter of handy tips on writing ads, websites, broadcast media, direct mail, social media, and print.

Bestselling author and renowned professor Mary Karr offers a master class in the essential elements of great memoir—delivered with her signature wit, insight, and candor. Credited with sparking the current memoir explosion, Mary Karr’s The Liars’ Club spent more than a year at the top of...

400,000 COPIES SOLD ACROSS THE FIRST TWO EDITIONS An in-depth guide to the dynamic world of coffee production by the Sunday Times bestselling* author of How to Make the Best Coffee at Home, James Hoffmann. *** For everyone who wants to understand more about coffee and its wonderful nuances and...

Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs. In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.

Practical and instructive, Egri provides a framework for writers to analyze and enhance their work. Numerous examples from classical and contemporary literature illustrate his principles, making the book a theoretical guide and hands-on manual for improving storytelling skills. "The Art of Dramatic Writing" has left a lasting impact, influencing generations of writers and remaining a staple in creative writing programs. Its enduring relevance lies in its timeless principles, applicable across genres and mediums.

In 2022, Andrew Tate went from a little-known kickboxer and failed reality TV star to a lifestyle icon for legions of men and boys, and a figure that would define a new era of misogyny. Tate started the year as a fringe internet celebrity, but by August he was the most googled man in the world. In that same month, Matt Shea and Jamie Tahsin gained access to his Bucharest compound and infamous War Room, making a documentary that would result in the first women coming forward to accuse him publicly of sexual and physical violence.

This guide reveals how writers can utilize cognitive storytelling strategies to craft stories that ignite readers’ brains and captivate them through each plot element. Imagine knowing what the brain craves from every tale it encounters, what fuels the success of any great story, and what...

If you step outside your lane and try something new, the kinds of readers most authors court will never buy it. And then there’s the SPEED of it all: The rules of “Rapid Release” say you have to publish a book every month—at least—or you’ll never survive. Forget about taking a vacation. Time off will let the algorithms forget you. In The Artisan Author, industry veteran Johnny B. Truant offers an alternative to Rapid Release: a new way to succeed as an author without sacrificing your freedom, worrying about competition or AI, or fearing you’ll lose everything when the winds inevitably change.

An assemblage of reflections on the nature of writing and the writer from one the greatest American writers of the 20th century. Throughout Hemingway’s career as a writer, he maintained that it was bad luck to talk about writing - that it takes off “whatever butterflies have on their wings and the arrangement of hawk’s feathers if you show it or talk about it”.

Thanks to comedy writing guru John Vorhaus (author of The Comic Toolbox: How to Be Funny Even If You're Not), writing situation comedy is easier than ever. In The Little Book of Sitcom, you'll find a whole trove of tools, tricks, and problem-solving techniques that you can use - now, today - to be the sitcom writer of your wildest dreams. Ready to write? Ready to have fun? The Little Book of Sitcom is the big little book for you.

Write Well to Sell Big! In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work...

Following on the heels of Lisa Cron's breakout first book, Wired for Story, this writing guide reveals how to use cognitive storytelling strategies to build a scene-by-scene blueprint for a riveting story. It’s every novelist’s greatest fear: pouring their blood, sweat, and tears into...

Discover the power of (finally) getting unstuck, claiming your clarity, and becoming the person whose life you want to live–all through a simple self-care practice you can build into your daily routine. For anyone who's trying to make sense of their life, who wants to get unstuck from the...

Whatever you're writing, you have to make it clear. You could be writing a website, a brochure, or a client presentation. You could be preparing a job application, an email, or a classified ad. Or you might be writing an article or a book. Whatever it is, the clearer you make it, the better your results will be. How to Write Clearly will help. It's an authoritative yet easy-to-digest guide that will make your nonfiction writing more colorful, expressive, and precise. Writing is more than just words on a page. It's a process of communication.

The musician and Hip Hop legend—hailed as “the greatest MC of all time” and compared to Thelonious Monk—reimagines the writing handbook in this memoir and guide that incorporates the soulful genius, confidence, and creativity of a master artist. When he exploded on the music scene...

On July 22, 2011, Anders Behring Breivik detonated a bomb outside government buildings in central Oslo, killing eight people. He then proceeded to a youth camp on the island of Utøya, where he killed 69 more, most of them teenage members of Norway's governing Labour Party. In One of Us, the journalist Åsne Seierstad tells the story of this terrible day and what led up to it. What made Breivik, a gifted child from an affluent neighborhood in Oslo, become a terrorist?

Robert Olen Butler, author of Perfume River, A Good Scent from a Strange Mountain, and A Small Hotel, teaches graduate fiction at Florida State University—his version of literary boot camp. In From Where You Dream, Butler reimagines the process of writing as emotional rather than intellectual and tells writers how to achieve the dream space necessary for composing honest, inspired fiction.

This House of Grief is a heartbreaking audiobook by one of Australia's most admired authors. Anyone can see the place where the children died. You take the Princes Highway past Geelong, and keep going west in the direction of Colac. Late in August 2006, soon after I had watched a magistrate commit Robert Farquharson to stand trial before a jury on three charges of murder, I headed out that way on a Sunday morning, across the great volcanic plain.

A fascinating exploration of how to use the power of storytelling to create irresistible pitches, build passionate brand loyalty, motivate teams and lead with charisma. 'Will Storr is a genius' Rory Sutherland 'A captivating and enlightening read . . Will Storr is an unusually talented and...