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WĀ-HINE

WĀ-HINE

By: Sandra Julian | Intuitive Business Coach
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About this listen

Kia ora and welcome to WĀ-HINE, a podcast celebrating wāhine in business who are carving their own path with intention, courage, and vision. This is a space for honest kōrero about building a business that reflects your identity, your values, and the legacy you’re creating. I’m your host, Sandra Julian, business coach, mentor, and wāhine Māori. In each episode, I sit down with wāhine entrepreneurs and leaders to explore the real stories behind their success - the lived experiences, cultural connections, and bold leadership that shape who they are in business and in life. Episodes drop every second Wednesday of the month.

This isn’t hustle culture.
This is wāhine legacy leadership.

© 2026 WĀ-HINE
Economics Leadership Management Management & Leadership
Episodes
  • Are You Managing or Leading? How to Evolve as a Business Owner | Ep 154
    Jan 13 2026

    Discover how to evolve from manager to leader, trust your team, and build a business that thrives without burning you out. Real insights on the podcast with Justine Parsons.

    How to Know If You Are a Manager or Leader in Your Business? 🌴

    🤔 When you finally take a break, are you frantically checking emails by the pool, putting out fires left, right and centre? Or are you genuinely switching off?

    Your answer matters because it says a lot about where you sit on the manager to leader transition.

    For many small business owners, stepping away isn’t simple. Even on holiday, the mental load of running a business follows you. If that’s happening, you might still be operating as a manager, not a leader.

    But why does that matter?

    Continue to read at: https://www.sandrajulian.co/podcast154


    Rate, Review, And Subscribe For More Business Wisdom!
    You can send me a message, question, feedback HERE

    Work with me
    You’ve built a thriving business through hard work and determination, yet you can feel you’re entering a new season. You’re ready for clarity, space, and support that honours your energy and helps you lead in a way that feels calm, intentional, and aligned with who you’re becoming. If you’re seeking a more easeful, intuitive way forward then private 1:1 Coaching is for you. https://sandrajulian.co/work-with-me/

    Website: www.sandrajulian.co
    Instagram: www.instagram.com/sandrajulian.co
    Facebook: www.facebook.com/sandrajulian.co
    LinkedIn: www.linkedin.com/in/sandrajulian1

    Music is Te Kawa o Rongo by Ngāneko Eriwata

    Episode edited by LJS Creative Services #PodcastManager

    Show notes & blog by Mattie Belsack from Bellbird Writing

    Show More Show Less
    57 mins
  • What's the Best Way to Get More Client Referrals Without Paid Ads? | Ep 153
    Dec 9 2025

    Looking for ways to get more client referrals and grow your business without spending on ads? It’s possible! In this episode, Sonaya Williams shares proven strategies to build predictable referrals without paid ads, using simple relationship-based systems that actually work.

    It’s myth buster time!

    “You need ads, funnels, and a big social media presence to scale your business. Referrals, on the other hand, are random. You can’t control them.”

    At least, that’s the story. But what if I told you that’s simply not true?

    Let’s bust that myth wide open with Sonaya Williams from The CEO Partner https://theceopartner.com. Sonaya is a systems-driven entrepreneur who built her agency powered by a smart strategy to get more client referrals without paid ads.

    Meet Sonaya from The CEO Partner

    Sonaya is the founder of a thriving consulting agency that helps service- based businesses streamline their operations and scale sustainably. Like me (If you’ve listened to my previous podcasts, you know this is totally my jam), Sonaya believes good systems are the backbone of any successful business.

    They are about creating consistent, repeatable and streamlined experiences that guarantee a great outcome. You can find some of the previous podcasts about how to streamline business processes here https://sandrajulian.co/systems-and-processes/, and here,
    https://sandrajulian.co/clunky-business-processes/

    Spoiler alert: Sonaya’s systems expertise can also help you get more client referrals in a predictable way.

    Continue to read at: https://www.sandrajulian.co/podcast153


    Rate, Review, And Subscribe For More Business Wisdom!
    You can send me a message, question, feedback HERE

    Work with me
    You’ve built a thriving business through hard work and determination, yet you can feel you’re entering a new season. You’re ready for clarity, space, and support that honours your energy and helps you lead in a way that feels calm, intentional, and aligned with who you’re becoming. If you’re seeking a more easeful, intuitive way forward then private 1:1 Coaching is for you. https://sandrajulian.co/work-with-me/

    Website: www.sandrajulian.co
    Instagram: www.instagram.com/sandrajulian.co
    Facebook: www.facebook.com/sandrajulian.co
    LinkedIn: www.linkedin.com/in/sandrajulian1

    Music is Te Kawa o Rongo by Ngāneko Eriwata

    Episode edited by LJS Creative Services #PodcastManager

    Show notes & blog by Mattie Belsack from Bellbird Writing

    Show More Show Less
    1 hr and 3 mins
  • How to Move Between Cultures Without Losing Your Identity | Ep 152
    Nov 11 2025

    Tania Niwa shows how to move between cultures without losing your identity. Through listening, storytelling, grounding, and authentic leadership, she bridges worlds while staying deeply connected to her Māori roots. This is her story. 💛

    Moving between cultures can feel like dancing on a tightrope: sometimes fun and thrilling, sometimes straight out wobbly and unsettling. My new guest had to learn the importance of holding fast to your roots, even as you stretch into new spaces and come out standing tall at the other end. 🌀✨

    📸 Meet Tania Niwa (https://tanianiwa.com/), an incredible Wāhine Māori photographer who built a thriving business in Australia. Then followed the quiet call of home all the way to Taranaki while living the reality of having a foot in each country.

    Through her journey, Tania has learned how to move between cultures without losing her identity, and how to lead with authenticity no matter where she stands.

    Continue to read at: https://www.sandrajulian.co/podcast152

    Rate, Review, And Subscribe For More Business Wisdom!
    You can send me a message, question, feedback HERE

    Work with me
    You’ve built a thriving business through hard work and determination, yet you can feel you’re entering a new season. You’re ready for clarity, space, and support that honours your energy and helps you lead in a way that feels calm, intentional, and aligned with who you’re becoming. If you’re seeking a more easeful, intuitive way forward then private 1:1 Coaching is for you. https://sandrajulian.co/work-with-me/

    Website: www.sandrajulian.co
    Instagram: www.instagram.com/sandrajulian.co
    Facebook: www.facebook.com/sandrajulian.co
    LinkedIn: www.linkedin.com/in/sandrajulian1

    Music is Te Kawa o Rongo by Ngāneko Eriwata

    Episode edited by LJS Creative Services #PodcastManager

    Show notes & blog by Mattie Belsack from Bellbird Writing

    Show More Show Less
    1 hr and 6 mins
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