Understanding Blended In-Game Advertising and its potential for brands and publishers
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Gaming has evolved into a worldwide phenomenon. Its exponential growth represents an unparalleled opportunity for brands and publishers to reach an increasing audience from all walks of life.
In this episode Nick Holden, Gaming and e-Sports Specialist at Entravision 365 Digital, and Co-Owner of the African Cyber Gaming League shares his expert advice and explains the opportunities to unlock the potential of advertising in gaming environments through Blended In-Game Advertising.
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