Showing results for "Money" in Science & Engineering

This audiobook is about luck, or more precisely, how we perceive and deal with luck in life and business. It is already a landmark work, and its title has entered our vocabulary. In its second edition, Fooled by Randomness is now a cornerstone for anyone interested in random outcomes.

Simply Electrifying: The Technology That Transformed the World, from Benjamin Franklin to Elon Musk brings to life the 250-year history of electricity through the stories of the men and women who used it to transform our world: Benjamin Franklin, James Watt, Michael Faraday, Samuel F.B. Morse, Thomas Edison, Samuel Insull, Albert Einstein, Rachel Carson, Elon Musk, and more. In the process, it reveals for the first time the complete, thrilling, and often dangerous story of electricity's historic discovery, development, and worldwide application.

The more we know about the catastrophic implications of climate change, the more fossil fuels we burn. How did we end up in this mess? In this masterful new history, Andreas Malm claims it all began in Britain with the rise of steam power. But why did manufacturers turn from traditional sources of power, notably water mills, to an engine fired by coal? Contrary to established views, steam offered neither cheaper nor more abundant energy - but rather superior control of subordinate labor.

Games are everywhere: Drivers maneuvering in heavy traffic are playing a driving game. Bargain hunters bidding on eBay are playing an auctioning game. The supermarket's price for corn flakes is decided by playing an economic game. This Very Short Introduction offers a succinct tour of the fascinating world of game theory, a groundbreaking field that analyzes how to play games in a rational way.

Brian Clegg was always fascinated by Isaac Asimov's classic Foundation series of books, in which the future is predicted using sophisticated mathematical modelling of human psychology and behaviour. Only much later did he realise that Asimov's 'psychohistory' had a real-world equivalent: game theory. Originating in the study of probabilistic gambling games that depend on a random source—the throw of a dice or the toss of a coin—game theory soon came to be applied to human interactions: essentially, what was the best strategy to win, whatever you were doing?

Blockchain is the technology behind Bitcoin, the revolutionary "virtual currency" that's changing the way people do business. While Bitcoin has enjoyed some well-deserved hype, Blockchain may be Bitcoin's most vital legacy. Blockchain for Dummies is the ideal starting place for business pros looking to gain a better understanding of what Blockchain is, how it can improve the integrity of their data, and how it can work to fundamentally change their business and enhance their data security.

Former President of Ireland Mary Robinson's mission to bring together the fight against climate change and the global struggle for human rights has taken her all over the world. It also brought her to a heartening revelation: that that an irrepressible driving force in the battle for climate justice could be found at the grassroots level, mainly among women, many of them mothers and grandmothers like herself.

Supertrends: 50 Things You Need to Know About the Future is about how efficient futurists work and how we can expect the world to evolve in terms of demographics, general economics, technologies, business models, resources, environment, and lifestyles. This audiobook addresses how to predict the future, what we can expect from it, and how companies and government should adapt to the accelerating change.

In The Rise of Yeast, Nicholas P. Money argues that we cannot ascribe too much importance to yeast, and that its discovery and controlled use profoundly altered human history. Humans knew what yeast did long before they knew what it was. It was not until Louis Pasteur's experiments in the 1860s that scientists even acknowledged its classification as a fungus. A compelling blend of science, history, and sociology, The Rise of Yeast explores the rich, strange, and utterly symbiotic relationship between people and yeast.

The pharmaceutical industry is broken. A system that was designed to drive innovation and patient care has been relentlessly distorted to drive up profits. Medicines have become nothing more than financial assets. Sick Money argues that the way medicines are developed and paid for is no longer working. In this book, investigative journalist Billy Kenber offers a diagnosis of an industry in crisis and a prescription for how we can fight back. 

Artificial Intelligence in Practice is a fascinating look into how companies use AI and machine learning to solve problems. Presenting 50 case studies of actual situations, this book demonstrates practical applications to issues faced by businesses around the globe. The rapidly evolving field of artificial intelligence has expanded beyond research labs and computer science departments and made its way into the mainstream business environment. Artificial intelligence and machine learning are cited as the most important modern business trends to drive success.  

The 2018 Nobel laureate for economics analyzes the politics and economics of the central environmental issue of today and points the way to real solutions.  

In this no-holds-barred treatise, Donald Shoup argues that free parking has contributed to auto dependence, rapid urban sprawl, extravagant energy use, and a host of other problems. Planners mandate free parking to alleviate congestion but end up distorting transportation choices, debasing urban design, damaging the economy, and degrading the environment. Ubiquitous free parking helps explain why our cities sprawl on a scale fit more for cars than for people. But it doesn't have to be this way.

In Monarchs and Milkweed, Anurag Agrawal presents a vivid investigation into how the monarch butterfly has evolved closely alongside the milkweed - a toxic plant named for the sticky white substance emitted when its leaves are damaged - and how this inextricable and intimate relationship has been like an arms race over the millennia, a battle of exploitation and defense between two fascinating species.

The Internet and smartphone are just the latest in a 250-year-long cycle of disruption that has continuously changed the way we live, the way we work, and the way we interact. The coming Augmented Age, however, promises a level of disruption, behavioral shifts, and changes that are unparalleled. While consumers today are camping outside of an Apple store waiting to be one of the first to score a new Apple Watch or iPhone, the next generation of wearables will be able to predict if we're likely to have a heart attack and recommend a course of action.

The world must reach negative greenhouse gas emissions by 2050 to avoid the most catastrophic effects of climate change. Yet no single plan has addressed the full scope of the problem - until now. In The 100% Solution, Solomon Goldstein-Rose - a leading millennial climate activist and a former Massachusetts state representative - makes clear what needs to happen to hit the 2050 target: the manufacturing booms we must spur, the moonshot projects we must fund, the amount of CO2 we'll have to sequester from the atmosphere, and much more.

Here is the epic history of the "iron men in wooden boats" who built an industrial empire through the pursuit of whales. This absorbing history demonstrates that few things can capture the sheer danger and desperation of men on the deep sea as dramatically as whaling. This sweeping social and economic history provides rich and often fantastic accounts of the men themselves, who mutinied, murdered, rioted, deserted, drank, scrimshawed, and recorded their experiences in journals and memoirs.

Edwin Black, award-winning author of IBM and the Holocaust, has mined scores of corporate and governmental archives to assemble thousands of previously uncovered and long-forgotten documents and studies into this dramatic story. Black traces a continuum of rapacious energy cartels and special interests dating back nearly 5,000 years, from wood to coal to oil, and then to the bicycle and electric battery cartels of the 1890s, which created thousands of electric vehicles that plied American streets a century ago.  

The transcontinental railroads of the late 19th century were the first corporate behemoths. Their attempts to generate profits from proliferating debt sparked devastating panics in the US economy. Their dependence on public largess drew them into the corridors of power, initiating new forms of corruption. Their operations rearranged space and time, and remade the landscape of the West. As wheel and rail, car and coal, they opened new worlds of work and ways of life.

It used to be that to diagnose an illness, interpret legal documents, analyze foreign policy, or write a newspaper article you needed a human being with specific skills - and maybe an advanced degree or two. These days, high-level tasks are increasingly being handled by algorithms that can do precise work not only with speed but also with nuance. These "bots" started with human programming and logic, but now their reach extends beyond what their creators ever expected.