Showing results for "Pleasure" in World

We pursue power, pleasure, and profit. We want as much as we can get, and we deploy instrumental reasoning-cost-benefit analysis-to get it. We judge ourselves and others by how well we succeed. It is a way of life and thought that seems natural, inevitable, and inescapable. As David Wootton reveals, it is anything but. In Power, Pleasure, and Profit, he traces an intellectual and cultural revolution that replaced the older systems of Aristotelian ethics and Christian morality with the instrumental reasoning that now gives shape and purpose to our lives.

Freud's landmark work about the pleasure principle covering ancient times to his own: psychology, arts, literature, science, biology, and social science.

Before Columbus's fateful voyage in 1492, no European had ever seen, much less tasted, tobacco or chocolate. Initially dismissed as dry leaves and an odd Indian drink, these two commodities came to conquer Europe on a scale unsurpassed by any other American resource or product. A fascinating story of contact, exploration, and exchange in the Atlantic world, Sacred Gifts, Profane Pleasures traces the ways in which these two goods of the Americas both changed and were changed by Europe.

Sugar substitutes have been a part of American life since saccharin was introduced at the 1893 World's Fair. In Empty Pleasures, the first history of artificial sweeteners in America, Carolyn de la Pena blends popular culture with business and women's history, examining the invention, production, marketing, regulation, and consumption of sugar substitutes such as saccharin, Sucaryl, NutraSweet, and Splenda.