Showing results for "Micro" in Advertising
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The Micro-Script Rules
- How to Tell Your Story (and Differentiate Your Brand) in a Sentence...or Less
- By: Bill Schley
- Narrated by: Bill Schley
- Length: 3 hrs and 40 mins
- Unabridged
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Overall17
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Performance14
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Story14
Call it survival of the simplest - that's the bottom line for branders, political candidates, teachers, advertisers - anyone who must communicate today. Because with 500 billion messages going by per second, we can't win by delivering more data. Our brains crave less. They want help to make snap judgments on the least bit of info. They want us to package it for them - in very special, short sets of words called micro-scripts.
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Powerful and pragmatic
- By Will on 17-03-25
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The Micro-Script Rules
- How to Tell Your Story (and Differentiate Your Brand) in a Sentence...or Less
- Narrated by: Bill Schley
- Length: 3 hrs and 40 mins
- Release date: 23-11-18
- Language: English
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£11.99 or free with trial. Auto-renews at £8.99/month after trial. See eligibility.
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