Showing results for "Stories" in Business Development

Our new digital landscape has spawned an entrepreneurial culture and the belief that anyone with a laptop and an Internet connection has the power to change the world - to create an idea that flies. But for every groundbreaking business that started this way, a thousand others have stalled or failed. Why? What's the secret to success? What do Khan Academy, the GoPro camera, the Dyson vacuum cleaner, and Kickstarter have in common?

Through the story of a $6,000 egg, Deb and Todd Duncan reveal that even the smallest interactions have the power to create lifelong patrons or alienate once-devoted customers. The 10 Golden Rules of Customer Service represents the costly mistake of removing customer satisfaction from the bottom line. 

ORWELL PRIZE FOR POLITICAL WRITING FINALIST 2026 ‘A tale of rapacious colonialism, Cold War spy games, dazzling technical innovation, big business rivalry, big power geopolitics […] an unflinching, landmark work on the nature of extractive capitalism’ Patrick Radden Keefe, bestselling...

Can you imagine even the poorest country in the world achieving the prosperity and quality of life of today's Switzerland—by 2100? Seems crazy, doesn't it? After all, we live in uncertain times. But we have pulled off marvels before. Human advances over the past 100 years have been unprecedented. Can we achieve another century of progress? This book, a major research effort from the McKinsey Global Institute, explores the advances of the past century and what drove them—what we call the progress machine.

Ever feel like running a business is just… shoveling s**t? You’re not alone. This brutally honest book takes you inside the messy reality of entrepreneurship. No one shovels more $h!t than entrepreneurs. Dig in! In 2023, entrepreneurs started a record 5.5 million new businesses in the United States, lured by the siren call of life-changing wealth. But entrepreneurship is hard. Brutally hard. And instead of swimming in seas of cash, many founders find themselves buried under mountains of crap.

Sand is the hidden foundation of our society. In Sand Stories, Kiran Pereira maps out why it is the most consumed commodity on the planet after water. The book examines the impacts of our seemingly insatiable demand for sand on people, wildlife, and our ecosystems.

'Everyone knows we’re doomed by runaway overpopulation, pollution, or resource depletion, whichever comes first. Not only is this view paralysing and fatalistic, but, as Andrew McAfee shows in this exhilarating book, it’s wrong... More from Less is fascinating, enjoyable to read, and...

As the founder of financial futures and initiator of Globex, the world’s first global electronic trading system, Leo Melamed revolutionized the finance industry. Man of the Futures, his definitive memoir, recounts Melamed’s journey from Holocaust survivor and accidental runner at the Chicago Mercantile Exchange (CME), to one of the most prominent leaders in the world of finance.

It's not how good you are. It's how well you tell your story. Big corporations might have huge marketing and advertising budgets, but you've got a story. Your brand story isn't just what you tell people. It's what they believe about you, based on the signals your brand sends. The Fortune Cookie Principle is a brand-building framework and communication strategy consisting of 20 keys that enable you to begin telling your brand's story from the inside out.

The Reindeer Chronicles takes listeners on a global tour of Earth repair, with visits to unsung heroes who are pushing the boundaries of ecological restoration to show how even the world’s most wounded places can be revived. The book begins in China’s Loess Plateau, where a landmark project successfully restored a blighted region the size of Belgium, lifting millions of people out of poverty.

Design-oriented firms such as Apple and IDEO have demonstrated how design thinking can directly affect business results. Yet most managers lack a real sense of how to put this new approach to use for issues other than product development and sales growth. Solving Problems with Design Thinking details 10 real-world examples of managers who successfully applied design methods at 3M, Toyota, IBM, Intuit, and SAP; entrepreneurial start-ups such as MeYou Health; and government and social sector organizations.

What if the most dangerous force in economics isn’t greed or fraud—but agreement? In Collapse by Committee, James G. Woods II investigates the economic disasters that weren’t caused by lone wolves or rogue traders, but by groups of educated, well-intentioned leaders who, together, made catastrophic decisions. Across decades and continents, history reveals a troubling truth: when ego meets consensus and data is buried under politics, markets fall hard.

Working Backwards is a practical guidebook and a corporate narrative, filled with the authors’ in-the-room recollections of what “Being Amazonian” is like and how it has affected their personal and professional lives. They demonstrate that success on Amazon’s scale is not achieved by the genius of any single leader, but rather through commitment to and execution of a set of well-defined, rigorously executed principles and practices - shared here for the very first time.

The clear-eyed, definitive history of the modern American economy and the decline of the American Dream, from the Pulitzer Prize–winning columnist behind The New York Times's “The Morning” newsletter. “With the even-handed incisiveness that has made him one of the country’s...

As climate change becomes an international crisis, more and more industries are looking for a sound model for creating successful environmentally friendly companies, and a new generation of young leaders are eager for inspiration and guidance on creating sustainable businesses. Mid-Course Correction Revisited advocates why we need to create prototypical green companies and a new economy - not based on non-renewable resources, but on renewable energy, aggressive recycling, innovative technology, and sustainable business practices.

In Branding for Buyout, branding expert Ted Schlueter offers a first-of-its-kind master class on identifying and revealing the true value of your brand. The intricacies that make your life’s work distinctive, more memorable, and yes, more valuable.

Hungry for change? Put the power of food co-ops on your plate and grow your local food economy. Food has become ground-zero in our efforts to increase awareness of how our choices impact the world. Yet while we have begun to transform our communities and dinner plates, the most authoritative strand of the food web has received surprisingly little attention: The grocery store - the epicenter of our food-gathering ritual.

An uplifting and inspiring business memoir for readers who loved Kitchen Confidential, Shoe Dog, A Pirate Looks at Fifty, or anyone seeking inspiration about resilience, leadership, community, and finding joy in life's simple pleasures. What if a simple cheeseburger held the secret to rebuilding...

Immigration is a fraught and misunderstood topic in America’s social discourse, with much of what we believe based largely on myth. Ran Abramitzky and Leah Boustan have spent the last decade searching for the facts. Their pioneering research digs deep into the data on immigration, linking the experiences of immigrants from the nineteenth and early twentieth centuries to those of immigrants today. Using powerful storytelling alongside big data, they provide new evidence about the past and present of the American Dream that will change our thinking and policies.

Este libro cuenta la extraordinaria historia de una compañía global y una familia danesa que durante noventa años ha defendido el derecho al juego de los niños, y también el de los adultos, quienes deben dedicar tiempo a cuidar de su niño interior. La historia de LEGO se construyó a partir del acceso privilegiado de Jens Andersen a los archivos de LEGO y a las múltiples entrevistas que tuvo con Kjeld Kirk Kristiansen, expresidente y CEO de Grupo LEGO, nieto del fundador Ole Kirk Christiansen.