Showing results for "Families" in Sociology of Sports

From New York Times best-selling author Lars Anderson comes a revealing portrait of the first family of American sports. What the Kennedys are to politics, the Mannings are to football. Two generations have produced three NFL superstars: Archie Manning, the Ole Miss hero-turned-New Orleans Saint; his son Peyton, widely considered one of the greatest quarterbacks ever to play the game; and Peyton's younger brother, Eli, who won two Super Bowl rings of his own.

A look at how commercialization has transformed youth sports from fun into a heavily commercialized and profitable venture. Examining the youth sports economy from many sides - the major corporations, the small entrepreneurs, the coaches, the parents, and, of course, the kids - Hyman probes the reasons for rapid changes in what gets bought and sold in this lucrative marketplace. He reveals the effects on kids and profiles the individuals and communities bucking this destructive trend of commercialization.