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What Deck Builders Need to Know About Paid Ads, AI & Automation

What Deck Builders Need to Know About Paid Ads, AI & Automation

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Paid ads aren’t what they used to be—and if you’re running Google Ads the same way you did even a year ago, you’re already falling behind.

In this episode, April sits down with Vinita Swami, PPC Specialist at Deck Builder Marketers, to break down what’s actually changing in paid ads right now. From AI-driven campaigns to automation inside Google Ads, they unpack what’s working, what’s not, and where deck builders are wasting money without even realizing it.

This is not about turning ads on and hoping for leads. It’s about understanding how paid ads fit into a bigger system—and why patience, strategy, and the right expectations matter more than ever.

In this episode, we cover:

  • How AI and automation are changing how Google Ads actually generate opportunities
  • Why most deck builders don’t see results right away
  • What separates campaigns that drive real projects from ones that waste budget

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Hosted by April Edwards, founder of Deck Builder Marketers and host of the We Love Deck Builders Podcast.


Learn more about April Edwards

https://deckbuildermarketers.com/april-edwards/

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Sign up for a FREE Growth Strategy Session

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Get a copy of The Deck Builder Marketing Playbook

https://deckbuildermarketers.com/book/


Join the Deck Builder Marketing Mastermind

https://deckbuildermarketers.com/join-group/

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Who This Channel Is For:

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+ Deck Builders

+ Outdoor living contractors

+ Construction business owners

+ Builders looking to grow

+ Contractors who want consistent, high-quality leads & better projects

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