Send us Fan Mail

By this point in the year, storytelling can start to feel different.

You’re still showing up to the interviews, the deadlines, the back and forth. But something begins to shift. A story lingers longer than you expect. A decision stays with you after it’s made. You start to notice the weight of the work in a way that’s harder to ignore.

In this episode, I’ll explore with you what it means to arrive at that moment, not as something to fix, but as something to pay attention to.

Together, we name the parts of storytelling that often go unspoken. The emotional load that builds over time. The tension between urgency and care. The quiet ways decision fatigue can shape how stories are gathered and shared.

If your work has been feeling heavier lately, this conversation is an invitation to pause, reflect, and consider what a more supported, sustainable storytelling practice might look like from here.

About Host Maria Bryan

Maria Bryan is a trauma-informed storytelling trainer. She helps nonprofit leaders tell powerful and impactful stories that resist harm. Maria has over fifteen years in marketing communications in the public sector. She has a Master’s Degree in Public Administration, a Bachelor’s Degree in Journalism, and is professionally certified in Trauma & Resilience, Trauma-Informed Space Holding, Trauma-Informed Coaching, and Somatic Embodiment & Regulation. Maria is a firm believer that storytellers make the world a healthier, safer, cleaner, and happier place.

Connect with Maria

Speaking & Training | LinkedIn | Email

Send us Fan Mail

Diana, CEO of Habrá Marketing and creator of the Equastory framework, joins us for a conversation about what it takes for trauma-informed storytelling to become more than an individual practice. It becomes a movement when people begin challenging harmful norms, building new practices together, and treating consent, privacy, and agency as shared responsibilities.

We explore how the stories we share can shape not only audience understanding, but a story owner’s sense of safety long after something is published. We reflect on what it means to tell stories with people, not about them, and why lasting change requires community, accountability, and ongoing practice.

About Diana Farias Heinrich

Diana Farias Heinrich (she/her) is the CEO of Habrá Marketing and a champion of ethical nonprofit storytelling. Through her Equastory™ framework and The Ethical Nonprofit Summit, she actively safeguards equality, respect, and dignity in nonprofit communications while helping organizations raise funds with integrity. She's a certified Advocate for Survivors of Domestic Violence and for DEI in the Workplace. Diana's proud to be a mom and wife and has supported women in Ghana in starting a sustainable clean water business.

Get Your Ethical Nonprofit Tix!

Register for the Ethical Nonprofit Summit at ethicalnonprofitsummit.com, and use the code MARIABRYAN15 to save $15 on your ticket.

About Host Maria Bryan

Maria Bryan is a trauma-informed storytelling trainer. She helps nonprofit leaders tell powerful and impactful stories that resist harm. Maria has over fifteen years in marketing communications in the public sector. She has a Master’s Degree in Public Administration, a Bachelor’s Degree in Journalism, and is professionally certified in Trauma & Resilience, Trauma-Informed Space Holding, Trauma-Informed Coaching, and Somatic Embodiment & Regulation. Maria is a firm believer that storytellers make the world a healthier, safer, cleaner, and happier place.

Connect with Maria

Speaking & Training | LinkedIn | Email

Send us Fan Mail

What if storytelling returned back toward its oldest purpose: connection?

In this episode, I’m joined by Michael Kass, founder of Story & Spirit, to imagine what it would look like to flip the way we tell nonprofit stories, not as content, not as a tool, not as a mechanism, but as something living. Something that restores connection, belonging, and shared humanity.

And to do that, we must first explore the historical roots of nonprofit storytelling and how many of our inherited fundraising practices were shaped by systems of inequality. Together, we unpack how traditional deficit-based narratives can unintentionally strip agency from communities and reinforce an “us and them” dynamic.

We discuss anchoring asset framing as a practical shift, the difference between cultivating saviorism and cultivating connection, and the rise of artificial intelligence in storytelling and the opportunity it presents to return to something more relational and embodied.

If you have ever felt tension between urgency and integrity in your work, this conversation invites you to widen the frame and imagine storytelling that restores wholeness rather than extracting from it.

About Michael Kass

Michael Kass is the Founder of Story & Spirit where he specializes in facilitation and convening design that fosters transformation through bridging human connection and spiritual practice. Over the past 15 years, he has facilitated convenings and trainings for clients ranging from grassroots nonprofits to Fortune 100 companies, weaving together strategic frameworks with practices that honor the whole human and complex systems. Michael serves on the Advisory Council of the International Dignified Storytelling Project, facilitates breathwork and meditation on InsightTimer, and probably likes chocolate more than you do.

Connect with Michael Kass

Mini Nonprofit Storytelling Mini-Course | Nonprofit Storytelling:

Fundraising & Beyond Course | Ethical Storytelling Resources

About Host Maria Bryan

Maria Bryan is a trauma-informed storytelling trainer. She helps nonprofit leaders tell powerful and impactful stories that resist harm. Maria has over fifteen years in marketing communications in the public sector. She has a Master’s Degree in Public Administration, a Bachelor’s Degree in Journalism, and is professionally certified in Trauma & Resilience, Trauma-Informed Space Holding, Trauma-Informed Coaching, and Somatic Embodiment & Regulation. Maria is a firm believer that storytellers make the world a healthier, safer, cleaner, and happier place.

Connect with Maria

Speaking & Training | LinkedIn | Email