James Dooley, Mike Lovatt, Paul Truscott and Luke Bastin discuss AI SEO strategies that are working in 2026 for improving visibility across ChatGPT, Claude, Gemini, Perplexity and AI overviews. The conversation covers GEO, AI SEO, brand visibility, off-page consensus, listicles, comparison pages, press releases, podcasts, case studies and data-rich content. They explain why brands need wider digital footprints because LLMs use third-party sources, brand mentions and entity signals to understand who a company is and what it does. The group also discusses how strong organic rankings support AI visibility, why brand signals matter, and how social media repurposing can drive branded search and AI citations. This video is useful for SEO professionals, agencies and business owners looking to improve AI visibility, entity recognition and search performance in 2026.

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